Sold by: Amplitude Analytics
Deployed on AWS
Do you truly understand how your digital products drive growth? Amplitude helps you turn product data into business impact. As a unified platform for product and customer analytics, Amplitude gives you real-time insights and the speed to act, so you can optimize every digital experience, as it happens.
4.5
Overview
We are living through a digital revolution, with digital products changing every aspect of how we work and live. Yet, organizations still struggle to understand how their digital products drive their business.
Poor data quality and inaccessible insights make it difficult to analyze, test, and personalize digital experiences. Their high effort, low impact tooling is slowing innovation while competition grows.
The Amplitude Digital Analytics platform is a unified system for data, analytics and personalization. It brings every team across the organization together with common data and visibility to:
- See and understand customer behavior
- Predict which actions lead to business outcomes
- Adapt each experience to maximize impact
Amplitude Products:
- Analytics: Accelerate product decisions & actions that drive growth with the #1 product analytics solution.
- AI Agents: AI assistants that work 24/7 across Amplitude to monitor metrics, deliver insights, and enable intelligent action.
- Experiment: Determine and deliver the best experiences faster with the first experimentation solution powered by analytics and customer behavior.
- Guides and Surveys: Transform how you engage users with personalized in-product messaging based on behavioral data.
- Session Replay: Combine real-time analytics with visual replays for a comprehensive view of user behavior.
- Activation: Unify customer data across your entire data ecosystem and activate those insights into more personalized experiences.
For custom pricing, EULA, or a private contract, please contact aws-sales@amplitude.com for a private offer.
Highlights
- Breadth & depth of insights - Instantly answer simple and complex questions with a 360-view of the user journey.
- Self-improving products - Move from understanding what's happening to constantly improving what's possible.
- Built for speed & action - Continuously innovate with a fully-integrated analytics and personalization suite.
Details
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Delivery method
Deployed on AWS
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Pricing
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
Amplitude Growth | Amplitude Growth Package with up to 50 Million Events Included | $80,000.00 |
Dimension | Cost/unit |
|---|---|
Additional Event Volume | $10,000.00 |
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Delivery details
Software as a Service (SaaS)
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Updated weekly
By Amplitude Analytics
By Contentsquare
By Heap
Top
10
In eCommerce, Data Analytics
Top
10
In Analytics, eCommerce
Top
25
In Analytic Platforms, Business Intelligence & Advanced Analytics, Data Analytics
Sentiment is AI generated from actual customer reviews on AWS and G2
Functionality
Ease of use
Customer service
Cost effectiveness
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AI generated from product descriptions
Real-time Analytics and Insights
Provides instant access to product analytics with 360-degree view of user journey to answer both simple and complex questions about customer behavior.
AI-powered Monitoring and Insights
Includes AI agents that operate continuously across the platform to monitor metrics, deliver insights, and enable intelligent automated actions.
Experimentation Framework
Offers experimentation solution powered by analytics and customer behavior data to determine and deliver optimal user experiences.
Session Replay and Visual Analysis
Combines real-time analytics with visual session replays to provide comprehensive view of user behavior and interactions.
Customer Data Activation
Unifies customer data across the entire data ecosystem and enables activation of insights into personalized experiences through integrated activation capabilities.
User Interaction Visualization
Heatmaps and journey mapping capabilities that display user clicks, hovers, scrolls, and content element performance metrics including attractiveness, engagement, click rate, and conversion.
Session Replay Technology
Capability to replay individual user sessions including mouse movements, clicks, taps, and swipes to identify pain points and validate user experience hypotheses.
Customer Journey Analysis
End-to-end journey tracking from entry to exit with segmentation capabilities to identify opportunities, frustrations, and conversion progression patterns across key audience segments.
Impact Quantification Engine
Measurement and analysis of user experience impact on business metrics including conversion rate, revenue, site and app performance.
AI-Powered Analytics Platform
Scalable and flexible artificial intelligence-powered platform designed for analyzing digital experience data across websites and applications.
Automatic Event Capture
Autocapture technology that automatically captures granular digital interactions across the customer journey without requiring manual event tracking or additional engineering resources.
Real-time Data Analysis
Data science capabilities applied to complete and retroactive digital engagement data enabling real-time exploration and analysis of behavioral patterns.
Streaming Data Pipeline
Event streaming pipeline built on Autocapture architecture that delivers instant access to high-quality, trusted data at scale.
Cross-platform User Tracking
Capability to track and understand user engagement across web, mobile, and other applications within a unified platform.
Automated Data Integration
Fully automated data pipelines that enable users to act on insights through streamlined workflows and integration with chosen tools or data warehouses.
Standard contract
No
Customer reviews
Computer Software
Product & Website Analytics in One Place
Reviewed on Jun 07, 2026
Review provided by G2
What do you like best about the product?
The ability to combine website and product usage in one place
What do you dislike about the product?
no dislikes at the moment; doing everything i currently need
What problems is the product solving and how is that benefiting you?
matching website & product usage
Sophia R.
Quick setup, Useful analytics
Reviewed on Jun 06, 2026
Review provided by G2
What do you like best about the product?
I like that you can assemble the board yourself. I like that, in principle, all the needs I had related to analytics (views and clicks) were met by Amplitude Analytics.
What do you dislike about the product?
When I was creating one of the charts, I encountered a situation where, upon switching to another tab and returning to the previous one, my data was not saved. I mean the filter data, and it felt like they should have been saved. I had to redo everything, and it turned out that I was constantly creating a new chart, whereas I should have been returning to the section and adding changes to the existing chart. This confused me a bit.
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics to understand how often people visit my portfolio and which cases are the most popular. This helps me figure out which cases to promote or remove.
Abhiram S.
Clear User Behavior Insights and Easy Retention Tracking
Reviewed on Jun 05, 2026
Review provided by G2
What do you like best about the product?
What I find most helpful about Amplitude Analytics is its ability to provide clear insights into user behavior and product usage. It makes it easy to track user actions, analyze retention, and identify areas for improvement.
What do you dislike about the product?
It have steep learning cure for new users, especially when working with advanced reports and event tracking. Setting and maintaining a clean analytics also requires careful planning
What problems is the product solving and how is that benefiting you?
This events help us to understand user behavior, measure product engament, and identify where users drop there journey. it make data driven product decisions. And ultimately enhance the overall customer experience
Pablo M.
Amplitude Unifies Analytics and Session Replay for Faster Funnel Debugging
Reviewed on Jun 05, 2026
Review provided by G2
What do you like best about the product?
What I like best is how Amplitude brings product analytics and Session Replay together in one place. We track complex quote and bind funnels across web and mobile, and being able to jump from a drop-off in a chart straight into a replay of what the user experienced makes debugging and prioritization much faster than digging through logs alone.
What do you dislike about the product?
When event properties aren’t structured consistently across client and server, cross-platform funnels can fail silently—you see drop-offs without an obvious reason until someone audits the payload shape. That’s less an Amplitude flaw than a consequence of how much control you have, but it’s the kind of downside that bites growing teams.
What problems is the product solving and how is that benefiting you?
Amplitude solves the problem of not knowing what users actually do in our product. We can track key business events, build funnels, and spot abandonment early. That benefits us by shortening the loop from “something feels broken” to “here’s where and why”—so we fix the right issues and improve conversion with evidence behind every change.
Anonymous
Customizable Insights, Challenging Onboarding
Reviewed on Jun 04, 2026
Review provided by G2
What do you like best about the product?
I like how customizable Amplitude Analytics is. It's very easy to make very detailed funnels, charts, and dashboards. It's really valuable because you get visualizations of the data, which makes it very easy to analyze where peak performance is and where performance is lacking.
What do you dislike about the product?
Onboarding is particularly challenging. I found a very harsh learning curve when I was starting out with it. Had to lean a lot on colleagues to teach me how to do it or to use the distinct variables that we use in our account. It used to be quite geared towards product teams, and there are still some elements of that in the product as it stands.
What problems is the product solving and how is that benefiting you?
Amplitude Analytics helps us measure marketing campaign successes and opportunities for improvement. It provides customizable visualizations, making it easy to analyze performance peaks and gaps.