Amazon Connect Customer Outbound Campaigns

Create precise customer segments that update automatically as customer preferences and behaviors change. Personalize your outreach with relevant product recommendations and trending offers to boost customer engagement and response rates.

Design outbound campaigns that respond to customer actions and keep them updated. From appointment reminders to shipping updates, reach customers when it matters most. Set up campaigns to run once or continuously, automatically triggering messages based on customer activity like unfinished purchases.

Configure campaigns to comply with regulations like the Telephone Consumer Protection Act (TCPA). Built-in controls help verify point-of- contact, manage call times based on time zones, limit contact attempts, and ensure proper agent connection times. Monitor compliance metrics to maintain regulatory requirements.

Outbound campaigns are eligible for compliance by PCI, HIPAA, HITRUST, SOC, FedRAMP (Moderate), and ISO regulatory audit.

Monitor message delivery, open rates, and customer engagement through built-in dashboards to measure and improve your outreach effectiveness.

Handle all your inbound and outbound campaign needs in one application. With Amazon Connect Customer, setup can be done in a few clicks.

"At GoStudent, we already use Customer Profiles to make routing decisions, ensuring callbacks are routed to the right sales representatives based on previous contact history. Beyond routing, we also aim to improve the speed at which we follow-up with these leads. With enhanced capabilities for Customer Profiles and outbound campaigns, we can now automate proactive communications to these lead lists with minimal human intervention prior to the voice interaction. We expect these enhancements will allow us to increase the number of outreaches our sales representatives can execute by 20% per day and increase the velocity of conversions from lead to customer."

Jaume Bresco
CTO - GoStudent Group

"Amazon Connect Customer enables us to offer a true omnichannel experience to service our customers. We can use the best combination of artificial intelligence (AI) and human interactions to solve a customer problem using the channel of their choice. Outbound dialing with built-in voicemail detection is pivotal for us to meet our customers where they are, with automated reminders to pay an upcoming credit card balance and keep our agents to address more complex customer issues. Using outbound campaigns, we have simplified our technology footprint by using Amazon Connect Customer for both inbound and outbound contacts. It took us less than three months to configure and launch this highly resilient, transformational outbound dialing solution."

Ram Mepperla
Director of Software Engineering - Capital One

"We needed a way to contact our members with outbound calls that matched specific criteria from our collections systems. Working with TekChoice, we implemented Amazon Connect Customer outbound campaigns in less than 3 months. This fast, comprehensive implementation enabled us to continue our weekly member outreach after we learned that support was ending for our previous system. With Amazon outbound campaigns using ML-powered answering machine detection, we can verify if a member was contacted by seeing if a call is answered by a person, ended in a voicemail, or received no answer. We also use natural language processing capabilities of Amazon Connect Customer to make automated conversations sound more lifelike and create an immersive, natural telephone banking experience for our members."

Carla Lambrecht
Chief Information Officer - Scott Credit Union