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Unified Data & Automated Journeys That Boost ROI
What do you like best about the product?
We’re able to integrate our data from multiple platforms into one place which us retarget our existing users more effectively and efficiently, while also keeping a close eye on ROI.
Earlier, our data was scattered across different platforms and we were operating across multiple channels. This increased a lot of manual effort. After using WebEngage, our journeys are now automated, which has reduced manual work significantly and made execution much smoother.
Earlier, our data was scattered across different platforms and we were operating across multiple channels. This increased a lot of manual effort. After using WebEngage, our journeys are now automated, which has reduced manual work significantly and made execution much smoother.
What do you dislike about the product?
As of now, there’s nothing specific that stands out as a dislike. We’re exploring different features of the platform, and overall the experience has been quite useful and promising.
What problems is the product solving and how is that benefiting you?
Help us to centralize user data from multiple platforms, which reduce our manual efforts and we are able to create multiple automated journey for retarget right user at right time
Webengage Makes Cohort Analysis & Intelligent Timing a Retention Booster
What do you like best about the product?
Webengage has been really helpful in analysing our cohorts and their behaviour. Its intelligent timing feature has been an added bonus, and it has helped us improve our retention numbers.
What do you dislike about the product?
Sometimes the data around control group is not proper, certain metrics around rcs campaigns are incorrect
What problems is the product solving and how is that benefiting you?
Cohort wise analysis and then accordingly planning a campaign is helping me
Boosts Revenue with OmniChannel Magic
What do you like best about the product?
I use WebEngage for omnichannel campaign management, and it really helps me boost my revenue from existing clients. One of the best features is how it lets me gain unified customer data, which is so valuable. I can personalize and automate campaigns easily, and it consolidates customer data from multiple sources. This helps bring data to the forefront, allowing me to decode customer behavior effectively and design my engagement strategy with precision. Plus, the initial setup was easy, which was a nice bonus.
What do you dislike about the product?
The AI feature could be improved as it needs to work faster.
What problems is the product solving and how is that benefiting you?
I use WebEngage for omnichannel campaign management, which helps boost revenue from existing clients. It provides unified customer data, allowing me to personalize and automate campaigns effectively. It helps design my engagement strategy by consolidating data from multiple sources and decoding customer behavior.
Seamless Campaign Automation with Constantly Evolving Features
What do you like best about the product?
It helps automate marketing campaigns seamlessly. Other features, such as surveys, onsite tools, and personalization, are also helpful for our product. I also appreciate that new features are introduced constantly.
What do you dislike about the product?
The events analytics function could be better. The tech integration process could be smoother, with a quicker TAT. Campaign analytics also needs improvement so it reflects the right data more consistently. Catalogues and recommendations could be improved as well, as they currently don’t feel as strong as they could be.
What problems is the product solving and how is that benefiting you?
It helps me optimize campaigns through campaign performance analysis. It also supports my decision-making in critical situations, such as a product launch or introducing a new product feature, by helping me understand consumers through surveys. Also, it helps me better understand customer behavior so we can serve them more effectively.
User-Friendly Platform for Personalized Campaigns
What do you like best about the product?
I like how easy WebEngage is to use, making it very user-friendly with quick actionable steps. Creating a campaign is straightforward and self-explanatory, so it didn't take me much time to understand how to edit and create journeys and campaigns. I also appreciate the analytics section which is easy to understand, allowing me to interpret the data effectively.
What do you dislike about the product?
I think WebEngage could be improved by adding more video content on how to fully use it instead of relying on just written content. Some use case examples and a small tutorial on how to create journeys, explaining what each button does with tooltips, would be beneficial. Also, the initial setup was a bit long for us due to some back and forth on a few system setups we had to complete.
What problems is the product solving and how is that benefiting you?
I use WebEngage to send notifications and communications to my customers. It helps me send personalized communications to specific user groups. Creating campaigns is easy and quick, and the analytics section is simple to understand and interpret.
Powerful Engagement and Retention Platform
What do you like best about the product?
I think WebEngage is really powerful for engagement and retention. It helps me create personalized campaigns across multiple channels like emails, push notifications, and WhatsApp. The analytics and segmentation features are strong and easy to use. I like how it supports multi-channel engagement, helping improve customer engagement and conversion rates. The tool also enables building complex automation flows and triggers. Overall, it's a great tool for business focus and user retention and growth.
What do you dislike about the product?
Setting up WebEngage is manageable but not super simple.
What problems is the product solving and how is that benefiting you?
WebEngage is a powerful engagement and retention platform. It solves issues like lower user retention, lack of personalization, and poor customer engagement. It helps create personalized campaigns across channels and supports multi-channel engagement, improving customer engagement and conversion rates.
Powerful Customer Engagement with Room for Improvement
What do you like best about the product?
I like best about WebEngage is its powerful segmentation and journey building capabilities. The platform allows us to create highly granular user segments based on real-time behavior and events. WebEngage also provides robust analytics and campaign reporting, which help us measure performance and optimize campaigns continuously as we go. Its segmentation and journey building capabilities add significant value to our operations by allowing us to engage users in a highly targeted and contextual manner. The segmentation engine enables us to create dynamic user segments based on real-time events, historical behavior, user's demographics, and custom attributes, ensuring that each communication is relevant and on time.
What do you dislike about the product?
While WebEngage is a powerful platform, there are a few areas that could be improved. The initial learning curve is quite steep, especially for new users. Some workflows and settings are not intuitive. Reporting and dashboards, though detailed, could benefit from more customization options such as easier creation of custom reports and better export flexibility.
What problems is the product solving and how is that benefiting you?
WebEngage solves fragmented and manual customer communication by centralizing user data, enabling behavioral segmentation, automating targeted campaigns across multiple channels, and personalizing messages at scale.
User-Friendly but Needs Legacy Feature Improvements
What do you like best about the product?
I find WebEngage easy to use, and I like the quality of customer support.
What do you dislike about the product?
I don't like the lack of information about new features and the information about legacy setup. I also noticed a lot of duplication and unusable attributes and events after joining.
What problems is the product solving and how is that benefiting you?
I use WebEngage for setting up campaigns and lifecycle journeys, enabling omni-channel marketing.
Powerful Omnichannel Automation That Bridged Our Engagement Gap
What do you like best about the product?
I use WebEngage to automate omnichannel marketing campaigns which significantly improve user retention. I appreciate the Journey Designer, with its intuitive drag-and-drop interface that allows me to map out complex customer workflows without needing a technical background. I also value the omnichannel integration that saves a lot of time by having SMS, Email, and Web Push all in one place, providing us with a unified view of our users. The Split (A/B testing) feature in the Journey Designer is particularly beneficial as it enables me to test different communication branches in real-time. I also like that the initial setup was smoother than expected thanks to the well-documented SDK and the onboarding team. WebEngage is powerful enough for advanced automation but still intuitive, letting the marketing team run campaigns without relying heavily on developers.
What do you dislike about the product?
One area for improvement is the dashboard performance, particularly when loading large datasets or live segments; it can sometimes feel a bit sluggish. The UI can also feel slightly cluttered when you’re managing a high volume of campaigns, which leads to a bit of a learning curve for new team members. Additionally, I’d love to see more robust native reporting for deeper product analytics. While the marketing automation is top-tier, sometimes getting granular insights requires a bit more manual effort or external tools than I’d like. Improving the loading speeds and streamlining the navigation would make the daily experience much smoother.
What problems is the product solving and how is that benefiting you?
I use WebEngage to automate omnichannel marketing, solving fragmented communication by centralizing customer data. It boosts retention by automating user re-engagement across email, SMS, and WhatsApp, saving manual effort and increasing conversions.
AI-Driven Engagement, Seamless Setup
What do you like best about the product?
I appreciate WebEngage for helping us engage with our clients on our website and other social media platforms. I like its AI-driven approach that targets and optimizes our search, markets, and engages clients based on their preferences and needs. It takes a proactive marketing approach for customers. Also, the initial setup of WebEngage was simple.
What do you dislike about the product?
Nothing
What problems is the product solving and how is that benefiting you?
WebEngage helps us engage with clients on our website and social media, connecting and marketing based on their preferences. Its AI-driven approach targets and optimizes engagement, taking a proactive marketing approach.
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