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Sprout Social

Sprout Social

Reviews from AWS customer

3 AWS reviews

External reviews

6,220 reviews
from and

External reviews are not included in the AWS star rating for the product.


3-star reviews ( Show all reviews )

    Marketing and Advertising

Strong Analytics and Performance, but Pricing and AI Need Refinement

  • April 20, 2026
  • Review provided by G2

What do you like best about the product?
analytics and performance. UI / UX
Integrations
Performance
Pricing / ROI
Support / Onboarding
AI / Intelligence
What do you dislike about the product?
Pricing / ROI
UI / UX
AI / Intelligence
UI / UX
Integrations
Performance
Pricing / ROI
Support / Onboarding
AI / Intelligence
What problems is the product solving and how is that benefiting you?
UI / UX
Integrations
Performance
Pricing / ROI
Support / Onboarding
AI / Intelligence


    Sports

Great Tagging for Analytics & ROI Dashboards, But Limited Seats Slow Us Down

  • April 20, 2026
  • Review provided by G2

What do you like best about the product?
The tagging function to assist with ease of generating analytic dashboards and ROI
What do you dislike about the product?
We can only afford one seat in the app, so it is very difficult to keep up with tagging when we don't have multiple people using the software.
What problems is the product solving and how is that benefiting you?
An all-in-one place to track analytics. It saves me so much time


    islay p.

User-Friendly with Room for Reporting Accuracy

  • April 16, 2026
  • Review provided by G2

What do you like best about the product?
I find Sprout Social very easy to use. In terms of scheduling and reporting, it has some great widgets. The easy-to-use interface is probably my favorite thing about it. The customer service I've received has been really great, especially with the new rep, Jonathan, who has been amazing and really useful.
What do you dislike about the product?
There could definitely be some work on the accuracy of some of the reporting. Sometimes I go on to meta to check natively, and it's not always correct, or 100% accurate. They don't always have the most up to date tools. We have noticed that you can only upload, like, ten images in a carousel when Instagram made it so you upload 20 recently, and, also, they can't do multimedia either. Same issue for PDFs on LinkedIn and things like that. There's a few features that I would like to see, so we would be able to make our jobs more streamlined, basically.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to schedule content across social platforms, upload media at optimized times, and generate reports. It has listening tools for better content creation. However, reporting accuracy could improve and some up-to-date features are missing, like multimedia uploads.


    Hessel H.

Intuitive UI, Yet Occasional Glitches

  • April 16, 2026
  • Review provided by G2

What do you like best about the product?
I love reviewing and scheduling content with Sprout Social, it's great! The user interface is so enjoyable, it's overseeable and easy to understand. I found the initial setup to be soooo easy.
What do you dislike about the product?
Your agenda sometimes glitches for me IDK why?
What problems is the product solving and how is that benefiting you?
I use Sprout Social for reviewing and scheduling content. It helps me with planning options for my busy content schedule.


    Avery M.

Efficient Social Media Management with Room for Improvement

  • April 16, 2026
  • Review provided by G2

What do you like best about the product?
I really like that Sprout Social is easy to use and has a clean, simple interface. I enjoy the convenience of scheduling posts and being able to count on them going up on time. Sprout makes workflow at work really easy, and my manager can approve my posts with ease, which is great for our company structure. I also like the convenience of Sprout and how visual the different reporting features are.
What do you dislike about the product?
I think on Sprout, what doesn't really work for me, there's a couple of things. The first thing is that I cannot post stories on Instagram and Facebook. I think only Instagram can have stories posted right now, which is really annoying because Meta connects both Instagram and Facebook. The other thing regarding stories is that you can't add links to stories. And we do that all the time for a call to action, to increase our engagement, ticket sales, and product sales. So, not being able to add links onto stories is really frustrating. I also find that sometimes my manager doesn't receive some of the notifications that I've uploaded a post into Sprout. Emails sometimes go into her spam. So maybe refining that process would make approvals a lot easier. Another frustrating thing is that you can only add up to three collaborators, but Instagram allows you to add up to five. It'd be great to add up to five collaborators on our post. Not being able to add five collaborators, not being able to add links on stories, not being able to add stories to Facebook, and emails going to the spam inbox are issues I have using the platform.
What problems is the product solving and how is that benefiting you?
Sprout Social makes scheduling posts easy, saving us from manual posting and logging into client accounts. It offers detailed reporting and data, better than Meta, with easy date toggling. The workflow approval system is smooth, enhancing our work efficiency.


    Marketing and Advertising

Easy All-in-One Scheduling, Smart Inbox, and Shareable Reports

  • April 15, 2026
  • Review provided by G2

What do you like best about the product?
Super easy to use and keeps everything in one place. I like being able to schedule posts, manage messages, and pull reports without switching tools. The Smart Inbox is especially helpful for staying on top of engagement, and the reports look clean and are easy to share.
What do you dislike about the product?
It can get pretty expensive, especially as you add more users or profiles. Some of the features feel a bit locked behind higher-tier plans. Also, while the reporting is great, customizing it beyond the basics can be a little limiting at times.
What problems is the product solving and how is that benefiting you?
It helps keep all our social media work organized in one place, so we’re not jumping between tools. That saves a lot of time and makes it easier to stay consistent and responsive.


    Natalia K.

Great All-in-One Social Tool, Missing Deep Reply Analytics

  • April 15, 2026
  • Review provided by G2

What do you like best about the product?
I really appreciate how Sprout Social brings multiple social platforms together in one place, as well as its robust tagging structure that makes organizing and analyzing content much easier.
What do you dislike about the product?
I’d like to see more options and depth in the analytics, especially around replies sent to users. For example, it would be very helpful to track reactions and the overall outreach/impact of those replies in a more granular way.
What problems is the product solving and how is that benefiting you?
Before using Sprout Social, we were juggling multiple social platforms separately, which made it difficult to keep track of conversations, measure performance consistently, and collaborate as a team. With Sprout, we have everything in one place, which has streamlined our workflows and made it much easier to manage our social presence.


    Information Technology and Services

Good tool for Employee Advocacy Programs

  • April 15, 2026
  • Review provided by G2

What do you like best about the product?
I am primarily a user of Sprout Social's Advocacy tool for employee advocacy. The tool makes it easy for our employees to share content on LinkedIn and promote our events and brand. There is a direct integration with LinkedIn, so posting from Sprout Social Advocacy literally takes 30 seconds of an employee's time. The leaderboard is also a helpful motivator to encourage employees to post. It is easy to load new content into the content feed and employees get a automated weekly email with post options.
What do you dislike about the product?
For the Sprout Social Advocacy tool, there are a few quirks I don't like. As with the Sprout Social tool, tagging in posts is limited to non existent. If you need to edit the photo in a published post, you have to delete it and create a new post. And, the analytics aren't very helpful. The "earned media" metric is unrealistic. It's hard to prove the impact of employees posting on social media without looking in Google Analytics and reviewing referral traffic.
What problems is the product solving and how is that benefiting you?
Sprout Social Advocacy makes it easy to create a process where employees can promote our content, events, and overall brand awareness on social media.


    Marie H.

Efficient Communication Made Easy with Sprout Social

  • April 15, 2026
  • Review provided by G2

What do you like best about the product?
I find it easy to communicate with customers using Sprout Social without having to rely on email, which reduces response delays. It's integrated into my Salesforce, which makes the workflow smoother. I also think it works great overall.
What do you dislike about the product?
I don't have any dislikes at this time.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to communicate with customers about their account access issues. It eases communication back and forth without needing to email, reducing response delays.


    Kailee L.

Great Posting Tool with Some Limitations

  • April 15, 2026
  • Review provided by G2

What do you like best about the product?
I appreciate the way the calendar works and the features like adding ALT text and updating posts. It also helps to have access to the impressions and the amount of interactions each post brings in. Sprout Social streamlines posting and scheduling for multiple pages at the same time.
What do you dislike about the product?
I wish that we could update pictures in posts. We've had times where we've noticed typos in posts after they've been put up, but we can't just switch the photo out, we have to completely delete the post and start over. It took a little longer than I expected it would take and took me some time to learn the product itself, more time than I would have liked (and there's still so much that I don't know).
What problems is the product solving and how is that benefiting you?
Sprout Social streamlines posting and scheduling across multiple pages, provides metrics like impressions and interactions, and allows adding ALT text to posts.