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Sprout Social

Sprout Social

Reviews from AWS customer

3 AWS reviews

External reviews

6,237 reviews
from and

External reviews are not included in the AWS star rating for the product.


4-star reviews ( Show all reviews )

    Adriana W.

Sprout is a gamechanger!

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
Sprout Social has been a game-changer for our team. Beyond the intuitive publishing tools, the premium analytics suite has become essential, especially since our team is deeply invested in reporting. We love the customizable KPI widgets, which allow us to tailor each report to the unique goals of every campaign. Customer support has been outstanding from day one. Our dedicated rep consistently goes above and beyond to align Sprout’s capabilities with our business objectives, even creating tailored reports that help us adapt and improve our strategy. As a team of one managing social at my company, Sprout has made me feel like I have a full support system behind me. Their responsiveness and proactive guidance have been invaluable as our social program continues to grow and evolve.
What do you dislike about the product?
While Sprout Social offers many strengths, there are a couple of areas where it could improve:

Limited Search Functionality in the Content Calendar:
The Publishing section’s content calendar doesn’t allow for keyword searches of scheduled or published posts. If I need to locate a specific past post, I have to manually scroll through the calendar, which is time-consuming. A search feature would be a major time-saver and enhance usability.

Lack of Platform-Specific Customization for Multi-Channel Publishing:
When publishing to multiple platforms (e.g., X and LinkedIn), there’s no option to customize captions per channel within the same workflow. For instance, X has strict character limits, while LinkedIn allows longer copy. It would be helpful if Sprout offered separate caption fields or previews for each selected platform to better tailor content to each audience.
What problems is the product solving and how is that benefiting you?
Sprout recently began allowing us to schedule documents for LinkedIn posts, so that has been a huge help!


    Michelle H.

Sprout Social is extremely comprehensive

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
I love how Sprout Social is organized. It’s easy to use and everything is labeled clearly. It’s also easy to personalize different tabs and menus to your liking.
What do you dislike about the product?
I don’t necessarily dislike anything about Sprout Social. I’m not a fan of the tags you have to add to every post.
What problems is the product solving and how is that benefiting you?
Sprout allows us to cross post to multiple accounts and reschedule posts. It’s extremely helpful to use sprout rather than the Meta Business suite.


    Gabby E.

Almost too good?!

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
What I like best about Sprout Social is that they seem to have thought of everything. From scheduling, to reporting, to social listening and competitor analysis, Sprout is a one-stop shop for all things social media.
What do you dislike about the product?
What is least helpful about Sprout Social is that sometimes the user interface can be less than intuitive. Especially with tools like social listening, which can get pretty in the weeds, sometimes it feels like I'm not utilizing it as much as I could be.
What problems is the product solving and how is that benefiting you?
We are getting more accurate data as opposed to manually calculating things like engagement rate, and an added bonus is that all the metrics you might want are all within Sprout. It makes the data recording process more streamlined as well.


    Cora S.

Sprout is easy, user-friendly, and simple to use!

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
Working at an agency, I love having all of our clients in one place. Sprout makes it easy to switch between accounts, while also providing all of the features that we need. The customer support is fast and supportive, and everything is just extremely easy and seamless to use.
What do you dislike about the product?
Honestly, there's nothing extreme that I dislike about Sprout, I think I would just say fixing some bugs with the Smart Inbox.
What problems is the product solving and how is that benefiting you?
The Smart Inbox is a great way to make sure that messages don't slip by you, so it's great to have a one-stop shop for me to see all platform messages at once.


    Primary/Secondary Education

All-in-one solution for social media marketing

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
I love being able to duplicate posts across channels or even days. I like being able to schedule posts in advance and that it identifies optimized times for posting.
What do you dislike about the product?
Sometimes the Sprout Link in Bio is slow or is incorrect. I feel like that could tighten up.
What problems is the product solving and how is that benefiting you?
It's saving me time by being able to post across various channels at once. It's also provided us real-time analytics that help guide our work.


    Trisha Z.

Sprout Social Has Helped Us Successfully Boost Engagement & Excited Throughout Our Alumni Community

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
I appreciate how simple it is to schedule posts in advance. I also like that posting content across different channels is easy.
What do you dislike about the product?
So far, there isn’t much I dislike about Sprout. However, I would appreciate seeing more AI features added to help make content creation even more seamless.
What problems is the product solving and how is that benefiting you?
This tool makes it easy for me to monitor how far our content is reaching and provides valuable insights into the areas where we need to make improvements.


    Entertainment

Helpful platform

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
The wide scope of what Sprout can offer. There is tons of data they can give you.
What do you dislike about the product?
I wish there were better tutorials or classes to teach you everything on sprout.
What problems is the product solving and how is that benefiting you?
Knowing the who, what, when, where on posting


    Hospital & Health Care

Great, Intuitive, and Easy to Use

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
I really appreciate how intuitive and user-friendly SproutSocial is, and I also value the data I can easily extract to present to board members. This is a platform that we use daily.
What do you dislike about the product?
The product is somewhat expensive, and I’ve noticed that some analytic features I previously had access to now require paying extra fees to retrieve that data.
What problems is the product solving and how is that benefiting you?
SproutSocial has made it much easier for me to approve content, which can then be scheduled efficiently. The data I can access through the platform is also valuable, as it helps guide our overall strategy.


    Emma C.

Convenient, user-friendly, and quick!

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
My favorite part of Sprout Social is the accessibility on my phone. I can respond to social media messages over the weekend when I'm away from my work computer and desk - I've even responded to a DM while on top of a mountain!
What do you dislike about the product?
The only thing I don't love about Spout is the inability to really edit a photo when posting on a story. Like, adding a locating, or tagging another business. This would be a super useful feature in the future.
What problems is the product solving and how is that benefiting you?
Quick times in getting back to people.


    Public Relations and Communications

Useful for posting to multiple platforms and monitoring posts.

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
Sprout Social was easy to navigate. I enjoyed the draft aspect, as my work had to be reviewed by a supervisor before posting. I used it often and never had any issues.
What do you dislike about the product?
I did not enjoy having the two-factor authenticication.
What problems is the product solving and how is that benefiting you?
Sprout Social helps solve posting on multiple social media platforms at the same time. This is beneficial because it saves time, effort, and allows me to see the layout of my posts before I post them.