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Sprout Social

Sprout Social

Reviews from AWS customer

3 AWS reviews

External reviews

6,220 reviews
from and

External reviews are not included in the AWS star rating for the product.


3-star reviews ( Show all reviews )

    Non-Profit Organization Management

Instagram Planning Made Easy with Calendar View and Feed Previews

  • February 03, 2026
  • Review provided by G2

What do you like best about the product?
I like the ability to plan my social media posts in advance, especially on Instagram. It helps to see everything arranged in a calendar and also to view a preview of how the posts will appear on the feed.
What do you dislike about the product?
Some parts of the interface feel more complicated than they should, especially the reporting tools, and the publishing calendar can feel rigid. The mobile app, particularly the iPad version, falls short and feels limited compared with the desktop experience. It gets the job done, but it is not always as smooth or flexible as I expect for the price.
What problems is the product solving and how is that benefiting you?
It streamlines social media planning and execution. I no longer feel tied to my phone outside of work hours because it publishes posts for me across multiple accounts.


    Tricia L.

Streamlined Social Media Management with Robust Reporting

  • February 03, 2026
  • Review provided by G2

What do you like best about the product?
I use Sprout Social to manage multiple social media accounts, and I found it to be a solid tool, especially if you work on a team and need structure around publishing. I think the approval process is one of its biggest strengths, as it's clear who needs to review a post and where it is in the process, cutting down on confusion and last-minute scrambles. Editing before approval is really straightforward, making it easy to make changes and resubmit without starting the whole approval process over. Rescheduling posts is pretty painless too, as you can move things around in the calendar without breaking the approval flow, which is helpful when plans change. Also, the reporting and metrics stand out as they are easy to understand and polished enough to share directly with leadership or clients. I like the ability to edit while it's still in the approval process, and compiling reports is easy and looks polished.
What do you dislike about the product?
I think some features could be added at lower pricing tiers. It feels like the platform kinda gatekeeps some aspects, so you have to upgrade the plan. There's a lot to learn, it's a little bit of a learning curve, though the support team was pretty helpful.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to manage multiple social media accounts, streamline workflows, clarify approval processes, reschedule posts easily, and enjoy polished reporting and metrics.


    Katharine W.

Streamlines Multi-Platform Posting with Ease

  • February 03, 2026
  • Review provided by G2

What do you like best about the product?
I use Sprout Social to post for three different brands across platforms like Facebook, Instagram, LinkedIn, Google, YouTube, and TikTok. I appreciate that I can post on all of these platforms at once while still being able to customize each one. I can start with shared information and then break it out by platform, adding links or making small changes for specific platforms. Also, the initial setup of Sprout Social was very easy.
What do you dislike about the product?
The reporting feels overwhelming. The way the interface looks is a little bit overwhelming, but I understand that there's a lot of information there.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to post for three different brands on various platforms like Facebook, Instagram, LinkedIn, Google, YouTube, and TikTok. I can post to all at once while customizing each platform, adding links or changes to make it specific.


    Higher Education

Robust social listening and analytics tool, but pricy

  • February 03, 2026
  • Review provided by G2

What do you like best about the product?
Sprout is really fairly robust. It handles a little of everything well.
What do you dislike about the product?
It's really pretty expensive and you need to have a full, dedicated team to make the best use of it. Also them mobile app sucks.
What problems is the product solving and how is that benefiting you?
Primarily we use Sprout Social for social media listening and analytics.


    Mattie L.

Organized Content Management with Room for Improvement

  • February 03, 2026
  • Review provided by G2

What do you like best about the product?
I like that I can easily see our content calendar and social media metrics in an easy-to-read platform. It helps me keep everything organized amid constant shifting priorities and schedule posts in advance. The initial setup was easy, with a slight learning curve to link accounts, but generally smooth.
What do you dislike about the product?
I wish we could more easily post and schedule Instagram stories. I also wish I did not have to constantly reactivate and relink my accounts.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to manage the content calendar, keeping everything organized amid shifting priorities and scheduling posts in advance.


    Kyle K.

Effective Analytics for Social Management, Needs Better Tagging

  • February 03, 2026
  • Review provided by G2

What do you like best about the product?
I use Sprout Social for social media publishing management and analytics. A single hub for posting to multiple accounts and the good tagging system for analytic tracking are really helpful. The analytics are the best feature for me, allowing me to see what type of content is performing with the tags feature.
What do you dislike about the product?
Tagging on LinkedIn posts often doesn't show the people I'm directly searching for. Trying to @ a person or company is challenging, and sometimes I have to go directly to LinkedIn to do so.
What problems is the product solving and how is that benefiting you?
I use Sprout Social as a single hub for posting to multiple accounts and for its good tagging system. It allows me to track and analyze content performance through its analytics, which is the best feature for me.


    Museums and Institutions

Nuanced Social Analytics, But Uploading Through Sprout Social Reduces Graphic Quality

  • February 03, 2026
  • Review provided by G2

What do you like best about the product?
I like how I'm able to have more specific, nuanced analytics of our social media content so that we can improve and adjust to trends.
What do you dislike about the product?
The quality of our graphics goes down when we upload through Sprout Social, so I've sometimes had to post directly from the social media platform to restore the original quality.
What problems is the product solving and how is that benefiting you?
We've spent a lot of time making posts to different platforms one at a time, and this allows us to seamlessly cross post all at one time. Also, we can schedule instead of dropping everything to make specific posts.


    Eduardo N.

Intuitive Social Media Management with Room for Growth

  • February 03, 2026
  • Review provided by G2

What do you like best about the product?
I like the ease of use and speed of Sprout Social. It has an easy interface and lots of features that are easy to learn and use, making it simple for other colleagues and teammates to use Sprout as needed. The initial setup was very easy.
What do you dislike about the product?
Needs access to Bluesky Analytics
What problems is the product solving and how is that benefiting you?
I use Sprout Social for social media management. It solves cross-posting for multiple clients. I like its ease of use and speed, making it straightforward for colleagues to learn and use.


    Carli W.

Versatile Platform, Room for Simplification

  • February 03, 2026
  • Review provided by G2

What do you like best about the product?
I like how Sprout Social lets me connect to many different pages and social platforms. I appreciate being able to quickly post and switch between accounts easily. The scheduling feature is also valuable to me because I'm in charge of content.
What do you dislike about the product?
I think there is a lot of tabs and areas in there, I think it could be simplified its a bit overwhelming
What problems is the product solving and how is that benefiting you?
I can quickly post by switching between accounts easily and connect to many different pages and social platforms. I use it for scheduling since I'm in charge of content.


    David S.

Great for Managing Multiple Profiles, but User Invites Can Be Buggy

  • February 03, 2026
  • Review provided by G2

What do you like best about the product?
Easy to manage multiple social media profiles in one place.
What do you dislike about the product?
Weird errors when adding users. Many times when adding a new user, it will show on the user list that they have 0 groups, despite being added to a group upon invite.
What problems is the product solving and how is that benefiting you?
I am in a support role for our users, so this is not applicable to my interaction with Sprout.