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Sprout Social

Sprout Social

Reviews from AWS customer

3 AWS reviews

External reviews

6,228 reviews
from and

External reviews are not included in the AWS star rating for the product.


5-star reviews ( Show all reviews )

    Kevin V.

Intuitive Social Media Manager with Exceptional Support

  • October 28, 2025
  • Review provided by G2

What do you like best about the product?
I have been using Sprout Social for over seven years and have found it to be a top-tier social media management platform. I appreciate its intuitive navigation and user-friendly setup, which made it easy to get started and continue using. The robust and complex features are surprisingly easy to use, providing a good overall user experience. One of the standout features for me is the advanced workflows, such as the two-step approval process that allows for peer review among writers, making it highly customizable. I also love the Smart Inbox feature, which makes managing incoming social media inquiries seamless by tagging colleagues and assigning tasks. The tagging capability is incredibly useful for generating department-specific reports efficiently, a task that would be time-consuming using native social media apps alone. Additionally, I find the scheduling of reports to be a huge time saver, as it automates regular report distribution, simplifying my to-do list. The customer success managers are a valuable resource, offering strategic consulting hours that blend industry expertise with practical usage of Sprout's tools. Over the years, Sprout has consistently incorporated customer feedback into its product, making their features more aligned with our needs. This responsiveness to customer requests and continuous improvement in their product roadmap instills confidence and satisfaction in their service.
What do you dislike about the product?
{"Sprout Social lacks advanced capabilities for handling third-party reviews and business listings, making it necessary to use other platforms like reputation.com for these features.","The reporting features in Sprout Social are somewhat basic and do not allow for custom calculations, such as calculating average link clicks or video views per post. This limitation reduces the ability to tailor reports to specific needs.","Sprout Social's font sizes are small, making it difficult to read and navigate, requiring frequent zooming in the browser for better readability. The lack of font customization options is frustrating."}
What problems is the product solving and how is that benefiting you?
I find Sprout Social beneficial for managing multiple social media platforms in one space, enabling advanced approval workflows, peer reviews, and custom reporting, which saves time and enhances our productivity.


    Noel D.

Sprout Social Makes Management Easy, The Only Things It's Missing Are Things We Need From Meta

  • October 28, 2025
  • Review provided by G2

What do you like best about the product?
Sprout Social seems to have industry leading features that make life as a social media manager significantly more easy and convenient. The first comment feature alone is so helpful!
What do you dislike about the product?
I wish we had access to more features, like story reposting - though I know these are API issues with the social media platforms and not with sprout.
What problems is the product solving and how is that benefiting you?
Sprout Social gives us an all-in-one control center for our social media presence, which is immensely helpful as a small but mighty team


    Abbie L.

Streamlined Social Media Management with Minor Listening Improvements Needed

  • October 28, 2025
  • Review provided by G2

What do you like best about the product?
I have been using Sprout Social for over three years primarily for social listening, social reporting, and publishing to social media. Initially, I switched to Sprout Social from free tools like Hootsuite because it offered a more powerful solution that fulfilled my needs. One of the standout aspects is the ease of setup, supported by phone call consultations with knowledgeable team members of Sprout Social, who assist in setting everything up smoothly. Their customer service has been consistently great whenever questions arise. Every morning, Sprout Social provides me a complete view of social listening, which I find incredibly valuable. It streamlines my reporting and publishing workflows across multiple social channels simultaneously, which is a significant time saver. Moreover, the reporting tools are extremely useful for both real-time and big-picture reporting, offering insights that are essential for my work. The publishing functionality simplifies my tasks by allowing me to schedule all content from one place, eliminating the need to jump between different platforms. Overall, these features and the consistent performance make me inclined to continue using Sprout Social.
What do you dislike about the product?
I find that the social listening feature could be more comprehensive. There are sometimes holes and gaps in the listening platform, which affects the overall experience.
What problems is the product solving and how is that benefiting you?
Sprout Social provides a comprehensive social listening overview, streamlines reporting, and publishing workflows, making my content scheduling across different platforms efficient and hassle-free.


    Marketing and Advertising

User-Friendly and Reliable, But Reporting Could Improve

  • October 28, 2025
  • Review provided by G2

What do you like best about the product?
Sprout Social is very user friendly and I use it every single day! It scheduled things out with little to no problems!
What do you dislike about the product?
The reporting isn't as descriptive and up to date as I would like, but overall is still a great took
What problems is the product solving and how is that benefiting you?
Sprout Social helps streamline our social media management by bringing publishing, engagement, and analytics together in one place. It saves time by allowing us to schedule posts across multiple platforms and monitor engagement. The analytics tools make it easy to track performance, measure growth, and create clear, data-driven reports for clients, helping us refine our strategy effectively.


    Samta G.

Sprout Social: Essential for Social Media Strategy

  • October 28, 2025
  • Review provided by G2

What do you like best about the product?
I have been using Sprout Social for nearly four years, and I am genuinely impressed with several of its features and benefits. The platform excels in reports and analytics, providing detailed, visually appealing dashboards that accurately represent both paid and organic data, which is crucial for analyzing social media sentiments and metrics. The integration with Canva is a standout feature, allowing for seamless creation and representation of content and graphics, unlike any other platform I've encountered. This feature enhances the overall content creation process tremendously. Sprout Social’s scheduling capabilities, including bulk scheduling and content creation, are efficient and play a vital role in my role as a social media strategist. I also find the customer support to be highly responsive, with real-time chat availability, which significantly enhances my experience whenever I encounter difficulties, whether it involves reports, scheduling, or community management. The ongoing updates with new features are incredibly beneficial, keeping the platform valuable and relevant. Additionally, the ability to differentiate sentiments within the inbox, categorizing them as negative or positive, helps greatly in understanding public perceptions and managing community sentiment. Overall, the seamless setup experience, comprehensive training support, and continuous updates make Sprout Social a reliable and indispensable tool for managing multiple client accounts and social media responsibilities effectively. I highly value the clarity and innovation it brings to my work, which is why I am passionate about recommending it to others.
What do you dislike about the product?
There's nothing I dislike about the platform but I'm regularly expecting more beneficial features in order to use this single application for all my social media needs.
What problems is the product solving and how is that benefiting you?
I use Sprout Social for streamlined scheduling, effective content management, and insightful analytics. It offers seamless dashboards, Canva integration, and sentiment analysis, which enhance productivity and client satisfaction.


    Connie R.

Efficient Social Media Management with Easy Setup

  • October 28, 2025
  • Review provided by G2

What do you like best about the product?
I highly appreciate how Sprout Social makes it incredibly easy to respond to customers efficiently through the Smart Inbox feature. This tool simplifies the communication process and allows us to maintain strong SLAs by enabling real-time responses. Additionally, the ease of use in setting up and using Sprout Social over time has been remarkable, making the entire experience very manageable without any significant issues. I also enjoy the ability to effectively monitor and track our social media content, which ensures that all posts are analyzed and managed appropriately. Further, the platform's publishing and analytics capabilities are indispensable in our daily activities, as they support both creating and analyzing content comprehensively. Its user-friendly environment combined with a robust analytics mechanism enhances our workflow significantly. These elements contribute to my high satisfaction with the product, reflected in my willingness to give it a recommendation score of ten.
What do you dislike about the product?
Nothing
What problems is the product solving and how is that benefiting you?
I use Sprout Social to quickly respond to customers in real time, ensuring strong SLAs. It also helps us track posted content effectively.


    Marketing and Advertising

Easy Onboarding and Cross-Platform Use, But Limited by Facebook Business Account Requirement

  • October 28, 2025
  • Review provided by G2

What do you like best about the product?
I like the support you receive on getting onboarded. I also enjoy being able to look at cross platforms all a the same time. It is very easy to use.
What do you dislike about the product?
I don't like that you accounts have to be linked to business accounts on facebook. While I understand that is standard, it limited how many accounts I could streamline in the software.
What problems is the product solving and how is that benefiting you?
It is letting me know the best time of day to post, it is letting me know what type of post work, and it is letting me track the different forms of social media on each platform.


    Jennifer H.

Sprout Social Streamlines Content Management and Reporting for Agencies

  • October 28, 2025
  • Review provided by G2

What do you like best about the product?
Sprout Social has transformed the way our small agency manages multiple client accounts across different social platforms. Sprout makes it easy to plan, create, approve, and publish content. saving time and improving collaboration across our team. The reporting features are another standout, offering clear, customizable insights that make it simple to track performance and share results with clients.
What do you dislike about the product?
The platform’s biggest drawback is its cost. While the tools are powerful, the pricing is steep for smaller agencies. Additionally, integration with platforms like Nextdoor is limited, which does create a gap for our client needs.
What problems is the product solving and how is that benefiting you?
Sprout helps our agency manage multiple client accounts efficiently across platforms like Facebook, Instagram and LinkedIn. Before using Sprout, content approvals, scheduling, and reporting were time-consuming and scattered across different tools.


    Amy F.

Intuitive Platform with Great Support, But Lacks White Label Reporting

  • October 28, 2025
  • Review provided by G2

What do you like best about the product?
The easy way you can navigate throughout the platform. Being able to drag and drop content around on month view and premium reporting are my favourite features. Customer support is very good, I like using the live chat if I have issues. Sprout also listen's to your feedback and most things have been brought in when mentioned to our customer reps.
What do you dislike about the product?
There isn't a white label offering to make reports more personal for clients. Also, it doesn't bring in TikTok mentions yet. However, comparing against a lot of other platforms it's very good at most things!
What problems is the product solving and how is that benefiting you?
It allows us to add in weeks / months of content very easily. Features like choosing the best time to post are also useful. As we are an agency we need to be able to review our content and report to our clients easily, Sprout allows us to do that. Premium analytics are very much worth it, they are easy to navigate and provide valuable insights for our clients each month.


    Cindy T.

Great for Scheduling Multiple Accounts, But Lacks Trend Insights

  • October 28, 2025
  • Review provided by G2

What do you like best about the product?
I can schedule ahead on multiple accounts
What do you dislike about the product?
There are no trend or social media updates, and you have to pay for higher tier to see when the best time to post is.
What problems is the product solving and how is that benefiting you?
I can see all the content that is planned ahead