Sprout Social
Sprout SocialExternal reviews
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Great All-Encompassing Social Tool
What do you like best about the product?
I like the ability to schedule posts and add notes for post concepts. The analytics tool is great to understand profile performance. Smart Inbox is a life-saver when it comes to knowing who's talking about your brand and being able to respond efficiently.
What do you dislike about the product?
I wish the calendar tool was a little more interactive/intuitive and it's a barrier for use that tagging can't be streamlined across platforms when scheduling a post.
What problems is the product solving and how is that benefiting you?
Smart Inbox creates one central location to see and respond to all notifications which is huge. The calendar tool allows me to plan out our content weeks in advance and schedule posts to go live even when I'm OOO.
Great social media scheduling solution
What do you like best about the product?
The ease of use, great functionality with reduced amounts of errors that other platforms run into.
What do you dislike about the product?
Sprout's analytics can be a bit hard to navigate and doesn't allow for unique analytic boards.
What problems is the product solving and how is that benefiting you?
We use Sprout as our social media scheduler and for analytics. It has made these processes much easier to navigate and implement.
Saving Time and Frustration
What do you like best about the product?
Over the years we've tried many scheduling programs to take the burden of scheduling in nets off our teams shoulders. Sprout has been a game changer in getting our content on client pages without the frustration of dealing with business suite. Their customer service has been a huge lift in getting any errors resolved.
What do you dislike about the product?
While they do a great job mitigating errors, some meta glitches do still come through. But that's more of a meta problem then sprout. I'd also love to see more robust support for client approvals.
What problems is the product solving and how is that benefiting you?
It saves so much time which frees me up for bigger projects!
Sprout Social has been a game changer for me as a Digital Marketing Coordinator handling 40 accounts
What do you like best about the product?
As a fresher at Eversheds Sutherland, a multinational law firm with a presence in over 30 countries, the task of managing our extensive social media presence seemed daunting. With over 40 different accounts spread across all major platforms, I had my doubts about how I would handle this responsibility. However, Sprout Social quickly became my go-to tool, making my job much more manageable.
The first thing that attracted me to Sprout Social was its ease of use and intuitive user interface. Even as a newcomer to the firm, I found the platform incredibly easy to navigate. The user-friendly design allowed me to get up to speed quickly and start managing our social media accounts effectively.
One of the most valuable features for me is the ability to schedule posts across various platforms. With multiple marketing executives operating from different parts of the world and posting content daily, keeping track of everything can be overwhelming. Sprout Social allows me to gather all posts in one place, whether they are scheduled or posted directly to the platform. This centralized management system has significantly streamlined our workflow.
The detailed analytics reports generated by Sprout Social are another major benefit. These reports provide comprehensive insights into post performance, audience engagement, and key metrics, helping me refine our marketing strategies and set new goals. The clean and organized presentation of the analytics makes it easy to create reports for my managers, saving me time and effort in preparing presentations.
Additionally, Sprout Social’s social listening tools enable me to monitor brand mentions, industry trends, and customer feedback in real-time. This functionality allows me to engage with our audience promptly and stay ahead of emerging trends, which is crucial for maintaining our firm's online presence.
The first thing that attracted me to Sprout Social was its ease of use and intuitive user interface. Even as a newcomer to the firm, I found the platform incredibly easy to navigate. The user-friendly design allowed me to get up to speed quickly and start managing our social media accounts effectively.
One of the most valuable features for me is the ability to schedule posts across various platforms. With multiple marketing executives operating from different parts of the world and posting content daily, keeping track of everything can be overwhelming. Sprout Social allows me to gather all posts in one place, whether they are scheduled or posted directly to the platform. This centralized management system has significantly streamlined our workflow.
The detailed analytics reports generated by Sprout Social are another major benefit. These reports provide comprehensive insights into post performance, audience engagement, and key metrics, helping me refine our marketing strategies and set new goals. The clean and organized presentation of the analytics makes it easy to create reports for my managers, saving me time and effort in preparing presentations.
Additionally, Sprout Social’s social listening tools enable me to monitor brand mentions, industry trends, and customer feedback in real-time. This functionality allows me to engage with our audience promptly and stay ahead of emerging trends, which is crucial for maintaining our firm's online presence.
What do you dislike about the product?
While Sprout Social has been immensely helpful, there are a few areas where I believe it could improve. One suggestion is to increase the frequency and accessibility of interactive sessions with Sprout Social experts. These sessions could help managers and executives better understand the platform and explore new features. Although Sprout Social already offers some training resources, more frequent and interactive sessions would be beneficial, especially for budding social media and digital marketing professionals.
Another area for potential improvement is the customization of reports. While the analytics are detailed and well-organized, offering more customization options and templates would allow users to tailor reports to specific needs more effectively. This enhancement could further simplify the process of creating presentations and demonstrating ROI to stakeholders.
Lastly, expanding the platform’s integration capabilities with other tools and services would make Sprout Social even more versatile. A wider range of integrations would help users create a more cohesive digital marketing ecosystem, improving overall efficiency and effectiveness.
Another area for potential improvement is the customization of reports. While the analytics are detailed and well-organized, offering more customization options and templates would allow users to tailor reports to specific needs more effectively. This enhancement could further simplify the process of creating presentations and demonstrating ROI to stakeholders.
Lastly, expanding the platform’s integration capabilities with other tools and services would make Sprout Social even more versatile. A wider range of integrations would help users create a more cohesive digital marketing ecosystem, improving overall efficiency and effectiveness.
What problems is the product solving and how is that benefiting you?
Centralized Management of Multiple Accounts, Efficient Scheduling and Publishing, Comprehensive Analytics and Reporting, Enhanced Team Collaboration
Streamlined Social Management with a Clunky Mobile App
What do you like best about the product?
I really appreciate how Sprout Social allows us to maintain a high response rate, usually hitting our target of 100% through its features. The platform is straightforward to use, and the layout of the scheduling tool, the publishing section, and especially the calendar view, are very effective for our needs. I love the ability to task certain posts to clients for feedback before we proceed with responses, which ensures we get the necessary context. Another feature I enjoy is the cross-network posting capability, which lets us customize captions and creatives per platform in a single post, all within a centralized calendar view. It's very beneficial for organization reasons, especially since everything can be done all in one platform. Additionally, the initial setup was easy and smooth, with no issues, which is a testament to its user-friendly design.
What do you dislike about the product?
The mobile app is a bit problematic, as our community manager struggles to task things to our clients through the app, necessitating the use of the desktop version instead. Additionally, the approval workflow on the app is quite clunky, requiring us to click in and out of each folder to access the correct post for review and approval, which feels cumbersome.
What problems is the product solving and how is that benefiting you?
Sprout Social keeps us organized, aids in planning posts for clients, manages community interactions, and ensures timely responses. We achieve nearly 100% response rates and can schedule, publish, and manage content across platforms seamlessly.
Great experience so far!
What do you like best about the product?
Publishing & listening are awesome, as is data collection & review.
What do you dislike about the product?
The inability to collab on IG is a frustrating feature that would be great if added.
What problems is the product solving and how is that benefiting you?
Publishing from a single source makes my day-to-day work a lot easier.
Great for scheduling across platforms
What do you like best about the product?
Makes it easy to produce/schedule content across multiple platforms. Love the reports and how customized you can organize the data.
What do you dislike about the product?
Have gotten incorrect data, largely when pulling from Facebook.
What problems is the product solving and how is that benefiting you?
Rather than having to post content live, it's great to be able to schedule - I do once a week, and then I don't have to worry about maintaining an online presence.
User-friendly and extensive tool system!
What do you like best about the product?
I find the Smart Inbox to be of great use since my team manages over 6 channels. I also like the Reporting feature, specifically the Post Performance section, because it is easy to narrow down my search for specific posts. The tagging is also helpful for us to see how our series is performing across multiple channels.
What do you dislike about the product?
I wish that there was more customization when it comes to TikTok and YouTube publishing. There are features natively that aren't available in Sprout. I also wish the API integration with Threads was sped up so we could monitor that in the Smart Inbox.
What problems is the product solving and how is that benefiting you?
It's keeping my team all in the same place so I can see how my team responds to comments and questions while also double-checking their work regarding scheduling.
Sprout is the industry standard - don't try others!
What do you like best about the product?
As a 20-year marketing veteran in several differernt industries, I can say that Sprout is and has been the industry standard for as long as I can remember! They are constantly improving the service and I always appreciate them proactively keeping their customers apprised of new features and products.
What do you dislike about the product?
Tagging on multiple platforms at once has been problematic, but it sounds like that's about to change!
What problems is the product solving and how is that benefiting you?
The LinkedIn tagging issue!
Best Functionality for managing multiple social media accounts
What do you like best about the product?
Where do I start? I've worked with many social media management tools and software and I have to say that Sprout is by far the most powerful when it comes to daily social media mangagement. I use the software daily for myself and my team - we don't even have to leave the platform to manage our online communities.
It was designed for social management in mind and the features and functionality make it really easy to use.
The functionality is great, implementing and adding social accounts is easy and quick. It integrates into HubSpot well, as well as the paid social accounts.
They are constantly innovating and adding new features as well, as the social media landscape changes, Sprout changes with it. They always alert you when there is an issue with any of the social APIs as well.
Great customer service aswell!
It was designed for social management in mind and the features and functionality make it really easy to use.
The functionality is great, implementing and adding social accounts is easy and quick. It integrates into HubSpot well, as well as the paid social accounts.
They are constantly innovating and adding new features as well, as the social media landscape changes, Sprout changes with it. They always alert you when there is an issue with any of the social APIs as well.
Great customer service aswell!
What do you dislike about the product?
The price point is pretty steep, especially if you are adding functionality on, such as the Premium Analytics.
What problems is the product solving and how is that benefiting you?
Sprout is great for Agency use, from smaller agencies to large agencies, it can scale with your growth.
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