Sprout Social

Sprout Social

Reviews from AWS customer

2 AWS reviews

External reviews

6,240 reviews
from and

External reviews are not included in the AWS star rating for the product.


    Madison W.

University of North Georgia - Sprout Experience

  • June 03, 2024
  • Review provided by G2

What do you like best about the product?
Ease of Use: Users value platforms that are intuitive and easy to navigate. A clean interface and straightforward scheduling process can make managing social media accounts more efficient.

Scheduling Flexibility: The ability to schedule posts across multiple platforms (such as Facebook, Twitter, Instagram, etc.) and at specific times is essential. Users like having the flexibility to plan their content calendar in advance.

Analytics and Insights: Access to analytics and insights helps users understand their audience better, track engagement metrics, and refine their social media strategy over time. Visualizations and data summaries make it easier to interpret the results.

Customer Support: Responsive customer support that can address technical issues or provide guidance on using the platform effectively is highly valued. Users want to know that assistance is available when needed.
What do you dislike about the product?
Cost Concerns: Users may feel that the base price of the tool should encompass all the necessary features for effective social media scheduling. Paying extra for features can make the overall cost prohibitive, especially for individuals or small businesses on a tight budget.
What problems is the product solving and how is that benefiting you?
Time Efficiency: By scheduling your social media posts in advance, you save time that would otherwise be spent manually posting content each day. This allows you to focus on other aspects of your business or personal life.

Content Planning: Scheduling tools often come with features like content calendars and post queues, which help you organize your content strategy. You can plan your posts ahead of time, ensure variety in your content, and align it with your marketing goals.


    Allen L.

Love the analytics

  • June 03, 2024
  • Review provided by G2

What do you like best about the product?
I love being able to get all of my social media analytics in one place. In doing so, you have the full collection of data sets that's easily downloadable in one place. This makes it easy to show our staff exactly how we are tracking towards the goals we are looking to accomplish.
What do you dislike about the product?
I wish accounts didn't become disconnected, but maybe there is no way around that.
What problems is the product solving and how is that benefiting you?
Sprout social is helping to solve the time involved in capturing social media preformance by putting everything in one convenient location. I can also track hastags, schedule posting and keep a calendar of everything we are putting out on our profiles.


    Ruth F.

A Social Automation Tool That Combines It All

  • June 03, 2024
  • Review provided by G2

What do you like best about the product?
Sprout Social made it easy to do social media marketing! By having a platform where I could schedule things, connect all the accounts I care about, write posts, leverage advocacy, use AI, and publish things to the channels that mattered to me, I was able to manage our socials on top of my other projects. Sprout Social's support team is responsive and will send you additional help if you need it; they were instrumental in helping me navigate their broad help centers. We used Sprout Social almost daily and saw the value it can provide to lean marketing teams
What do you dislike about the product?
Sprout Social's help center can be difficult to navigate, and they did not provide onboarding support for users in my payment tier when I was a customer. As a platform and Advocacy user, there were many workflows we had to understand how to do in the tool. As wonderfully useful as Sprout Social is, implementing it as a team of 1 was difficult, and I had to spend many hours troubleshooting different things in the platform
What problems is the product solving and how is that benefiting you?
Sprout Social is consolidating all the social platforms, accounts, and analytics I care about while also connecting to an Advocacy platform where I can enable my team further with social posts.


    Manufacturing

User friendly and has a lot of functionality

  • June 03, 2024
  • Review provided by G2

What do you like best about the product?
Dashboards are visual and can see data easily, Publishing is user friendly, lots of Reports
What do you dislike about the product?
Competitor analytics not available for LinkedIn, can only have 1 topic for Active Listening.
What problems is the product solving and how is that benefiting you?
Functionality in one place, capture and gather trends, social media listening


    Consumer Goods

Great user experience, customer service, and reporting

  • June 03, 2024
  • Review provided by G2

What do you like best about the product?
What I like best about Sprout Social is the user experience. It is easy intuitive, easy to use and easy to navigate. One feature that I particularly love is the Reports. It is very easy to customize reports, change dates, filter, etc. There are also numerous premade reports that make collecting data simple and easy.Sprout is also great for a social team - it's so nice to collaborate and communicate on the platform with other users. Customer service at Sprout is also great. We have an account manager who helps with any issues or roadblocks we might have.
What do you dislike about the product?
What I like least about Sprout is just a couple things that are mostly API limitations. As a B2B company, I would love to post more PDFs and one pagers for our followers but there is only an option to upload photos and videos in the platform. I would also like to see the option for choosing how your Instagram Reel thumbnail will look while in the platform. For example, we post a lot of people content on Reels and I don't want to cut their faces off in the thumbnail for how it would show up in our grid. You can do this natively in Instagram but not in Sprout so I am often posting Instagram Reels natively because of this.
What problems is the product solving and how is that benefiting you?
Sprout is helping us to streamline our social media purposes, whether this is for content creation, scheduling, content approval, reporting, or listening. Everything is in one place which makes my job much easier. It is also helping us show our exeuctive team the value and importance of social using reports and analytics.


    Consumer Goods

Sprout makes my life easier

  • June 03, 2024
  • Review provided by G2

What do you like best about the product?
That we can have messages from all social media in once place! It's so easy to use as well, and the environment doesn't take a lot of time to get used to. The customer support team is always very responsive and helpful.
What do you dislike about the product?
The pricing is a bit high. Sometimes it lags.
What problems is the product solving and how is that benefiting you?
Sprout is helping us collect all messages, comments, tags in one place, so we never miss anything.
It is also helpful when scheduling posts, even if we don't use it a smuch since scheduling posts outside of Meta hurts the algorithm.


    Bryce J.

Saves Time, But Post Reliability Issues

  • June 03, 2024
  • Review provided by G2

What do you like best about the product?
I appreciate how Sprout Social significantly saves time when scheduling content across multiple social media platforms. The ability to manage and organize social media posts in one place is invaluable, making it a highly efficient tool for my needs. Additionally, the initial setup process was straightforward and user-friendly, allowing me to get started without any hassle.
What do you dislike about the product?
I find that a lot of posts fail sometimes on different platforms when using Sprout Social.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to schedule content across multiple platforms simultaneously, which saves me time managing social media postings.


    Information Technology and Services

Great All-In-One Social Platform

  • June 03, 2024
  • Review provided by G2

What do you like best about the product?
We use Sprout Social primarily for scheduling posts and pulling data. It has been extremely helpful and easy to use. We've used similar platforms, and Sprout is our favorite so far.
What do you dislike about the product?
We've experienced issues with paid reporting. For accurate reporting, I have to pull paid metrics manually. We've reached out to Sprout Social for help, but they only responded via email which is inconvenient and slow to resolution, if there ever is one.
What problems is the product solving and how is that benefiting you?
Saves us time - we manage about 13 profiles across 3 brands, so it is crucial that we are able to work efficiently. Sprout Social allows us to schedule posts and pull analytics.


    Non-Profit Organization Management

Invaluable tool for our agency

  • June 03, 2024
  • Review provided by G2

What do you like best about the product?
Our social media team uses Sprout every day. We love the scheduling tools as well as the in-depth analytics for reporting. It's also easy to integrate all your profiles into the platform. If you have multiple clients, Sprout is the no-brainer solution.
What do you dislike about the product?
There are so many features (which is great) but sometimes it's hard to know how to maximize all of them. Additionally, the annual price increases seem a little steep; I don't think it'd be the best option for a smaller organization, but for someone multiple clients (or an agency) it's a great solution.
What problems is the product solving and how is that benefiting you?
Sprout allows us to see everything in one place and connect with social audiences directly from the platform. For listening and responding, it saves a ton of time as we do not have to sift through posts natively. It also gives us expansive, thorough analytics that allow us to monitor the health of every account and communicate effectively with clients.


    Pharmaceuticals

Excellent tool for social managers

  • June 03, 2024
  • Review provided by G2

What do you like best about the product?
Sprout Social is a great, one stop shop. The onboarding managers and account support are phenemonal and the tool/platform itself is a must for all social media managers.
What do you dislike about the product?
Not too much to note here. I do wish the reporting tool had more functionality with customizations of reports.
What problems is the product solving and how is that benefiting you?
Sprout is a great analytics/reporting tool but I also appreciate the inbox features. Makes it easy to navigate and get up to date on the latest very quickly. Plus the mobile app is a fantastic resource.