Sprout Social
Sprout SocialExternal reviews
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Great for analytic reports
What do you like best about the product?
Sprout Social is the best platform I've used thus far to provide analytic reports to my clients, especially competitor data.
What do you dislike about the product?
The layout is a little busy and hard to navigate at first.
What problems is the product solving and how is that benefiting you?
I'm using analytics to to enhance social media strategies.
A service focused on service
What do you like best about the product?
Easy to navigate UI, functional modules, robust reporting and amazing customer service
What do you dislike about the product?
Steep learning curve (for me, anyways) when it came to keyword filters. Would like to see better competitive listening tools implemented.
What problems is the product solving and how is that benefiting you?
We do most of our monitoring and nearly all of our customer service and other engagement through SproutSocial. We handle scheduling and posting all of our social content through this tool as well.
Recommendations to others considering the product:
It can be a great tool, especially for social media teams who will all be working from the same platform. Single stream monitoring makes competitive or subject matter monitoring of social media nearly impossible.
I really enjoyed the simplicity of SproutSocial
What do you like best about the product?
I loved how it was convenient to access all clients accounts at once with the click of a button.
What do you dislike about the product?
I didn't like that you are unable to post more than one image when posting.
What problems is the product solving and how is that benefiting you?
Mainly saving time and energy and being able to preschedule everything.
Recommendations to others considering the product:
Very easy to use. Will save you a lot of time
Great social media tool
What do you like best about the product?
I like that sprout social is fast, responsive, and allows you to post across several platforms. The queue is clean and easy to see what post you have posted next. I also love the dashboard and that it shows your audience demographics, recent followers, average response rate, and impressions. It's more than just social media posting management, it's also great for measurement and analytics. It's well organized and easy to teach to newbies.
What do you dislike about the product?
You can't connect Instagram or Pinterest, which is sad because of the popularity of these two platforms. Although it's easy to use, I feel Hootsuite may be easier. I also wish there was a preview function to preview posts before you schedule.
What problems is the product solving and how is that benefiting you?
It makes social publishing easy. You can plan your posts for the week and see them all visually in one queue. You can assign more than one administrator to an account so everyone can have their own accounts. It also gives a good overview for new followers and impressions.
Recommendations to others considering the product:
Try other social media management platforms when you're looking for one to use. Sprout Social is great and user-friendly but may not have all the functionality everyone wants. IT also may be more a bit expensive compared to other social media management sites. You should have no problem learning how to use it though.
Great for Community Management
What do you like best about the product?
The smart inbox makes responding to comments and messages for multiple pages a breeze. I love that I can go through and just hit the "c" button to mark things that don't need a response as complete.
What do you dislike about the product?
I wish there was an "undo" button - sometimes I'm going through and accidentally hit "c" when I didn't mean to.
What problems is the product solving and how is that benefiting you?
Makes community management easy with an all-in-one hub.
Excellent Social Media Management Tool
What do you like best about the product?
The drafts feature is great for composing posts ahead of time. Easy layout and easy to navigate interface.
What do you dislike about the product?
Doesn't synch with my outlook calendar. Can't tag in LinkedIn
What problems is the product solving and how is that benefiting you?
Great to keep an eye on social feeds and conversation. Let's me build engagement with my fan and followers.
Great Product
What do you like best about the product?
Ease of use, great visuals, helps consolidate all of the management of social media
What do you dislike about the product?
Reporting could be stronger. Adding other social media sites.
What problems is the product solving and how is that benefiting you?
Social media management and reporting
Sprout Social
What do you like best about the product?
Sprout Social is very easy to connect with your social accounts and also maintains itself easily. It also has a very eye catching design, and the customer service is unparalleled. I primarily use it to track my company's engagement, along with very basic social media analytics (followers, views, likes/retweets). I like to use it to pull quarterly reports to see areas of success and improvement. I like the ability to see what our competitors on Twitter are up to as well. Plus, it's very reasonable ($20/mo for my subscription).
What do you dislike about the product?
There isn't much that I dislike about Sprout Social! Sometimes navigating the back end can get a little tricky but again, I primarily use the Reports feature so I can't speak much to the Publishing side of things.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to identify our areas of success - which posts are most popular? Which receive the most engagement? Having all of that information is one place is a great resource, especially when marketing meetings roll around.
Great platform for social media scheduling & reporting
What do you like best about the product?
We are able to schedule content for our clients to easily review prior to posting & it creates reports for all of our platforms in a matter of minutes so that we know what is working & what is not improving engagement.
What do you dislike about the product?
That not all metrics are available when you put the reports into PDF.
I also don't like how if you have had a platform connected to Sprout for less than a few months, Sprout is not able to produce a complete analytics report.
I also don't like how if you have had a platform connected to Sprout for less than a few months, Sprout is not able to produce a complete analytics report.
What problems is the product solving and how is that benefiting you?
It allows us to work more efficiently with our clients & with our clients' legal teams, who have to review content before it is posted.
Recommendations to others considering the product:
Talk to the sales rep often & take full advantage of the free trial before purchasing. While doing both, be sure to talk with your sales rep about what is & is not included in each payment level before purchasing.
Great Reporting, Even After Customer Period
What do you like best about the product?
I LOVED the reports in this product. They really allowed me to dive deeply into what was working and not working on our social media posts, and target the things that worked
What do you dislike about the product?
It was a bit expensive for the amount of use I really was able to get out of it.
What problems is the product solving and how is that benefiting you?
We have accounts in several different social media spheres. It's hard to know what posts are doing well, and what posts are attracting your audience to do what you're looking for. Sprout allowed me to see what was going on in a visual dashboard, and to do so in a fashion that was easy to understand even if I wasn't a social media expert.
Recommendations to others considering the product:
I'd say take the risk -- it's a little more pricey than Hootsuite or others, but it's well worth it!
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