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Sprout Social

Sprout Social

Reviews from AWS customer

3 AWS reviews

External reviews

6,215 reviews
from and

External reviews are not included in the AWS star rating for the product.


4-star reviews ( Show all reviews )

    Brooke R.

Efficient Social Media Scheduling, Needs Improved Reporting

  • February 03, 2026
  • Review provided by G2

What do you like best about the product?
I enjoy the ability to schedule many social media posts at one time and view them on a monthly calendar. I also enjoy the way the interface looks. Being able to schedule posts ahead of time allows me more flexibility in non-work hours. I can schedule something to post at 9:00 PM and trust that I don't have to check my phone to see if it went up. I can get ahead of my workload by auto-scheduling social media posts.
What do you dislike about the product?
I wish the reporting was more thorough and included more metrics like other platforms do.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to schedule posts in advance, which frees me from manual posting and offers flexibility. Viewing posts on a monthly calendar helps me stay organized and manage my workload effectively.


    Austin M.

Intuitive Tool with Excellent Integration, But Pricey although very worth it

  • February 03, 2026
  • Review provided by G2

What do you like best about the product?
I love the ease of use of Sprout Social. Getting a lot inside the tool is really nice, and we've definitely seen an uptick in engagement and brand awareness since using it. The tool allows for consistent viewing and feels natural and easy to use throughout. When I go to different sections, I intuitively know where to go since I've been in other sections before. It's a nice marketing tool. I also like how it connects nicely with our CRM and our DAM, making it a great, easy tool to use. The initial setup was very easy, from linking all of our accounts to just getting some backend settings set up. We were up and running in no time.
What do you dislike about the product?
I'd like to see more users be able to hop on the interface. It's just so expensive right now as it kinda sits. I would just like to see more people be able to use the tool. I think it's a tool that shouldn't be just limited to one person in our company. So it's really difficult for us to justify.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to manage all our social media accounts centrally. It solves coordination issues with its publishing feature, letting us post to multiple platforms at once and manage reviews efficiently. It boosts engagement and brand awareness while remaining user-friendly.


    Sheena S.

Clean Interface, Easy Setup but Not as Pricey

  • February 03, 2026
  • Review provided by G2

What do you like best about the product?
I find Sprout Social very clean and easy to use. I also like the link to bio function for Instagram, which is quite handy for my needs.
What do you dislike about the product?
I don't like that Sprout Social cannot integrate carousels into link or Instagram ads.
What problems is the product solving and how is that benefiting you?
Sprout Social provides a clean interface that shows my clients how their social media posts will look on the platform, allowing them to approve or disapprove. It's easy to use.


    Gabrielle C.

User-Friendly with Room for Enhanced Analytics

  • February 03, 2026
  • Review provided by G2

What do you like best about the product?
I really like that Sprout Social is super user-friendly with great UX and UI components. The initial setup was very easy, which was a nice bonus.
What do you dislike about the product?
I wish it has more stats on engagement in more detail. I'd like to know the times of day my audience is most active and how I can reach them better.
What problems is the product solving and how is that benefiting you?
I use Sprout Social for pulling reports from social media platforms, collating and understanding stats on my work for socials.


    Stephen M.

Feature-Rich and Easy to Navigate

  • February 03, 2026
  • Review provided by G2

What do you like best about the product?
I like using Sprout Social to batch organize and distribute social media posts for my research group at the University of Michigan. The calendar is fantastic—it's clean, easy to use, and great for planning out strategies over a month. I can organize posts thoughtfully, decide on a theme like 'fun post Fridays,' or craft a series of posts that deep dive into certain topics. I particularly like the suggested post times feature, which helps drive engagement with our audience. It identifies when we’ve seen the most engagement for posts, something I wouldn’t track manually because it would be too time-intensive. The tool's feature-rich design and ease of use make it highly recommendable.
What do you dislike about the product?
Sometimes I struggle to find someone I want to tag in a LinkedIn post - the search feature is not always reliable that way.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to batch organize and distribute social media posts, collaborate on messages, and choose the best times for engagement. The calendar is clean and helps in planning, while the suggest time tool saves me from manually tracking post engagement.


    Hospital & Health Care

Sprout Social Makes Managing Social Easy

  • February 03, 2026
  • Review provided by G2

What do you like best about the product?
I love the convenience and ease of use. I use Sprout almost daily to schedule posts. I love that I can schedule by the month. This makes my job easier as I can plan in advance. It's great for my team because we all manage multiple pages across the company.
What do you dislike about the product?
Sprout Social offers a lot of great features, but the amount of features can sometimes make navigating the site difficult.
What problems is the product solving and how is that benefiting you?
The company I work for has multiple pages to manage for multiple locations. We also have a large marketing team. Sprout Social allows us to each manage our locations' pages while still collaborating on our social pages.


    Marketing and Advertising

Reliable, Exactly as Set Up Every Time

  • February 03, 2026
  • Review provided by G2

What do you like best about the product?
I like how I can trust everything will go out exactly as I set it up, no changes, no error, exactly how I wanted it
What do you dislike about the product?
You cannot add text to stories or add more than 10 pictures
What problems is the product solving and how is that benefiting you?
It benefits me because I feel confident that all my posts are being completed exactly how I want them to


    Samantha R.

Centralizes Analytics and Enhances Content Strategy

  • February 03, 2026
  • Review provided by G2

What do you like best about the product?
I like that Sprout Social centralizes all of our analytics and inboxes in one place, making it easier for review and management. This feature saves time for our small marketing team and makes it easier to identify trends within our analytics since we can compare different platforms' performance or a single piece of content shared across platforms, all in one place. It's more user-friendly than the clunky Meta Business Suite interface for managing content and analytics. Also, the initial setup of Sprout Social was user-friendly and intuitive, and we had no problem getting set up.
What do you dislike about the product?
It does not currently support much in terms of video content, so we can't, for instance, edit together an Instagram Reel and schedule it on our Sprout calendar. It also does not allow mixed media (photo + video) Facebook content to be created within Sprout. Certain types of content we have to create or post natively on the respective social media platforms.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to schedule content and track analytics. It centralizes all metrics, DMs, and comments for easy review and timely responses, saving time and optimizing our strategy. It's more user-friendly than Meta Business Suite.


    Kristen M.

Self-Explanatory Platform That’s Easy to Start Using Immediately

  • February 03, 2026
  • Review provided by G2

What do you like best about the product?
I like the ease of use. The entire platform is self-explanatory and it made it easy to start using immediately.
What do you dislike about the product?
I wish there was a quicker way to schedule a post within the same screen across multiple platforms. We are able to duplicate the copy and creative so it isn't starting over from scratch. However all on one screen would be preferred.
What problems is the product solving and how is that benefiting you?
We lacked visibility on our social media impact and had no way of reporting. This was solved immediately once we started using the platform.


    Jose Pablo P.

Case Creation Makes Access and Replies Effortless

  • February 03, 2026
  • Review provided by G2

What do you like best about the product?
The option to create cases for easier access and replies.
What do you dislike about the product?
As of right now , it takes upto 2 minutes for a message to reflect on the platform.
What problems is the product solving and how is that benefiting you?
The ease to provide quick follow ups.