Sprout Social
Sprout SocialExternal reviews
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Effortless Social Analytics with Room for Improvement
What do you like best about the product?
I have been using Sprout Social for about three years to track analytics across our social platforms and for posting. I appreciate that the setup process was straightforward, which made it easy to get started quickly. I find it valuable that Sprout Social allows me to see profile performances across all social channels and provides a weekly recap of followers and engagement metrics via email; this is very helpful in keeping track of our social media presence. Another feature I love is the ability to post across multiple platforms with just one click, which greatly increases efficiency and saves time. The analytics provided by Sprout Social are a significant reason for our continued use of and satisfaction with the platform.
What do you dislike about the product?
I find it challenging to easily tag people and companies across each platform using Sprout Social. This limitation forces me to go back and edit scheduled posts later, which is inconvenient and disrupts my workflow.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to track analytics and post across multiple platforms. It helps me see profile performance and engagement metrics, saving time with a weekly recap email that is very helpful.
Central Hub for Social Media with Room for Customization
What do you like best about the product?
I like that everything is in one place, making it convenient for managing social media content. The tools for reporting are easy to understand, which is really helpful for reviewing metrics. I also think the Sprout Social metrics visuals work very well.
What do you dislike about the product?
I wish it were easier to post all at once but customize for each channel. I always have to post for Instagram/Facebook separately because, for example, the copy on Instagram needs to say 'link in bio' whereas I can post the direct link in Facebook, so it's repetitive. I also wish there was more information about the metrics, like what are impressions vs. engagements and which should I be sharing out? I also wish I could edit a post via Sprout Social.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to publish social media content in one place and easily review metrics.
Great Social Tracking, But Features Need Better Integration
What do you like best about the product?
Managing a record of all social posts and their performance
What do you dislike about the product?
Features can feel half baked and disconnected. For example two very helpful features do not work together, the "customize post per network" and "Send to Advocacy" items are unable to work together, so I need to use the benefits of doing all my social posts from a single screen then proceed to go to every single post for each network that I want Advocacy to have and add them individually. So close to being great, but not all the way there.
What problems is the product solving and how is that benefiting you?
Feature set to differentiate from just using the platforms.
Great Workspace Separation, But Reporting Needs More Customization
What do you like best about the product?
I like the seperation between positve comment handling and the support work space.
What do you dislike about the product?
the reporting is not as robust or customizable as I would prefer. it would be great to have the option to exclude tags instead of only including them. i dont like that all of the errors when publishing are held at the bottom, they should appear next to where something is missing or wrong.
What problems is the product solving and how is that benefiting you?
Sprout helps us with our social listening, allowing us to view what people are talking about in regards to the company, but may not be tagging us. Streamlines our posting and engagement processes on the team. Also helps organize and track and report on the performance of our CS Social support team.
Effortlessly Easy to Use
What do you like best about the product?
easy to use, publishing features, ease of integration
What do you dislike about the product?
I wish we could schedule and layout stories with links and reels
What problems is the product solving and how is that benefiting you?
saving time when publishing multiple posts
Easy Post Scheduling, But Date Selection Needs Improvement
What do you like best about the product?
It is easy to schedule posts and the format looks nice.
What do you dislike about the product?
Not being able to click schedule on the day you want to schedule.
What problems is the product solving and how is that benefiting you?
It helps schedule posts and keep track of how they perform.
Great for Teams with Multi-User Support
What do you like best about the product?
Multiple users and assigning tasks to people
What do you dislike about the product?
The notification system not always alerting other users to tasks.
What problems is the product solving and how is that benefiting you?
Finding influencers who speak about us already.
Solid for Scheduling But Service Needs Improvement
What do you like best about the product?
I appreciate Sprout Social for making it easier to schedule posts ahead of time and for its ability to track analytics. The analytics tracking feature is really helpful because I can see what is doing well and what I should be doing more of.
What do you dislike about the product?
customer service and the bugs
What problems is the product solving and how is that benefiting you?
I use Sprout Social to easily schedule posts ahead of time and track analytics, so I can see what's doing well and what I should focus more on.
Robust API and Integrations, But Reporting Needs Improvement
What do you like best about the product?
Connects to all tools and has a robust api
What do you dislike about the product?
Built in reporting isnt the best, and reauthenticating accounts all the time is difficult
What problems is the product solving and how is that benefiting you?
Being an aggregator of first party data
Comprehensive Platform with Excellent Support, But Pricey for Smaller Teams
What do you like best about the product?
It's a very comprehensive tool with great support and resources (webinars, articles) etc. Which come together to create a compelling and fully fledged social media platform.
The features on the platform are explained easily and the support team provides good updates on road maps of when new features are coming.
The features on the platform are explained easily and the support team provides good updates on road maps of when new features are coming.
What do you dislike about the product?
Mainly the cost, it feels exorbitantly expensive vs other platforms, which I understand largely stems from the level of support and size of the company.
But back when there was only a handful of capable social media management softwares, Sprout was a clear frontrunner and incredibly easy to recommend to anyone social media manager or marketing team.
In the present day it's still an incredible tool, but it's better suited to larger brands that can afford it or larger agencies with global clients. Otherwise there are other affordable options that other somewhat competing features.
But back when there was only a handful of capable social media management softwares, Sprout was a clear frontrunner and incredibly easy to recommend to anyone social media manager or marketing team.
In the present day it's still an incredible tool, but it's better suited to larger brands that can afford it or larger agencies with global clients. Otherwise there are other affordable options that other somewhat competing features.
What problems is the product solving and how is that benefiting you?
It's a one-stop shop for managing brands with multiple channels. Offering a brilliant inbox for customer service and social listening, while also providing a wealth of reporting functionality and a scheduling tool that is frequently upgraded and refined.
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