Meltwater Suite - Canada
MeltwaterReviews from AWS customer
0 AWS reviews
-
5 star0
-
4 star0
-
3 star0
-
2 star0
-
1 star0
External reviews
2,382 reviews
from
External reviews are not included in the AWS star rating for the product.
It's all about the numbers!
What do you like best about the product?
I love how you can customize searches, tag articles, find media contacts and export reports. I also love the trackable email readership when pitching.
What do you dislike about the product?
I wish you could find social media influencers too and not just news writers
What problems is the product solving and how is that benefiting you?
This allows us to track earned media efforts in a tangible way,
Recommendations to others considering the product:
For the price, it's worth it.
Meltwater is a game changer
What do you like best about the product?
The simplicity of the platform to navigate, yet the in depth analysis it offers for our PR and Marketing team.
What do you dislike about the product?
Sometimes the reports can be a lot to handle.
What problems is the product solving and how is that benefiting you?
Finding social influencers and people in the industry talking about hot topics
Product okay, staff is subpar
What do you like best about the product?
Daily social media reports tend to be quite accurate
What do you dislike about the product?
Constant staff turnover and tendency to upsell
What problems is the product solving and how is that benefiting you?
PR mentions
Recommendations to others considering the product:
If you have lots of time to talk to their constantly changing staff, it's an okay product
Really helpful software for monitoring our brand presence
What do you like best about the product?
The software makes it easy for us to track when we're mentioned in press releases and on social media. It's cut out search time down to almost nothing.
What do you dislike about the product?
No issues with the program, it's really helpful!
What problems is the product solving and how is that benefiting you?
Tracking business recognition / presence
Great tool for those with the bandwidth to manually adjust
What do you like best about the product?
I like the ability of good insights you can gather and the quarterly reports.
What do you dislike about the product?
It is way too manual. Our team does not have the bandwidth to be researching and updating everything that needs to be accounted for in our daily reports. Even though we get emails daily, most of the articles that appear are our own social media and PR efforts. It's not giving enough insight into our competitors standings.
What problems is the product solving and how is that benefiting you?
Trying to keep an eye out on when we get media exposure and when our competitors do as well.
Recommendations to others considering the product:
Have one employee dedicated to analytics use the product to help with stats/reports/etc.
Helpful Analytics
What do you like best about the product?
Very detailed analytics. I can see how long a journalist has looked at my email and things of that level of detail. Dashboard is customizable.
What do you dislike about the product?
Lots of features and widgets, but this means it takes time to figure it all out.
What problems is the product solving and how is that benefiting you?
PR outreach
Love using this for media monitoring and sending out newsletters.
What do you like best about the product?
This product is perfect for monitoring the engagement of social posts or editorials regarding stories on your company or university. It is such an incredible way to figure out what news is breaking about your "place or thing" of interest.
What do you dislike about the product?
I only really dislike how you need training to figure it out. It's a bit tough to do on your own. Once you learn, it's better but it's a bit confusing, especially if you aren't familiar with the terms.
What problems is the product solving and how is that benefiting you?
No business problems. Some benefits include easily making media lists from contact information of journalists in the area. Also, allowing us to compile all good news about our university and send out in a form of a newsletter to retirees.
Recommendations to others considering the product:
Definitely utilize if you're looking to brand your company through new and social postings. Good for taking control of the narrative. Also, good to see analytics and traffic. We love using it for pushing our positive stories to local media.
More modern approach to press tracking
What do you like best about the product?
The ability to monitor placements in conjunction with google analytics/web traffic.
The additional software for influencers.
The additional software for influencers.
What do you dislike about the product?
That they don't offer print tracking, so they were not an all in one solution for our comms team
What problems is the product solving and how is that benefiting you?
Attributing PR to sales
Recommendations to others considering the product:
Meltwater software is adaptable and moving forward in the right direction, it has progressed positively from a customer standpoint in the last four years
Great for listening, but not as great for media outreach
What do you like best about the product?
The social listening updates and reports
What do you dislike about the product?
The lack of 'smart' lists for media contact updates - you manually have to redo Boolean searches.
What problems is the product solving and how is that benefiting you?
Media outreach lists and management, social and digital listening.
Meltwater allows for tracking data easily
What do you like best about the product?
The ease of use and the ability to see what pr strategies are working effectively by monitoring their reach and interaction. I think that by using it and tracking data, we can see what works and what doesn't on a much more consistent basis. Before using Meltwater, we could sometimes misplace our time working on projects that didn't penetrate our market the way we wanted to. Now, we can see what our audience reacts to and what they don't, and more importantly, how we achieve prime acquisition rates that turn views and interaction into profits on a consistent, reliable basis.
What do you dislike about the product?
Sometimes the interface isn't as streamlined as I would hope it to be, but in general, it's not an issue. IT can be difficult to do deep-dives into data and work your way around the nitty-gritty portions of acquisition information, but I've found that's the same for most softwares.
What problems is the product solving and how is that benefiting you?
Meltwater has allowed me to see where I am getting the most traction on my campaigns and allows me and coworkers to put our effort towards projects that have a higher rate of success.
showing 1,681 - 1,690