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    Kristina Z.

My first time with Klear

  • November 04, 2020
  • Review provided by G2

What do you like best about the product?
The tool is soo easy to use and work within. I love the EMV feature it allows me to report back an ROI per campaign/influencer
What do you dislike about the product?
Sometimes I am unable to add a social handle even though the account exists
What problems is the product solving and how is that benefiting you?
We were using an Excel Sheet and Social Blades to "track" Influencers, we were not ranking or rating them nor reporting metrics back on the campaigns. This tool automates what was a manual process and allows me to manage campaigns and deliver KPI's back to the business.
Recommendations to others considering the product:
No recommendations at this time, I am a first time user and getting used to the tool and its potential


    Leisure, Travel & Tourism

Great product, with invaluable insights into the influencer world

  • November 04, 2020
  • Review provided by G2

What do you like best about the product?
Klear has helped VisitAberdeenshire source quality influencers for tourism campaigns during the last 18 months. It has been a valuable tool to drill down to specific audiences and level of engagement. The ease of use is great, the clear and concise interface allows users to find what they need without difficulty. Klear identified strong influencers that were the right fit for our campaigns and we were able to see the direct impact of their visits almost immediately.
What do you dislike about the product?
I can't think of anything about Klear that I don't like, it's become a vital tool in our communications activity.
What problems is the product solving and how is that benefiting you?
We're able to find influencers with specific strengths and interests which directly related to our campaign activity.
Recommendations to others considering the product:
Definitely a great product that makes a positive difference.


    Public Relations and Communications

Organized Media Tracking

  • November 03, 2020
  • Review provided by G2

What do you like best about the product?
Dashboards -- makes reporting easy to share and understand. I also love the lists I can make of influencers. It makes targeted media outreach must easier. I also love the stats on the open rate. It allows me to filter out unresponsive press contracts. This has helped us made relationships with relevant reporters.
What do you dislike about the product?
I don't love that social media tracking is not as effective for Facebook. Twitter and forum tacking is much more effective. Sometimes the contact information is not completely accurate or has a general email.
What problems is the product solving and how is that benefiting you?
Solving missing where we get earned media, it is now easy to quantify. It also has allowed us to expand our engagement with new reporters.
Recommendations to others considering the product:
Get help from support staff and go through efforts to watch tutorials.


    Marketing and Advertising

Very useful to track information from influencers

  • October 29, 2020
  • Review provided by G2

What do you like best about the product?
I like being able to create campaigns and have the content saved
What do you dislike about the product?
Don't track content if you don't use official hashtags
What problems is the product solving and how is that benefiting you?
We resolved to obtain influencer metrics without the need to request them
Recommendations to others considering the product:
Find a way to track content without the need to use hashtags or mentions


    Wine and Spirits

VP Marketing & Operations

  • October 28, 2020
  • Review provided by G2

What do you like best about the product?
Daily updates as soon as I get going in the morning.
What do you dislike about the product?
If we have a name of an associate in a release it doesn't matter what or who that is. It pulls all of those names
What problems is the product solving and how is that benefiting you?
No problems,
Clear line of sight to press releases


    Consumer Goods

Strong product and great team behind the product

  • October 27, 2020
  • Review provided by G2

What do you like best about the product?
Being able to research, analyze, and compile influencer and partnership data and being able to have it all stored in one place for reporting to my team.
Klear is constantly improving the product as well, and shoutout to their team for working with me to find solutions that help us complete our objectives.
What do you dislike about the product?
Upfront cost and so many features you have to stay on top of your product EDU so you're making sure to use Klear to full capacity.
What problems is the product solving and how is that benefiting you?
Saving a lot of time in my day to day when it comes to finding partners, understanding their audience and authenticity, and then reporting on partnerships we've established.


    Non-Profit Organization Management

Excellent customer service is what makes the difference!

  • October 27, 2020
  • Review provided by G2

What do you like best about the product?
Meltwater's customer service is fantastic. Even though we have a basic package - not all the bells and whistles - I still have a dedicated team of Meltwater reps that I can reach out to with any question or issue. I always get a response that day - sometimes within the hour.
What do you dislike about the product?
The platform isn't the most intuitive. I know I could be using Meltwater way more efficiently/to gather data and reporting, but I have too many other priorities on my plate to dedicate time to learning all the ins and outs of Meltwater.
What problems is the product solving and how is that benefiting you?
Meltwater has a great media monitoring service. I use the tag feature to track press coverage for various projects. I also love the newsletter feature. It's a quick way for me to share press coverage with our board and leadership in a visual way.

I also use the journalist database frequently. I schedule almost all of my pitches/press releases to distribute using Meltwater.
Recommendations to others considering the product:
Worth the money. I also recommend participating in the many Webinar's Meltwater provides.


    Non-Profit Organization Management

Klear Platform Review

  • October 27, 2020
  • Review provided by G2

What do you like best about the product?
the search feature and overall visual layout of the platform
What do you dislike about the product?
Limited ways to visualize the dash aka track key words in campaigns (there is no way to opt out of this)
What problems is the product solving and how is that benefiting you?
overall campaign organization, outreach, measurement and campaign tracker
Recommendations to others considering the product:
N/A


    Meri H.

Brands best friend

  • October 27, 2020
  • Review provided by G2

What do you like best about the product?
Klear, is truly all in one influencer marketing platform. It gives all the necessary tools to have the best possible practice. The recent Payment Feature saves a lot of time for Brands to process payments and it's very easy to use. Klear, makes all our campaigns executions as smooth as possible. Influencers can easily attach their content for Brands approval, and it's very convenient for both sides.
I also would like to mention how Customer Success team (particularly Tiki) is always there for us. In case of any issues, they always help us to get to the bottom of it and provide us with the fix as soon as possible.
What do you dislike about the product?
There is nothing I dislike about Klear. I only have some suggestions that I think will be great for the future updates. I feel adding an emoji feature in chats would help to make the communications with influencers more friendly. Also, I think adding a special plan for Influencer Agencies would be very exciting. It will help a lot of Brands and Agencies to build long time relationships.
What problems is the product solving and how is that benefiting you?
Influencer Authenticity
Payments
Content Approval
Influencer Communication
Contracts
Recommendations to others considering the product:
I highly recommend using Klear for Influencer Marketing


    Manufacturing

Excellent program for all your Social Media and News.

  • October 26, 2020
  • Review provided by G2

What do you like best about the product?
That I can post all my social media at one time and that I can schedule everything out for an entire month or more. I also like the analytics.
What do you dislike about the product?
That you removed the link button option (Paper Clip Icon) and now you have to add the web link in the body of the content. It doesn't always work. In fact, it hardly ever works. :(
What problems is the product solving and how is that benefiting you?
I am able to review the analytics to see what is working and what we need to improve on.
Recommendations to others considering the product:
It is a better option for other programs I have used in the past.