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Reviews from AWS customer

1 AWS reviews
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4-star reviews ( Show all reviews )

    Quoc Viet V.

More member acquired, more abandoned cart bought

  • September 05, 2022
  • Review provided by G2

What do you like best about the product?
It is one of the most comprehensive customer data platforms available today. Not only does it help consolidate data but we’re also able to use the insights gathered effectively by orchestrating cross-channel customer journeys.
It is easy to use with a host of features that are exciting when applied on the website
The platform is very flexible and allows us to personalize campaigns to the smallest elements
Great customer support along with a smooth onboarding and integration process
What do you dislike about the product?
Like any technology, Insider too gets the occasional bug at times. However, they are also promptly squashed by their dev team so we’ve got no complaints.
What problems is the product solving and how is that benefiting you?
We wanted a simple solution to run personalized campaigns on website that don’t require coding. Insider is a great choice and has given 10x Conversion Rate with personalization


    İnci P.

Several solutions to choose from

  • September 02, 2022
  • Review provided by G2

What do you like best about the product?
UI is good and user-friendly. Product training was organized quickly for the new team members to be onboarded. You could have the chance to see your uninstall numbers in the dashboard.
What do you dislike about the product?
Support team was slow when you faced a problem and had to wait for it to be solved. They should have prioritization marking for highlighting urgent matters at least.
What problems is the product solving and how is that benefiting you?
A/B testing, web pop-ups, push notification launch (launching them in buckets, too), and being able to schedule the communication contents based on the users' time zone.


    Shabrina A.

4.3x increase in active users by sending push notifications using Insider

  • August 31, 2022
  • Review provided by G2

What do you like best about the product?
Their architect journey builder is phenomenal! Sending push notifications using Insider has been incredibly successful for us, with the number of active users on our app increasing 4.3x times. The push campaigns have all generated high engagement and conversions for us. We also really like being able to easily duplicate the best versions of these into another funnel and do it all without a hitch. All in all, Insider is a phenomenal performer when it comes to marketing technology, and we are convinced this is the best choice available today.
What do you dislike about the product?
They are still working on their WhatsApp product, but the other channels are superb!
What problems is the product solving and how is that benefiting you?
Experimentation is one of the most important things for us as a growing sharia fintech startup. Through Insider, we can do AB Tests on our users easily & which helped us automate high-performing campaigns that were fruitful to our objectives, not only in terms of increasing users but also in terms of increased transaction volume generated from the same.


    Rr Atika Wisnu W.

23% increase in revenue with Insider’s expert products

  • August 30, 2022
  • Review provided by G2

What do you like best about the product?
Not only has Insider contributed to a 23% increase in revenue, we have also been able to win back 15% of our customers who abandoned their carts on our website. Using Insider’s app suite, we have seen a 20% increase in the number of active users on our app. We would also like to give special mention to the amazingly automated, easy to use push notifications feature. Using Insider, we were able to create and send 1.2x more push notifications compared to our previous vendor.

On the whole, the products from Insider have worked impressively for us. We must also give due credit to the very supportive customer success team that has been present for us throughout our usage of Insider. Their business review meetings proved very useful for us, and the insights and recommendations from the team helped us make some good business decisions that have paid off well for us.
What do you dislike about the product?
One of the features - retargeting audience on Facebook, has not been working for us as they are dependent on a third party. The issue, however, has been raised with Facebook and we’re waiting for a response from them. But with Insider, itself, there’s nothing to dislike
What problems is the product solving and how is that benefiting you?
We sell a lot of products and there are pretty long journeys for our customers for all of these. We were looking for a solution that would help us understand customer behavior at different points in their journey and different levels of the funnel they are in. We also wanted to optimize our automated marketing capabilities, and achieve incremental revenue from the same. Another focus area of ours was to increase the number of active users on our app. Using Insider was beneficial for us and helped us achieve our goals for all these issues. With advanced Insider analytics, we analyzed as many as 19 different funnel behaviors which heavily upgraded our marketing campaigns.


    Thiago N.

486X ROI in 90 Days

  • August 24, 2022
  • Review provided by G2

What do you like best about the product?
Web push from Insider has quickly one of the best channels in terms of revenue generation for our business. Web push contributes to +35% of our revenue as per our CRM. I

The Web Push tool from Insider has totally transformed the way we operate and in 90 days we have seen a dramatic change with it resulting in a revenue of $6 Million. Besides this the team at Insider has been great and supports us and we feel that's essential to any service provider. The segmentation capabilities of the tool was something we were impressed with. Not many offer you to run personalized campaigns based on data driven insights. We were truly able to grab our customers' attention.
What do you dislike about the product?
Our revenue was positively impacted by 486x. With an ROI that impressive we intend to continue leveraging the tool to its full potential.
What problems is the product solving and how is that benefiting you?
As an online aggregator it's necessary to run campaigns that resonate with our target audience. The Web Push tool from Insider provided us with data-driven insights that helped us design highly-targeted campaigns which truly connected with our customers and drove results. We are glad to see and ROI of $6 million in just 90 days. Glad we are using Insider!


    Liga S.

Good tool for automated personalization solutions

  • August 24, 2022
  • Review provided by G2

What do you like best about the product?
-Easy setting for web push journeys and A/B tests.
-Good customer support.
-Individual approach for each case.
-Continue to improve their solutions & value feedback from customers.
What do you dislike about the product?
-In cases, where there are some issues - the support team responds quickly and we find the solution.
What problems is the product solving and how is that benefiting you?
-Targeting new users and segmenting users who already have interacted with our product - using architect solution.
-Increasing traffic and sales during campaigns.
-Helps to build awareness, deliver the newest information and introduce our product.


    Burcu A.

Highly personalized customer experiences that our users love

  • August 16, 2022
  • Review provided by G2

What do you like best about the product?
Being a grocery store offering online shopping, Insider has given us a complete overhaul of what our customers should experience when shopping from us. Insider’s Customer Data Platform has helped us understand individual customers better and track their purchase patterns and behaviors with us over time. Their AI-powered Smart Recommender has helped us suggest products and relevant content before they even need them using the data captured by the CDP. Using Insider has helped us deliver a cohesive customer experience across the many different channels we engage with our customers including email and our mobile app. Marketing campaigns are made easy with a number of extensive, flexible templates that we can tweak to our requirements. It is a great self-service tool that delivers amazing value to our customers and brings in higher sales and conversions than ever before.
What do you dislike about the product?
The price of the platform was quite high for us when we first checked it out. However, after using it for a good while now, we understand why it is priced the way it is.
What problems is the product solving and how is that benefiting you?
Grocery shopping is filled with many opportunities to personalize the shopping experience for our customers and make them want to choose us over and over again. To execute such a transformation for our business, we were looking for a capable solution. Insider is the ideal personalization software, in our opinion, with its many customer-focused features that work on human psychology to get conversions and clicks. We love that we can use it all on our own, and yet, the Insider team is always around for help if we ever need it. Insider offers a complete package - a great product, customer service that is reliable, and value for money.


    Sevde Y.

A complete cross-channel marketing platform that every marketer needs

  • August 16, 2022
  • Review provided by G2

What do you like best about the product?
Insider is a must-have for any business that caters to a digital audience. We use a range of their products from mobile app to email, and each of these products work brilliantly. Both on their own, and as a connected set of channels that a customer journeys through, these are all impactful and effective. We are able to present a consistent brand experience across a variety of channels because Insider brings everything under one roof. We are able to better analyze the data of customers in all these channels and plan our marketing campaigns better.
What do you dislike about the product?
The email service is a little buggy at times.
What problems is the product solving and how is that benefiting you?
We wanted to create a marketing strategy that smoothly includes and navigates multiple channels that our customers are present in. Insider became a much-needed product for us to make this happen. It is easy to execute and monitor campaigns for all these channels from one place, and easier still to analyze the data from these different sources. Insider is a powerhouse and has become essential for our business.


    Nanthaporn N.

Traffic and engagement at their highest using Insider

  • August 15, 2022
  • Review provided by G2

What do you like best about the product?
With Insider, it is so easy to add new interactive elements to our website which wasn’t the case earlier. In a matter of clicks, we can have any new template up on our website and working. This is very important to us because we have constantly ongoing promotions every week and we need to put them up in interesting ways that work to draw the attention of our visitors.

Another aspect we really like about using Insider is the ability to create user journeys for different goals such as user abandonment or lead collection. We have found these customer journeys to be very effective in understanding our users better and thus, we are able to improve the services that we provide them.
What do you dislike about the product?
There are so many templates available that we haven’t yet been able to go through them all to better understand and optimize them to our needs.
What problems is the product solving and how is that benefiting you?
We chose Insider with the main goal of increasing traffic and improving engagement on our website. Using Insider’s customer journey builder and web suite, we have seen great growth in both these aspects, and we are happy with the results.


    Angel M.

A feature-rich product that gave us 8X ROI and an average CR uplift of 24.09%

  • August 04, 2022
  • Review provided by G2

What do you like best about the product?
Insider is one of the most feature-rich marketing tools that we have used. They offer a user friendly interface that is also technologically advanced, helping us make our dream campaigns come true. One cart abandonment campaign with an exit intent overlay generated a remarkable CR uplift of 42%.

We are able to get all the benefits of full fledged, website wide campaigns without requiring a developer at any stage. Using Insider for our marketing has significantly reduced the time we take to create and launch new campaigns. The many onsite templates offered by Insider take out so much of the guesswork and thinking required, and we are able to plug and play with great ease.
What do you dislike about the product?
When it comes to rule-setting and attributes, we find that there’s a lack of flexibility offered by the platform.
What problems is the product solving and how is that benefiting you?
The main business problem solved by Insider for us is that of personalized campaigns for different categories of users on our website. Insider’s AI capabilities helped us segment our users better for effective targeting and engagement. There are so many different in-built templates for use, which have aided us in crafting campaigns swiftly. These have helped us achieve a significant improvement in our marketing, both on-site and for us at the office. We have achieved noticeable results in conversion rate improvements, and can confidently say that Insider has also helped us optimize our website and campaigns for conversions.