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Insider MM review
What do you like best about the product?
It allows a wide arroy of funcionalities which would be both time-consuming and expensive to implement on the Website
What do you dislike about the product?
Stability and reaction time for urgent cases
What problems is the product solving and how is that benefiting you?
It allows us to customize the hjourney of our customers. Also, the most major funcion of Insider is to A/B test solutions on our website in order to choose which one should be implemented
Insider’s campaigns increased our CVR by 65%
What do you like best about the product?
The best thing we liked about working with Insider is that they spent substantial time understanding the core problems our business was facing and suggested solutions and implementations that truly did wonders to our business. Their solutions enabled us to create personalised website experiences, re-engage visitors, highlight top meals for specific occasions, and improve discount code redemption with side coupons at checkout. The advanced segmentation and reporting capabilities allowed us to conduct A/B tests for specific customer segments and monitor key metrics like AOV and conversion rate in real-time. The Web Push technology's exceptional performance led to a significant 25% increase in CVR. With the help desk technical team, we continuously analysed and optimised campaign settings to achieve our goals, such as increasing purchases and clicks.
What do you dislike about the product?
As of now, there’s nothing negative about the Insider platform. Pricing may seem higher, but honestly, investing in this tool is totally worth it.
What problems is the product solving and how is that benefiting you?
Tortuga’s main purpose in engaging with Insider is to complement the gaps and missing features on the website of both brands. As it is currently, the set-up and coding of both websites are extensive and complicated, which in turn, results in a long turnaround time with limited resources on our internal Tech team. Due to the fast-paced nature of campaigns and being in the competitive Food & Beverages (F&B) industry, Insider has helped enhance and update our website features with a shorter turnaround time along with technical expertise. Insider has also helped the business stay ahead of the market by implementing features & important website communications quickly and efficiently to drive either brand awareness or sales-driven campaigns.
In addition to this, the enhanced Insider features allow us to also improve the User Interface (UI) / User Experience (UX) flow of our customers. Communication is more intuitive and user-friendly when the business is able to leverage useful Insider features such as the sidebar menu, pop-ups and engaging visuals that build up our branding while helping make our website look more appealing and instinctive.
Subsequent to all the features and technical expertise that we obtain from our partnership with Insider, it is also important that the business is able to conduct A/B tests and create customer segmentation to assess performance and obtain direct feedback on messaging effectiveness and appeal of creative designs. Utilising Insider’s dashboards help the business gain insights faster and in a high-level review format that is easy to understand and action on.
With regards to specific features that have been beneficial for the business lately, the sidebar menu and coupon have been useful to reduce new customer drop-off as well as highlight certain exclusive or top meals during special events. With easy configuration and set-up, both features have helped drive awareness and sales, which would have otherwise taken weeks to develop using our internal devs and tech team due to the manual configuration of our current websites. The support and help desk from Insider has also been very supportive and friendly towards any questions or assistance needed from our team.
In addition to this, the enhanced Insider features allow us to also improve the User Interface (UI) / User Experience (UX) flow of our customers. Communication is more intuitive and user-friendly when the business is able to leverage useful Insider features such as the sidebar menu, pop-ups and engaging visuals that build up our branding while helping make our website look more appealing and instinctive.
Subsequent to all the features and technical expertise that we obtain from our partnership with Insider, it is also important that the business is able to conduct A/B tests and create customer segmentation to assess performance and obtain direct feedback on messaging effectiveness and appeal of creative designs. Utilising Insider’s dashboards help the business gain insights faster and in a high-level review format that is easy to understand and action on.
With regards to specific features that have been beneficial for the business lately, the sidebar menu and coupon have been useful to reduce new customer drop-off as well as highlight certain exclusive or top meals during special events. With easy configuration and set-up, both features have helped drive awareness and sales, which would have otherwise taken weeks to develop using our internal devs and tech team due to the manual configuration of our current websites. The support and help desk from Insider has also been very supportive and friendly towards any questions or assistance needed from our team.
Insider’s support team is the best in the business and helped us get 180X ROI
What do you like best about the product?
We used Insider’s mobile app tool to improve our customer retention rates. The tool works really fine, and its features are thoughtfully designed. But what impressed us most was the consistent support provided by their team. Whenever our employees encountered any challenges in comprehending the tool's deployment, the support team displayed patience and expertise in their responses.
What do you dislike about the product?
There’s nothing to complain or dislike about the product, but we suggest that the gamified templates can be more comprehensive.
What problems is the product solving and how is that benefiting you?
The collaboration with Insider improved our company's ROI to an impressive 180x. Revenue generation from push notification was also beyond expectations. We were facing considerable problems due to low app engagement. The personalized recommendation and usability features and customization of push layouts, these strategic categorization improved the user experience and our engagement rates.
Insider has been a good partner for enhancing our overall customer journey on the website.
What do you like best about the product?
Clarity of data/ Data Tracking
Good client servicing
Tools that make a difference to provide a better experience to our customers
Easy to use panel
Used- cases for better understanding and innovative recommendations from the team
Good client servicing
Tools that make a difference to provide a better experience to our customers
Easy to use panel
Used- cases for better understanding and innovative recommendations from the team
What do you dislike about the product?
Before launching any campaign the test link doesn't work 80% of the times.
There are some issues that require prompt resolutions however, we have to take follow ups multiple times.
There are some issues that require prompt resolutions however, we have to take follow ups multiple times.
What problems is the product solving and how is that benefiting you?
We are currently at exploring stage with Insider, so far we have been able to acheive better click rates, leading to better conversions with Insider. Plus we have been constantly improving our UI/ UX to drive a better customer experience while he is scrolling through our website.
Amazing Growth Management Platform to Boost ROI
What do you like best about the product?
Insider offers features that have helped our business grow tremendously. Their suite of products such as Architect, Web Personalization, etc. has also been extremely beneficial in helping us elevate the web and app experience and improve the bottom line of our business.
Our customer retention and conversion rates increased. Over a period of time, we saw a 5.3X ROI in no time, which was a huge success for us.
To sum up, we’re delighted with the level of support and the results we have achieved using Insider’s platform.
Our customer retention and conversion rates increased. Over a period of time, we saw a 5.3X ROI in no time, which was a huge success for us.
To sum up, we’re delighted with the level of support and the results we have achieved using Insider’s platform.
What do you dislike about the product?
Although we are quite satisfied with the platform’s features and capabilities, there have been instances where resolving minor issues took longer than expected. But eventually, the team made considerable progress in reducing this delay and became more prompt and efficient in providing solutions. We at Mihyar, are overall satisfied with the platform’s performance and the support offered by Insider’s team.
What problems is the product solving and how is that benefiting you?
Before we started using Insider, we had a major issue: we couldn’t create personalized experiences for our website visitors and mobile app users. It was frustrating, to say the least. But thanks to Insider’s tools like web personalization, Web Push, and AI-backed customer journey builder (Architect). Leveraging these tools, we were able to trigger user journeys based on unique user behavior on our website as well as app, and target customers with relevant messages across different communication channels.
The result: We were able to deliver seamless and individualized experiences to our web visitors and app users, and the engagement rates on our website and mobile app grew exponentially.
Another issue, we noticed that the number of app users was dropping significantly, which was a matter of concern for us. But thankfully, Insider's Growth Consultants suggested using their Mobile App channel, which offers features such as push notifications, in-app messages, and personalized product recommendations.
The result: We were able to deliver seamless and individualized experiences to our web visitors and app users, and the engagement rates on our website and mobile app grew exponentially.
Another issue, we noticed that the number of app users was dropping significantly, which was a matter of concern for us. But thankfully, Insider's Growth Consultants suggested using their Mobile App channel, which offers features such as push notifications, in-app messages, and personalized product recommendations.
An essential tool for driving engagement and onsite conversions, with limitless potential
What do you like best about the product?
The best thing about working with Insider is the huge variety of campaigns we can activate, there are so many possibilities. As well as launching multiple campaigns, we can run A/B tests, optimize user experiences, and much more
The regular calls we have with our dedicated customer success manager play a huge role in making this a great partnership. These interactions give us an opportunity to discuss our goals and fine-tune our strategies to get the best outcomes. The team is always super happy to help and give ideas and advice on getting the most out of the platform.
My advice for any potential Insider user is don't be afraid to ask for training from Insider’s team. Always reach out to the technical support team, they are very willing to help. Be precise about what you're looking to achieve and rest assured that Insider’s team have the expertise and experience to make it happen!
The regular calls we have with our dedicated customer success manager play a huge role in making this a great partnership. These interactions give us an opportunity to discuss our goals and fine-tune our strategies to get the best outcomes. The team is always super happy to help and give ideas and advice on getting the most out of the platform.
My advice for any potential Insider user is don't be afraid to ask for training from Insider’s team. Always reach out to the technical support team, they are very willing to help. Be precise about what you're looking to achieve and rest assured that Insider’s team have the expertise and experience to make it happen!
What do you dislike about the product?
The templates are brilliant and so easy to implement, but there’s sometimes a long wait time for custom developments.
It would have been useful to have more training workshops earlier in the onboarding process. The team have been so helpful in showing me things so I can work on the platform independently, I just wish I’d had that sooner.
It would have been useful to have more training workshops earlier in the onboarding process. The team have been so helpful in showing me things so I can work on the platform independently, I just wish I’d had that sooner.
What problems is the product solving and how is that benefiting you?
The Insider platform is an essential tool for driving engagement and onsite conversions. Its 1:1 personalized product recommendations aid product discovery and vastly increase average order value.
Its A/B testing capabilities allow us to build better user experiences and maximize the performance of every element on the site. The easy-to-use templates, such as countdown timers and social proofing, help us create urgency amongst customers and speed up the path to purchase.
Simple personalization campaigns can make a big impact.
Its A/B testing capabilities allow us to build better user experiences and maximize the performance of every element on the site. The easy-to-use templates, such as countdown timers and social proofing, help us create urgency amongst customers and speed up the path to purchase.
Simple personalization campaigns can make a big impact.
Nice Product with Great Customer Support
What do you like best about the product?
Insider helped us in implementing several A/B tests on our website and booking engine simultaneously to enhance the conversion rate and user engagement by personalizing the website user experience, upsell the ancillaries, drive engagement with Loyalty Program, and drive conversions.
Their Architect tool is helpful in building automated customer journeys while using custom events & parameters, customer attributes, and their search history.
Their Architect tool is helpful in building automated customer journeys while using custom events & parameters, customer attributes, and their search history.
What do you dislike about the product?
We would like to see product features and enhancements focused to airline vertical and know about successful use cases other airlines have employed using the platform.
What problems is the product solving and how is that benefiting you?
Insider has helped us implement a culture of continuous A/B testing in the E-Business divison and implement several marketing auomation journeys aimed towards enhancing pre- and post-flight user experience, engage loyal members and keep customers from churning out.
20% uplift in user registration with timely triggers and Insider’s ready-to-use templates
What do you like best about the product?
It can be difficult to convert new visitors into registered users without coming across as intrusive. But with Insider's lead gathering template we could create gamified experiences and reward new users for signing up. We could also offer first-time purchases discount codes at checkout if they signed up. The customizable templates also allowed us to add an opt-in consent box for platforms like WhatsApp and SMS at crucial points in the customer journey.Thus, we could run effective campaigns and communicate with customers on their choice of communication channel without annoying them. We could thus build a vast subscriber base and get nearly 20% uplift in new user registrations
What do you dislike about the product?
We have been able to get new registrations while delivering enjoyable gamified experiences with Insider’s template library via web push and mobile app. Smart banners on the website have also got us many new subscribers.
What problems is the product solving and how is that benefiting you?
Although we could generate good traffic on our website, the bounce rate was unusually high and getting new subscribers a challenge. Insider helped identify unregistered users and also create gamified experiences using the Web suite, Web push, and Mobile app which encouraged first time visitors to register with us.Although we could generate good traffic on our website, the bounce rate was unusually high and getting new subscribers a challenge. Insider helped identify unregistered users and also create gamified experiences using the Web suite, Web push, and Mobile app which encouraged first time visitors to register with us.
Easy to communicate and use the tools
What do you like best about the product?
It is super user-friendly, so it is easy to use it in ad-hoc manner.
What do you dislike about the product?
Sometimes the calculation of segment number can be wrong.
What problems is the product solving and how is that benefiting you?
It meets the expactations of mobile marketing tools and gives the end result in a very concise manner.
Access to features we coudn't have without them, and in a fully personalized way.
What do you like best about the product?
We can manage our own experiences as we wish - the personalization degree is pretty convenient
What do you dislike about the product?
Some experiences - hardcoded - unfortunately can't be manageg on our own, which can be frustrating sometimes
What problems is the product solving and how is that benefiting you?
Help increasing CR and having a better online experience
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