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My thoughts towards clevertap
What do you like best about the product?
It's great with Journey campaigns.
It's customer success team is great.
It has helped us to track impact of various paid and organic marketing channels through which we can adjust spends and focus on the channels that make an impact.
It's easy to understand how user's are navigating on the website.
It's customer success team is great.
It has helped us to track impact of various paid and organic marketing channels through which we can adjust spends and focus on the channels that make an impact.
It's easy to understand how user's are navigating on the website.
What do you dislike about the product?
It's has too many reports inbuilt which sometimes create confusion to what report to use.
What problems is the product solving and how is that benefiting you?
With it we are able to send trends amongst our user's and make informed decisions based on them.
Recommendations to others considering the product:
Yes
Great tool to optimize customer engagement journey.
What do you like best about the product?
Clevertap is the most convenient and insight-led user engagement platform. Creating custom segments and managing huge volumes is super quick and efficient as the system is robust enough to handle multiple queries and huge datasets at once. Using smart trigger campaigns, we were able to nudge users at various steps in their user journey and retain them while also inculcating them in a habit-forming journey. Their email suite helped us to consolidate all user attributes in one place and target them with effective email newsletters.
What do you dislike about the product?
Apart from being expensive, there were no major issues with Clevertap.
What problems is the product solving and how is that benefiting you?
With Clevertap, we had better visibility of conversion events and other in-app events which garnered better results, therefore we were able to redirect all our efforts towards this. It also aids in analysing multi-channel campaign performance and not only engagement campaigns. Creating user segments and doing in-depth cohort analysis helps us to decide the most favourable factors while setting notification campaigns. It let us AB test between various coupons and incentives and helped us identify a balance between coupon and brand sustainability.
Recommendations to others considering the product:
Clevertap is a great product which offers best-in-class features and services that help in retaining/engaging our userbase most sensibly.
A real time user engagement tool
What do you like best about the product?
CleverTap is such a real time insights tool which provide real time data tracking and is helping in retaining and engaging our customers at the same time by helping them achieving their path. It comes with ready to use by default helping us to deploy it immediately after purchasing the tool. The dashboard showing different analytics like RFM analysis, hourly data tracking and more, which make the tool even more helpful.
What do you dislike about the product?
There's nothing much to dislike about the product. This tool comes with lot of advanced features and more analytics options but charging much more than other competitors. It could be reduced, might help in achieving more users.
What problems is the product solving and how is that benefiting you?
With the help of Clevertap, we are able to work on automated personalized notifications depending on the user behavior. We have been able to attract many inactive users with the help of push notifications to attract and engage even inactive users helping us to achieve our targets to reach a milestone of reaching a certain userbase.
Great experience with detailed customer journey analytics and multiple reengagement channels
What do you like best about the product?
Clevertap offers detailed analytics about our user's journey on the app, its AI helps us boost our recommendation engine by recommending related content based on user's past interactions or choices. We majorly use Clevertap for sending out push notifications to our users and measuring the impact of various paid marketing campaigns and channels. With custom dashboards, funnels, user cohorts and segments, their recency and frequency on the app helps us better understand their behaviour and ship product features accordingly.
What do you dislike about the product?
Clevertap is much more expensive than its competitors and with an increasing userbase, we were finding it even heavier on the pockets therefore we moved to another Customer engagement platform.
What problems is the product solving and how is that benefiting you?
We used Clevertap for all the use cases it offered including sending a push notification, customer journey mapping and analytics, and creating exhaustive user onboarding flows which included event-based notification triggers. Clevertap has helped us in keeping our users engaged by observing their patterns of drop-offs at certain events and personalising notifications at these steps.
Recommendations to others considering the product:
Clevertap charges us based on MAUs and most of the time these numbers are not accurately calculated, please do not consider Clevertap if you have a huge number of users who are bound to increase with time.
Customer Retention is Vital: Experience it with CleverTap
What do you like best about the product?
CleverTap analyzes customer behaviors through cohorts, funnels and insights to understand their needs, which we later engage through messaging channels.
What do you dislike about the product?
Integration with social media and external on-premise apps was overwhelming during initial stage.
What problems is the product solving and how is that benefiting you?
Push notifications through web push, pop-ups and in-app messages which help us engage with potential customers.
User’s Behavioral Analytics Program
What do you like best about the product?
CleverTap allows us ti engage with customers to enhance retention via messaging channels like emails, SMS and social media.
What do you dislike about the product?
Push notifications sometimes delays when there is poor internet connection.
What problems is the product solving and how is that benefiting you?
It enables us to understand customers and take them through lifecycle stages.
Enhances omnichannel campaigns which improves ROI.
Enhances omnichannel campaigns which improves ROI.
Recommendations to others considering the product:
Make use of automated data analysis to create campaigns, experiences and journeys to each user.
Simplified approach for customer engagement and retention
What do you like best about the product?
Customer retention is simplified to the extend with solution that it is integrated across customer journey specially in the era of digital customer brand which is backed by AI/ML along with powerful automation. The solution which is addressing the problem of retention at scale by modern engagement approach with no data limitation.
What do you dislike about the product?
Even though data limitation is not an issue but it comes with a heavy cost associated with the data package or storage capacity we have. And it becomes difficult when we have so much transaction in digital era of consumer engagement you have good chances to overshoot budgets. But yes good things come with high cost
What problems is the product solving and how is that benefiting you?
Customer retention is just one way we are using this product it comes beyond the direct benefits by having both downstream and upstream approach of data we get from clever tap solution making us more agile and proactive in our actions.
Ominchannel customer management and retention offering
What do you like best about the product?
No maintenance need to be taken care by us it's just ready to use and we can focus more on our strategy instead of product maintenance. I liked the feature where we have avenues like user segmentation, customer journey mapping and data driven approach which is better analytics driven. So we can provide or add value to customers.
What do you dislike about the product?
Good things come at high price the capability tool offer is amazing and it make sure we are par at customer renetion however cost involved can be discouraging for small businessman
What problems is the product solving and how is that benefiting you?
It's a saas based product and we use it to manage entire customer engagement life cycle so we can achieve better and high growth rate. Retention of current customer base is critical in today's world which this tool help us in achieving by offering different custom features
Great tool for user reengagement
What do you like best about the product?
Clevertap offers better and more detailed analytics than its competitors but at a higher cost. Identifying dormant user cohorts and crafting user journeys and setting up automated notifications for them is super easy and the delivery rates of Clevertap are better.
What do you dislike about the product?
Clevertap is very expensive and still, the data upload limit of events and users keeps getting exhausted and we have to keep deleting certain custom segments.
What problems is the product solving and how is that benefiting you?
We used Clevertap for sending personalized and geo-based notifications to users. User segmentation and setting up notification campaigns and analyzing historical data help us drive insights that can be incorporated into current strategies. With clever tap we were able to better engage our users and increase our feature adoption by redirecting them to specific places.
Recommendations to others considering the product:
We switched from Clevertap to MoEngage but still have its 6-month credentials left, please go for Clevertap if you have good funding or are a profitable startup otherwise you can explore other options.
Clevertap - Retention Marketing tool
What do you like best about the product?
1. Schedule Campaign feature
2. Effective A/B testing build to track campaign performance
3. Automated trigger campaigns to target drop-offs or push out reminders for repeat purchases
2. Effective A/B testing build to track campaign performance
3. Automated trigger campaigns to target drop-offs or push out reminders for repeat purchases
What do you dislike about the product?
1. Limited storage space available on the platform. Higher premiums charged to increase container size for customer event and interactions with the app
2. Not supportive for website appliacations
2. Not supportive for website appliacations
What problems is the product solving and how is that benefiting you?
1. Messaging personalisation: Helps to create user cohort & hence targeted marketing campaigns (push notifications) to offer personalise communocation
2. Measuring incrementality of sending push notifications and email on business
2. Measuring incrementality of sending push notifications and email on business
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