Hootsuite
HootsuiteReviews from AWS customer
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A Tool You Can Grow Into
What do you like best about the product?
Hootsuite is a tool that is great for individuals and small companies looking to try their hand at social. If you take the time to learn a few tips and tricks you can save yourself a bit of time uploading messages in advance and their support is generally quite responsive. I also really like that you can set it up to add your UTM parameters to the end of links.
What do you dislike about the product?
I wish I better understood how to use HS as a social monitoring tool. As it is, we're looking into other tools to do that bit of our social media management as it seems that other tools use will provide you with certain metrics in a more automated fashion.
What problems is the product solving and how is that benefiting you?
We needed a one-stop-shop for creating/curating content for our social media networks. We've also started to use tabs to monitor social before and during events. This saves us a considerable amount of time.
All key social media platforms accessible at a glance
What do you like best about the product?
The dashboard is very clear and intuitive to use and allows a large number of different social media platforms to be viewed on one screen.
What do you dislike about the product?
LinkedIn doesn't seem to work very well with Hootsuite (e.g. links don't appear with a full image preview). Setting up key words and accounts etc for monitoring takes a little time (easy once you know how).
What problems is the product solving and how is that benefiting you?
Hootsuite is a big time saver, negating the need to access separate social media channels to create posts. It also makes analysis easy and allows activity to be strategically scheduled. It's great to be able to collate stats in one platform and to export these for records and further analysis.
Great Tool
What do you like best about the product?
It's a low-cost solution that anyone can use
What do you dislike about the product?
Currently having problem integrating with Facebook
What problems is the product solving and how is that benefiting you?
Social media calendar
It's the industry standard for a reason!
What do you like best about the product?
It's fairly intuitive and connects all the major social platforms, and easily tracks posts, mentions, and such across all of them. Plus the ability to cross post and schedule content is fabulous!
What do you dislike about the product?
The analytics and especially the draft system should be a little more organized. And it would be nice to customize your shortened URLs in the system itself.
What problems is the product solving and how is that benefiting you?
The organization and scheduling of dozens of social posts across platforms for a major lifestyle publisher.
Recommendations to others considering the product:
Definitely go for it - it's a great starter level social media management tool, with plenty of options to add-on as your social media world grows.
Social Media all in one place
What do you like best about the product?
I like having all of the business's social media accounts listed in one place.
What do you dislike about the product?
I dislike the cost. Its very expensive for a product that really doesn't do much but pull in data and push our data.
What problems is the product solving and how is that benefiting you?
Its saving me time from having to manage multiple accounts on multiple pages.
Recommendations to others considering the product:
Consider the long term costs. Its pretty pricey.
Social schedule
What do you like best about the product?
The ability to schedule content and cross populate channels
What do you dislike about the product?
The analytic tracking - wish I could capture more accurate data across all channels I use.
What problems is the product solving and how is that benefiting you?
Trying to cross-populate content to reach multiple audiences.
Convenient, Easy
What do you like best about the product?
I like to use this product to schedule tweets and shares throughout the year. Very convenient.
What do you dislike about the product?
Sometimes scheduled tweets and shares get lost in the stream. Sometimes this site crashes when I need it.
What problems is the product solving and how is that benefiting you?
Solving the time it takes to regularly tweet and share via FB
Good for Business, not agencies
What do you like best about the product?
Consolidation of social media to one platform
What do you dislike about the product?
Difficulty isolating clients/brands from eachother including social media platforms/assets/people
What problems is the product solving and how is that benefiting you?
Efficiency across brands
Recommendations to others considering the product:
Ideal for a business customer services or social media team. Lacks dynamic ability to handle agency's account executive/client environement
Hootsuite
What do you like best about the product?
I liked the twitter stats and used them the most.
What do you dislike about the product?
I felt the reports were not useful and thus do not look at them.
What problems is the product solving and how is that benefiting you?
Measuring social media engagement.
Useful yet need different functions
What do you like best about the product?
I like the ability to include multiple accounts, schedule postings across them, and decide what to post where
What do you dislike about the product?
I'd like to be able to divide different accounts into groups, so that I have a smaller chance of posting to the wrong accounts
What problems is the product solving and how is that benefiting you?
Marketing; we've had greater engagement with our services, and greater attention to our offerings
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