Sold by: Hootsuite
Deployed on AWS
Hootsuite is the social media performance engine that helps organizations turn social insights into clear action and measurable business impact.
4.3
Overview
Whether you're in marketing, sales, customer experience, or research, Hootsuite enables every team across your organization to unlock the value of social media.
Powered by AWS's scalable, reliable, and secure global computing infrastructure, Hootsuite is the trusted choice of hundreds of thousands of customers, from small businesses to the largest in the world. Hootsuite's shared calendars and automated workflows make it easy for teams to collaborate, create, schedule, and publish engaging organic content and advertising campaigns across all your social channels. Manage all your social customer care in a unified inbox, boost your reach with employee advocacy, and keep your brand safe with centralized governance, custom access levels, approval workflows, secure logins, and integrations with compliance tools like Proofpoint and ZeroFox.
Hootsuite's social listening solution has the world's largest repository of real-time consumer intelligence. Monitor 150+ million sources (including social networks, news sites, newsletters, blogs, forums, and more) to gather market and competitive intelligence, analyze sentiment and intent, spot emerging trends, and find and mitigate potential threats to your brand fast.
Our intuitive platform, powerful analytics, and expert training help your organization unlock the power of social and drive impact from your investment quickly. According to a study by independent research firm Altimeter, 68% of Hootsuite Enterprise customers start realizing value within 3 months.
With unparalleled expertise in social marketing, social listening, employee advocacy, and social customer service, Hootsuite helps your organization unlock the value of social media. To learn more about how our solutions can support your needs, contact us at AWSMarketplaceAMER@hootsuite.com (Americas) or AWSMarketplaceEMEA@hootsuite.com (EMEA).
Highlights
- LOVED BY CUSTOMERS: The highest-ranked social media management solution in the G2 2025 Awards, ranking #1 in 120 G2 Leader Rankings reports with 2,600+ five-star reviews and counting. Hootsuite is trusted by 200,000 customers and 25 million users across industries including more than 10,000 higher education institutions; 2,700 government agencies; 2,500 finance, insurance, and banking brands; 1,800 healthcare organizations; plus top brands in professional services, retail, technology, and more.
- BUILT FOR ENTERPRISE: Hootsuite scales to meet your evolving needs with flexible workflows, tailored configurations, and integrations with tools you already use, from CRM to project management and influencer marketing. With security policies and certifications including SOC2, ISO 27001, NIST CSF, and NIST 800-53, plus compliance with FedRAMP, FCA, FFIEC, IIROC, SEC, PCI, AMF, MiFID, and more, our commitment to data privacy and security is embedded in every part of our business.
- LEADING THE INDUSTRY: We're building for the future of social media performance. Our proprietary Blue Silk AI powers features across Hootsuite's platform, helping your teams streamline and automate content creation, campaign optimization, data analysis, and more. And we're widening our lead - compared with our closest competitors, Hootsuite has faster time to value, more flexible analytics, superior publishing tools, deeper social listening, and more than three times as many integrations.
Details
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Delivery method
Deployed on AWS
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Pricing
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
Hootsuite Enterprise | Includes 5 users + 50 profiles | $25,000.00 |
Dimension | Description | Cost/unit |
|---|---|---|
users | Additional Standard Users | $3,250.00 |
Vendor refund policy
All fees are non-cancellable and non-refundable except as required by law.
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Resources
Vendor resources
Support
Vendor support
For support, you can reach us through our help center at https://hootsuite.com/help . You can also contact our support team via email at support@hootsuite.com for assistance with your queries.
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Customer reviews
Juan E.
Hootsuite Makes Social Media Support and Reporting Effortless
Reviewed on Mar 24, 2026
Review provided by G2
What do you like best about the product?
I really like how easy Hootsuite is to use—it makes managing multiple social accounts feel simple and organized instead of overwhelming. The interface is clean, and scheduling posts takes just a few clicks. The reporting is another big plus; it gives clear, useful insights that help me understand what’s working and where I can improve, without having to dig through complicated data.
What do you dislike about the product?
Nothing to be honest, compared to the previous tool that we had, this meets all our needs. From the easy inbox use to monitor all our channels to the Analytics area for our daily reporting.
What problems is the product solving and how is that benefiting you?
I love how easy Hootsuite is to use—it makes managing multiple social accounts feel simple and organized. Scheduling posts is quick and straightforward, and the reporting is especially helpful. It provides clear insights that make it easy to see what’s working and where I can improve without getting overwhelmed by data.
Sneh M.
Useful, but Expensive and Cluttered—Not the Most Beginner-Friendly
Reviewed on Mar 23, 2026
Review provided by G2
What do you like best about the product?
Honestly, what I like most about Hootsuite is how simple it makes managing everything. I don’t have to keep jumping between different apps—everything is in one dashboard, which saves me a lot of time and mental energy.
The scheduling feature is probably the biggest win for me. I can plan content ahead of time, stay consistent, and not stress about having to post every single day. The analytics are also genuinely helpful without feeling overly complicated. Overall, it keeps my workflow organized and a lot less messy, especially when I’m handling multiple accounts.
The scheduling feature is probably the biggest win for me. I can plan content ahead of time, stay consistent, and not stress about having to post every single day. The analytics are also genuinely helpful without feeling overly complicated. Overall, it keeps my workflow organized and a lot less messy, especially when I’m handling multiple accounts.
What do you dislike about the product?
Hootsuite can feel pretty expensive, especially if you’re just starting out or only managing a few small accounts. The free plan is quite limited, so it feels like you’re pushed toward the paid options fairly quickly.
The interface can also come across as a bit cluttered at times. There’s a lot happening on the screen, and it can take a while to get comfortable with where everything is. On top of that, some of the more advanced features—like deeper analytics or team tools—are locked behind the higher-tier plans, which is frustrating. Overall, it’s useful, but it’s not the most beginner-friendly or budget-friendly option.
The interface can also come across as a bit cluttered at times. There’s a lot happening on the screen, and it can take a while to get comfortable with where everything is. On top of that, some of the more advanced features—like deeper analytics or team tools—are locked behind the higher-tier plans, which is frustrating. Overall, it’s useful, but it’s not the most beginner-friendly or budget-friendly option.
What problems is the product solving and how is that benefiting you?
Hootsuite really helps solve the mess of managing multiple social media accounts. Instead of constantly logging in and out of different platforms, I can keep everything in one place, which saves a lot of time and effort.
For me, the biggest advantage is staying consistent. Being able to schedule posts in advance means I don’t miss days or feel stressed about having to post in real time. It also keeps everything organized—messages, comments, and performance are all easy to track in one spot. Overall, it reduces the chaos and makes social media management feel much more controlled and far less time-consuming.
For me, the biggest advantage is staying consistent. Being able to schedule posts in advance means I don’t miss days or feel stressed about having to post in real time. It also keeps everything organized—messages, comments, and performance are all easy to track in one spot. Overall, it reduces the chaos and makes social media management feel much more controlled and far less time-consuming.
Angie B.
Hootsuite Saves Us Hours with Easy Multi-Platform Management and Scheduling
Reviewed on Mar 18, 2026
Review provided by G2
What do you like best about the product?
Using Hootsuite saves our small team hours of time by letting us manage multiple social media platforms from one dashboard. Also, when the team member responsible for social media is on vacation, Hootsuite lets us schedule posts in advance, which helps us maintain consistent engagement with our audience.
What do you dislike about the product?
There is a steep learning curve to learn about using all of the various features in Hootsuite, which is why only one team member is trained to use this software. We have also had occasional issues the platform not posting our content. Working out what was happening too some time as their customer service was not as receptive as I'd hoped.
What problems is the product solving and how is that benefiting you?
As a small nonprofit organization, the greatest benefit Hootsuite brings to our team is the staff time it saves when managing the large number of social media accounts we use.
Health, Wellness and Fitness
Multi-Posting Made Extremely Simple
Reviewed on Mar 10, 2026
Review provided by G2
What do you like best about the product?
Didn't know a platform like this existed, makes multi posting to socials extremely simple. I enjoy that I only need to setup a post once and it can auto generate the post for different platforms
What do you dislike about the product?
Maybe the layout in which posts are shown on the calendar. There was initial difficulty figuring out how to see the times in which the posts were scheduled for
What problems is the product solving and how is that benefiting you?
Making it very simple and time efficient to post to multiple social media platforms at one time. Saves me work time that can be used for other activities
Michael A.
Efficient Social Media Management with Hootsuite
Reviewed on Feb 18, 2026
Review provided by G2
What do you like best about the product?
I like the convenience of managing all my social media accounts in one place with Hootsuite. The scheduling tool is intuitive, which makes it easy to handle posts across multiple platforms. The built-in analytics are great because they make it easy to see what's working without digging through each platform separately. All of this helps me stay consistent, save time, and track performance effectively.
What do you dislike about the product?
What could improve is the pricing, especially for smaller teams or individual users. Some of the more advanced features are locked behind higher tier plans. Also, the interface can feel a bit cluttered at times, and certain features take a while to get used to.
What problems is the product solving and how is that benefiting you?
I use Hootsuite to schedule and manage posts across multiple social media platforms from one dashboard. It helps me stay consistent, save time, and track performance with built-in analytics. It solves the problem of juggling multiple accounts by bringing everything into one place.