Hootsuite
HootsuiteExternal reviews
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Hootsuite - Review
What do you like best about the product?
I love that we can be a lot in the same account, that we could schedule things.
What do you dislike about the product?
Sometimes the accounts get disconnected for no reasons.
What problems is the product solving and how is that benefiting you?
Solving the scheduling of the social media posts and solving the posts approbations and modifications.
Intuitive Social Media Management with Room for Reporting Improvement
What do you like best about the product?
I really like Hootsuite for its Tagging & Campaigns feature which makes reporting easy and helps us understand what content performs best. Simultaneous content creation across multiple channels is seamless, and I can easily adjust for each platform. The UTM tracking feature's UI makes creating UTM codes straightforward. I appreciate Routing and Automation in Inbox 2.0, which ensures the right messages go to the right teams. Owly AI provides us with quick insights and trends. Lastly, the setup process was straightforward, with an easy set-up process.
What do you dislike about the product?
Inbox 2.0 works well for community management but isn't perfect for customer service workflows. The reporting side of Inbox 2.0 lacks metrics that make sense for contact center teams, especially for team leaders. It doesn't provide daily and hourly breakdowns of agent SLAs, and the SLA reporting isn't intuitive. It also lacks an easy Quality Assurance feature, which most contact centers require. Additionally, we would like a seamless integration to get data out of Hootsuite and into other visualization tools.
What problems is the product solving and how is that benefiting you?
Hootsuite consolidates channel communications and content creation, simplifies reporting, and enhances community management. Tagging aids deep dive reporting, campaigns auto-tag content, UTM tracker simplifies code creation, and Inbox 2.0 improves message routing. Owly AI offers quick insights and trends.
Great features when they work and non-existent Enterprise support
What do you like best about the product?
Analytical features (if they actually reported correct numbers).
Autoboost feature (if it actually functioned as intended).
Autoboost feature (if it actually functioned as intended).
What do you dislike about the product?
Support is not effective and it can be difficult to get an answer from them.
First and foremost, I now understand why Hootsuite requires new clients to sign long-term agreements. We became an enterprise client back in February, and while the features initially pitched to us were impressive, getting them to function as intended has proven to be nearly impossible.
The AutoBoost feature, which should boost all posts falling under a specific set of parameters, works sporadically, with most posts not receiving any boost at all. The analytics portion of the platform is significantly inaccurate on many metrics, and the content calendar often fails to display scheduled posts unless you clear your history and cache each time.
We started reporting these issues almost 30 days ago, but enterprise support has stopped responding. I am very disappointed.
First and foremost, I now understand why Hootsuite requires new clients to sign long-term agreements. We became an enterprise client back in February, and while the features initially pitched to us were impressive, getting them to function as intended has proven to be nearly impossible.
The AutoBoost feature, which should boost all posts falling under a specific set of parameters, works sporadically, with most posts not receiving any boost at all. The analytics portion of the platform is significantly inaccurate on many metrics, and the content calendar often fails to display scheduled posts unless you clear your history and cache each time.
We started reporting these issues almost 30 days ago, but enterprise support has stopped responding. I am very disappointed.
What problems is the product solving and how is that benefiting you?
None at the moment
User-friendly SMM tool
What do you like best about the product?
Hootsuite was a real time-saver for my Social Media Management. It's very easy to use and provides analytics to track the page performances regularly. Overall, a fantastic tool for marketers handling various social media accounts.
What do you dislike about the product?
I faced a learning curve to get used to the platform, especially while using the schedule calendar.
What problems is the product solving and how is that benefiting you?
While handling various social media accounts at once, planning content for all is indeed a headache. I was able to identify the best-performing handles through reports and focus more on them.
Hootsuite is a great why to post on my business Facebook page. Convenient and Easy
What do you like best about the product?
It allows me to post to all of my connected business accounts.
What do you dislike about the product?
There is nothing I dislike about Hootsuite.
What problems is the product solving and how is that benefiting you?
It allows me to reach my audience easily.
Awesome SMM Tool that Saves a Lot of Time
What do you like best about the product?
As a beginner in Social Media Management, Hootsuite was indeed a helping hand for me. It helped me to track the interactions of all the social media pages from a single unified platform. The best part is that it is easy to use and saves a lot of time.
What do you dislike about the product?
Sometimes formatting of posts, especially in Linkedin, was quite tough. Apart from that, I faced no issues.
What problems is the product solving and how is that benefiting you?
Tracking social media interactions and replying to them on time was obviously one of the most challenging tasks. Hootsuite provided an all-in-one platform for me to monitor all our social media handles through a single space. Moreover, the advanced analytic tools helped us to ensure that the Social Media Management activities are on the right track.
Effective Integration
What do you like best about the product?
The suggestions offered at every step including scheduling on different platforms (geography-wise), and content suggestions have been helpful.
What do you dislike about the product?
The subscription seems expensive for the limited scope of work we require from the platform.
What problems is the product solving and how is that benefiting you?
Hootsuite is automating research for executing social media marketing and therefore, helpful.
Game changer for our SMM efforts
What do you like best about the product?
The scheduling option helped us to be on top of our social media marketing game.Moreover the best part is, we're now able to see the reports across all channels in a single dashboard, helps us to manage everything under one roof.
This helped us to understand what worked, and what didn't go well.
This helped us to understand what worked, and what didn't go well.
What do you dislike about the product?
There is nothing that we disliked but we didn't have a product tour while signing up. That could have helped us explore a lot more features.
What problems is the product solving and how is that benefiting you?
1) Social post scheduling - This helps us to keep our posts ready at least a week in advance. Helped us to be more organized in our SMM efforts
2) Analytics - We're active on Instagram, X and LinkedIn, and we're able to view all the metrics at one place which saves us a lot of time.
3) AI - The AI feature helps us to better our caption drafts and usually we use chatGPT externally but Hootsuite has an inbuilt AI content generator that delivers similar results.
2) Analytics - We're active on Instagram, X and LinkedIn, and we're able to view all the metrics at one place which saves us a lot of time.
3) AI - The AI feature helps us to better our caption drafts and usually we use chatGPT externally but Hootsuite has an inbuilt AI content generator that delivers similar results.
No. 1 Social Scheduling Platform
What do you like best about the product?
The best part of Hootsuite is the AI content suggestion for writing the post or generating any content to be scheduled on the social platform.
What do you dislike about the product?
The pricing part is bit expensive compared to other competitors like Buffer.
What problems is the product solving and how is that benefiting you?
Hootsuite helps to create quality content, identifies the trending content, suggests trending time and helps in scheduling content.
Great tool and so easy to use
What do you like best about the product?
Easy to use, saving a lot of time and places my posts on the right time.
What do you dislike about the product?
Allways the Facebook checkbox apears even I to not use Facebook.
What problems is the product solving and how is that benefiting you?
Beeing active with the right content on LinkedIn
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