Hootsuite
HootsuiteExternal reviews
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Solid tool with many features
What do you like best about the product?
I do appreciate how many features we have - I feel like I can do so much from this one tool.
What do you dislike about the product?
Lack of customization for reporting. Cannot calculate earned media value with insights.
What problems is the product solving and how is that benefiting you?
I am able to perform social listening, pull analytics and schedule content from one place.
Great system for multiple social media use
What do you like best about the product?
We love the fact that Hootsuite let's us plan ahead, provides suggestions and has multiple way of creating reports and tracking analytics for all of our social media pages. The analytics are up to date and connect directly with the account. Plus the ease of tagging the diverse social media pages while creating and customizing one post is a plus. We use it almost every day and post around 3-4 posts per week.
What do you dislike about the product?
The price. We are a non-profit, 5 person staff and the price can sometimes be hard to handle, especially since it went up. However, as long as we continue shwcasing the benefit of it to our board we should be good to go. They really should install a non-profit price.
What problems is the product solving and how is that benefiting you?
The social media management (over 8 social media pages for both the Chamber and clients) is a plus. Being able to post and cross promote from diferent pages from one account is a definite plus, especially being a one person team from a Chamber with only 5 staff members.
Like a virtual assistant for a team of one!
What do you like best about the product?
I work as a public information officer in law enforcement, and I am the sole PIO in my agency. Managing six social media platforms alone seems impossible. But Hootsuite makes it a breeze! Not only can I publish content across multiple platforms at once, but I can also personalize it for each platform! Not only that, but I can schedule things in advance, making Hootsuite almost a necessary use for daily functions! It is extremely easy to use and user-friendly, and so integrating it as part of my daily tasks was a breeze. While I have not had to rely on customer support a whole lot, when I have called upon them, they have been VERY responsive and accommodating. I would recommend Hootsuite to anyone in my industry.
What do you dislike about the product?
The only downside to using Hootsuite as a law enforcement public information officer is that sometimes things happen that force you to cancel planned posts. But that's more a downside of the world and the job in general, not so much for Hootsuite. And in fact, Hootsuite makes it extremely easy to cancel those scheduled posts!
What problems is the product solving and how is that benefiting you?
For me, the biggest problem Hootsuite solves is time management and cross-posting. While our social channels will be unique in some ways, as a public information officer, our primary role is to get the right information to the right people at the right time so they can make the right decisions. Often times, that means pushing content through multiple platforms. Hootsuite makes this very easy.
Great customer service!
What do you like best about the product?
It is extremely easy to use the the support is amazing. Someone always gets back quickly and the account executives are wonderful.
What do you dislike about the product?
Sometimes they make changes to the interface that have an unforseen impact.
What problems is the product solving and how is that benefiting you?
Lets us control our corporate social media accounts with users across the globe.
Brilliant product
What do you like best about the product?
The ability to schedule is great feature on this product
What do you dislike about the product?
Nothing to complain about with regards to the product
What problems is the product solving and how is that benefiting you?
Helps with the ability to schedule
Easy to use and tons of features
What do you like best about the product?
They are constantly and looking for ways to improve. They really take on feedback.
What do you dislike about the product?
Sometimes there are technical issues with posting social posts, but for the most part its fine.
What problems is the product solving and how is that benefiting you?
Saving time, everything is one place and the reporting feature is very beneficial. I also like the AI tools, they can be quite useful for content creation.
Great Tool for Busy Professionals
What do you like best about the product?
Comprehensive Social Media Management: Hootsuite allows you to manage multiple social media accounts from various platforms, including Facebook, Twitter, LinkedIn, Instagram, and YouTube, all from a single dashboard.
Scheduling and Automation: You can schedule posts in advance, which helps maintain a consistent posting schedule without the need to be online all the time. This is particularly useful for planning campaigns and ensuring content is published at optimal times.
Analytics and Insights: Hootsuite provides detailed analytics and reports on your social media performance. This includes engagement metrics, follower growth, and content performance, which can help you fine-tune your strategy.
Scheduling and Automation: You can schedule posts in advance, which helps maintain a consistent posting schedule without the need to be online all the time. This is particularly useful for planning campaigns and ensuring content is published at optimal times.
Analytics and Insights: Hootsuite provides detailed analytics and reports on your social media performance. This includes engagement metrics, follower growth, and content performance, which can help you fine-tune your strategy.
What do you dislike about the product?
Cost: Hootsuite can be expensive, especially for small businesses or individuals. The more advanced features and higher-tier plans come with a significant price tag.
Complexity: While Hootsuite offers a wide range of features, it can be complex and overwhelming for new users. The learning curve can be steep, especially for those not familiar with social media management tools.
Complexity: While Hootsuite offers a wide range of features, it can be complex and overwhelming for new users. The learning curve can be steep, especially for those not familiar with social media management tools.
What problems is the product solving and how is that benefiting you?
Scheduling and Automation: The ability to schedule posts in advance ensures that content is published at optimal times, even outside of business hours. This feature is particularly beneficial for maintaining a consistent posting schedule and planning content calendars, which can lead to increased engagement and a more organized approach to content creation.
I like the features
What do you like best about the product?
Used with work, I like that Hootsuite allows me to centralize almost everything.
What do you dislike about the product?
Some accounts sometimes log out and for videos/stories it's complicated to schedule when possible. On LinkedIn, you can't tag another account, which is a shame.
What problems is the product solving and how is that benefiting you?
nothing
Major Time Saver!
What do you like best about the product?
Hootsuite serves as a centralized platform for managing social media activity. It enables users to schedule posts across multiple channels, monitor messages, and oversee engagement from a single dashboard. The scheduling functionality is dependable, and bulk scheduling is particularly valuable for maintaining an organized content calendar. Additionally, its analytics tools provide clear, actionable insights into performance without requiring advanced technical expertise. Lastly, I find the support team to be responsive and helpful, particularly when navigating platform features or troubleshooting common challenges. Additionally, the availability of training resources, webinars, and community forums provides further support, ensuring users have access to guidance when they need it.
What do you dislike about the product?
The interface can feel somewhat crowded, which may require an adjustment period—particularly for users who are new to social media management platforms. Additionally, the pricing structure may be a consideration for smaller teams or individual users, as some may find themselves paying for features that are not fully utilized.
What problems is the product solving and how is that benefiting you?
Hootsuite addresses several key challenges that come with managing multiple social media accounts—especially in a school district setting where communication needs to be timely, consistent, and clear. Our main issue is too many platforms, not enough time. Hootsuite solves this by allowing you to create and schedule content across all platforms from one dashboard. You can plan posts in advance, align messaging across channels, and ensure important updates—like closures, events, or enrollment reminders—go out at the right time without needing to manually post in real time.
Decent
What do you like best about the product?
It's nice to see pubilshed content+engagement in one platform
What do you dislike about the product?
The cost seems high compared to similar products on the market
What problems is the product solving and how is that benefiting you?
Saving time and staying organized
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