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Hootsuite

Hootsuite

Reviews from AWS customer

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External reviews

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    Stephanie B.

Streamlined Multi-Platform Posting Made Easy

  • April 20, 2026
  • Review provided by G2

What do you like best about the product?
I like that I can streamline all my posts across all platforms in one area. It is extremely easy to do and also easy to edit if needed. Hootsuite also tells you if a post has failed.
What do you dislike about the product?
The only thing I have found that I dislike in Hootsuite is the AI helper thing when you are coming up with a caption. You have to train an AI model to really accurately give you what you need.
What problems is the product solving and how is that benefiting you?
Not having to login to each and every platform when you need to post something. That is extremely time consuming. Hootsuite is a one stop shop for posting needs.


    Emmanuel K.

Simplifies Social Media Management with Ease

  • April 20, 2026
  • Review provided by G2

What do you like best about the product?
I find Hootsuite really helps simplify managing our social media accounts by creating a one-stop shop, allowing us to post content and keep track of things easily. I appreciate that it makes everything easier without having to log in to multiple accounts. The ease of getting logged in with all our accounts through Hootsuite was great too. I like Hootsuite's simplicity and the reporting aspect. The scheduling feature is particularly valuable as it lets us preschedule posts, set them, and forget them, which is very convenient. The tools and reporting capabilities are great for our business. Plus, I haven't encountered any issues with it.
What do you dislike about the product?
Every once in a while, we might have an error pop up with one of our postings. Sometimes that could take a few minutes to kinda work through. I guess if there was a way to improve that experience maybe where the errors are less or could be, fixed a lot faster.
What problems is the product solving and how is that benefiting you?
Hootsuite makes managing multiple social media accounts easier by providing a one-stop shop. It simplifies our processes, allowing us to post content and track performance efficiently, which helps in getting our business name out there.


    Ryan W.

A Digital Marketer's Review of Hootsuite

  • April 20, 2026
  • Review provided by G2

What do you like best about the product?
Having all of my social media accounts in the same place and being able to customize each platforms message and send from one site saves tons of time.
What do you dislike about the product?
There may be features that are available that I do not utilize to the fullest potential. I mainly use this to save time posting to multiple accounts..
What problems is the product solving and how is that benefiting you?
The ability to post custom captions with photos/video to Facebook, Instagram, LinkedIn, X, etc. from the same platform saves me tons of time per week.


    Ken C.

Seamless Social Media Management with Hootsuite

  • April 20, 2026
  • Review provided by G2

What do you like best about the product?
I use Hootsuite for posting across multiple social media channels and tracking analytics on a monthly basis. It provides a faster, unified experience for posting and a very convenient one-stop-shopping for tracking impressions. I really like the ease of use, as it very rarely has glitches. Creating and posting to social media channels is something I do close to a daily basis with it, and it's made much easier. The initial setup was very easy and seamless.
What do you dislike about the product?
I'd like to see a better ability to call up and insert '@' user handles in my posts.
What problems is the product solving and how is that benefiting you?
Hootsuite provides a faster, unified experience for posting and makes tracking impressions very convenient.


    Information Technology and Services

Streamlined Multi-Platform Scheduling with a Clear Calendar and Smart Caption AI

  • April 20, 2026
  • Review provided by G2

What do you like best about the product?
Being able to create and schedule posts across multiple platforms at the same time, along with the clear calendar that shows all planned posts, is really helpful for us. It makes it much easier to avoid double-posting at the same time and serves as a good tracker of what we’ve already published.

I also really like the easy-to-use duplicate function, which lets me share a post on another channel without much effort.

The AI tool for creating better captions is also very nice.
What do you dislike about the product?
New Instagram features often aren’t supported quickly enough. For example, through Hootsuite we can only add 10 pictures to a post, while Instagram itself now allows up to 20 pictures in a single post.
What problems is the product solving and how is that benefiting you?
It’s an amazing tool for keeping track of our team’s work. We can see each other’s planned posts and make sure everything gets done on time.

It also helps us adapt posts from our other countries by simply duplicating them and translating the caption.


    Megan P.

User-Friendly Planner and Helpful AI Hashtag & Alt Text Tools

  • April 20, 2026
  • Review provided by G2

What do you like best about the product?
Hootsuite is very user-friendly. I really like the Planner tool because it lets me see everything I have scheduled in advance, and I also appreciate the AI capabilities for generating hashtags and helping with alt text.
What do you dislike about the product?
Sometimes the photo aspect ratios turn out weird, and I only notice after I’ve already posted. I also wish there were a search feature so I could easily find posts I’ve already shared.
What problems is the product solving and how is that benefiting you?
It helps me with scheduling posts for a variety of platforms whereas before I would have to schedule or post live within each platform. I also appreciate the analytics software. This is specifically helpful with year end reporting.


    Manufacturing

Intuitive, Efficient Social Scheduling with Helpful Reporting and Analytics

  • April 20, 2026
  • Review provided by G2

What do you like best about the product?
Very intuitive and easy to use. Makes planning and scheduling social posts efficient. The reporting and analytics is also helpful to have in one place.
What do you dislike about the product?
The only thing that we are not sure how to do is to add documents to a LinkedIn post. We have to do that directly in LinkedIn so it is not as efficient.
What problems is the product solving and how is that benefiting you?
Having everything in one place is very helpful for a team to manage the content and posts. It is a good value for what we get out of it. It is one of the easiest apps to use.


    Environmental Services

Super Easy Cross-Posting and Advance Scheduling with Hootsuite

  • April 20, 2026
  • Review provided by G2

What do you like best about the product?
I love Hootsuite because it is super easy to use, I can cross-post to all of my platforms from one source, and I can schedule them far in advance so I don't miss anything.
What do you dislike about the product?
The only thing I dislike about Hootsuite that comes to mind would be an auto draft save for posts. I have lost several posts because I did not save what I was doing and got distracted.
What problems is the product solving and how is that benefiting you?
We are a very small organization with just one person doing all the marketing. We have a robust online presence that Hootsuite helps us maintain without taxing our employee too much.


    Michaela J.

Streamlined Multi-Platform Scheduling with Ease

  • April 20, 2026
  • Review provided by G2

What do you like best about the product?
I use Hootsuite for scheduling content from multiple different platforms and accounts. I like not having to log in to each account to post and the ability to schedule the same post on multiple platforms at the same time. I appreciate the ease of use and am glad they now offer the feature to edit the cover photo for videos for LinkedIn. The initial setup was very simple.
What do you dislike about the product?
I wish that the reports worked for personal LinkedIn accounts and tagging people on Instagram posts tends to cause issues with the post failing.
What problems is the product solving and how is that benefiting you?
I use Hootsuite to schedule content across multiple platforms, avoiding the hassle of logging into each account individually and scheduling the same post simultaneously.


    Shannon V.

Effective Scheduling and Content Approval Tool

  • April 20, 2026
  • Review provided by G2

What do you like best about the product?
I like the approval and draft feature so I can approve content my marketing clerk creates before it goes out. I also like the calendar feature so I can see the content laid out. The initial setup of Hootsuite was very easy.
What do you dislike about the product?
I find it cumbersome to move content in the calendar to the following week. It doesn't allow you to easily move the post if it goes into the next week; you have to edit each post on each platform.
What problems is the product solving and how is that benefiting you?
Hootsuite helps me by recommending the best times for posting and identifying what content is performing well.