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    Charlotte H.

Bloomreach - the best B2B

  • October 31, 2023
  • Review provided by G2

What do you like best about the product?
In comparison to other more dated platforms, Bloomreach is a breeze to use, and efficient. I use Bloomreach every day, and find it second nature, building emails, scenarios and reporting on customer engagement.
What do you dislike about the product?
Not that you often need help, the customer support chat can be a little exhasperating. On the odd occasion I've felt I've had to walk them through things when I need the solution and wondered which one of us works for Bloomreach haha. They are extremely friendly though.
What problems is the product solving and how is that benefiting you?
They make its exptremely easy to A/B test emails, and analyse the data afterwards. For example, with Bloomreach I can A/B test two emails, sending each to 20% of our customer database, and send the remaining 60% to the winner. Not all platforms can support this test.


    Sharif H.

All good surprises

  • October 31, 2023
  • Review provided by G2

What do you like best about the product?
User experience as a a seasoned developer.
What do you dislike about the product?
Lack of direct sql support for data modelling
What problems is the product solving and how is that benefiting you?
We are getting faster and better insights for our marketing team.


    Retail

Bloomreach review

  • October 30, 2023
  • Review provided by G2

What do you like best about the product?
That you can make multiple automated scenarios, who only have to be set up once, which can boost the revenue everytime
What do you dislike about the product?
that sometimes reportings or segments are difficult to set up and it could be easier
What problems is the product solving and how is that benefiting you?
Bloomreach is storing customers data, helping to segment customer audiences, creating campaigns and sending them out to the right audience
Also Bloomreach allows me through A/B Testing to see what cutsomers prefer


    Broadcast Media

BloomReach: Elevating Your Digital Experience

  • October 26, 2023
  • Review provided by G2

What do you like best about the product?
BloomReach offers AI-powered personalization, advanced search, and SEO optimization. It provides seamless omnichannel experiences, robust content management, and scalability for business, ensuring superior customer engagement and growth.
What do you dislike about the product?
It is slightly costly and its vendor lock-in makes feel locked for longer time.
What problems is the product solving and how is that benefiting you?
It is very helpful when it comes to multi channel support, search and navigation, personalization.


    Marketing and Advertising

Everything was top of standard. From the platform up to the customer service, it was very helpful

  • October 26, 2023
  • Review provided by G2

What do you like best about the product?
It is a one service platform tool where we can create multiple actions and enhanced great profitability.
What do you dislike about the product?
Sometimes, the data is not accurate. Im having also a hard time pulling some data especially with the new updated platform. For me, the old bloomreach interface is more user-friendly than the updated one.
What problems is the product solving and how is that benefiting you?
In all marketing aspects, bloomreach is very helpful providing accurate marketing results. It is also helping our business growth and creating actionable improvements.


    Health, Wellness and Fitness

Great Product & easy to use

  • October 25, 2023
  • Review provided by G2

What do you like best about the product?
Bloomreach made it really easy to store data from various sources using different intergrations methods to truly provide a single view of a customer. It is easy to use and the onboarding team have been great in answering questions and overcoming any challenges.
What do you dislike about the product?
The documenation in some areas needs to be updated as the product continues to grow, some of the documentation was outdated but still helps in finding the correct way to complete the tasks.
What problems is the product solving and how is that benefiting you?
Bloomreach is helping to solve the biggest challenge of being able to view a single truth of the customer and journey they go through from start to finish with our products. Its lets us easily see where we have gaps in Marketing and analyse the impact of changes made.


    Retail

Bloomreach is one of the best CDP/CRM tools to use for starters in the e-commerce industry.

  • October 25, 2023
  • Review provided by G2

What do you like best about the product?
The new features (such as product recommendation, new integrations) were really a great addition. We were able to use it in a lot of our campaigns although we had issues during the implementation, the support team helped us resolve it. They constantly roll-out new features (AI) to keep up with the technology. I also like that they hold webinars to keep you updated on the new features and best practices.
What do you dislike about the product?
The user interface could be a bit overwhelming at first, BUT it'll be easier to navigate once you get the hang of it. Some of the modules (like filtering on the reports, display of graphs, analysis etc.) could still be improved. I suggest a bit of a user view personalization (like widegets and user groups) would be good to simplify and streamline the user experience. the pricing could be another factor but I guess you get what you pay for.
What problems is the product solving and how is that benefiting you?
Marketing automation, unified customer view, campaign personalization, reports generation all in one platform.


    Entertainment

Incredibly advanced yet easy to use customer data platform

  • October 24, 2023
  • Review provided by G2

What do you like best about the product?
Bloomreach is very advanced in terms of spread of their product. You can create incredibly advanced email templates, push notifications, weblayers and much more. I can hardly think of anything that is not possible. Their support is also very fast and helpful!
What do you dislike about the product?
Limited email service provider integration and complicated creation of reports
What problems is the product solving and how is that benefiting you?
Personalise digital marketing for VOD service


    Leisure, Travel & Tourism

Support ticket for MSSQL integrations

  • October 23, 2023
  • Review provided by G2

What do you like best about the product?
They went absolutely above and beyond to help me with my issue in regards of connecting an integration in BloomReach with MSSQL hosted in Azure.

Their team went full effort and we tried a bunch of things. The communications was solid, clear and swift. Resulting in a success story.

Thanks everyone
What do you dislike about the product?
I can't think of any major faults or minus point, perhaps updating their documentation so it is more clearer from the get go.
What problems is the product solving and how is that benefiting you?
ETL


    Václav J.

Powerful marketing tool

  • October 03, 2023
  • Review provided by G2

What do you like best about the product?
The ability to manage the entire marketing from one place.
What do you dislike about the product?
Not supporting 2 apps for push notifications at once.
What problems is the product solving and how is that benefiting you?
Managing multiple marketing tools is a history with moving to Bloomreach.