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    Contentsquare Experience Analytics

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    Deployed on AWS
    Contentsquare is the all-in-one experience intelligence platform designed to be easily used by anyone that cares about digital journeys. With our flexible, scalable and AI powered platform, you quickly get a deep understanding of your customers whole online journey and the ah ha moments you need to deliver the right digital experiences.
    4.6

    Overview

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    What you will get with Experience Analytics Understand how users engage with your site and app to inform your UX improvements

    Increase engagement and reduce abandonment in your digital business

    Align and connect your teams in charge of your digital experience and boost impact and efficiency

    What you will be able to do Improve engagement and conversion for every journey: Discover how your customers progress from entry to exit. Discover your biggest opportunities and frustrations and build more intuitive journeys for key audience segments.

    Reveal customer interactions on any page: See where users click, hover, and scroll, so you can understand where users get distracted and what grabs their attention. Visualize the performance of each content element on key metrics like attractiveness, engagement, click rate and conversion.

    See exactly what your users saw: Replay any individual journey to see exactly what the user saw and did including mouse movements, clicks, taps, and swipes. Uncover pain points, validate hypotheses, and share replays to accelerate decision-making.

    Impact Quantification: Understand the impact of user experience on key business metrics like conversion rate, revenue, site and app performance, and user experience.

    For custom pricing, EULA, or a private contract, please contact sales@contentsquare.com . Please view the Contentsquare Addendum to AWS Marketplace here: https://contentsquare.com/legal/aws-marketplace-master-service-agreement/ 

    Highlights

    • Journeys & Heatmaps: See how your content is performing and visualize customer journeys from start to finish
    • Session Replay: Reveal exactly what customers experienced during crucial moments
    • Impact Quantification: Quickly understand the impact of good and bad digital experiences

    Details

    Delivery method

    Deployed on AWS
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    Buyer guide

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    Buyer guide

    Financing for AWS Marketplace purchases

    AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
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    Pricing

    Contentsquare Experience Analytics

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    Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
    Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator  to estimate your infrastructure costs.

    12-month contract (1)

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    Dimension
    Description
    Cost/12 months
    Contentsquare
    Up to 12 Million Page Views
    $170,000.00

    Custom pricing options

    Request a private offer to receive a custom quote.

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    Legal

    Vendor terms and conditions

    Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .

    Content disclaimer

    Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.

    Usage information

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    Delivery details

    Software as a Service (SaaS)

    SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.

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    AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.

    Product comparison

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    Accolades

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    Top
    10
    In Analytics, eCommerce
    Top
    25
    In Analytic Platforms, Business Intelligence & Advanced Analytics, Data Analytics
    Top
    100
    In Natural Language Processing, Analytic Platforms

    Customer reviews

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    Sentiment is AI generated from actual customer reviews on AWS and G2
    Reviews
    Functionality
    Ease of use
    Customer service
    Cost effectiveness
    Positive reviews
    Mixed reviews
    Negative reviews

    Overview

     Info
    AI generated from product descriptions
    User Interaction Visualization
    Heatmaps and journey mapping capabilities that display user clicks, hovers, scrolls, and content element performance metrics including attractiveness, engagement, click rate, and conversion.
    Session Replay Technology
    Capability to replay individual user sessions including mouse movements, clicks, taps, and swipes to identify pain points and validate user experience hypotheses.
    Customer Journey Analysis
    End-to-end journey tracking from entry to exit with segmentation capabilities to identify opportunities, frustrations, and conversion progression patterns across key audience segments.
    Impact Quantification Engine
    Measurement and analysis of user experience impact on business metrics including conversion rate, revenue, site and app performance.
    AI-Powered Analytics Platform
    Scalable and flexible artificial intelligence-powered platform designed for analyzing digital experience data across websites and applications.
    Automatic Event Capture
    Autocapture technology that automatically captures granular digital interactions across the customer journey without requiring manual event tracking or additional engineering resources.
    Real-time Data Analysis
    Data science capabilities applied to complete and retroactive digital engagement data enabling real-time exploration and analysis of behavioral patterns.
    Streaming Data Pipeline
    Event streaming pipeline built on Autocapture architecture that delivers instant access to high-quality, trusted data at scale.
    Cross-platform User Tracking
    Capability to track and understand user engagement across web, mobile, and other applications within a unified platform.
    Automated Data Integration
    Fully automated data pipelines that enable users to act on insights through streamlined workflows and integration with chosen tools or data warehouses.
    Customer Data Integration
    Continuously update individual profiles with experience, operational, and behavioral data across multiple touchpoints, channels, and time periods to enable comprehensive understanding at individual and aggregate levels.
    Journey Analytics
    Identify hotspots and key drivers at critical moments throughout customer journeys, with analysis capabilities at aggregate level and across specific segments or cohorts.
    Natural Language Understanding
    Leverage NLU-backed text analytics to extract insights from customer feedback including top complaints, sentiment analysis, effort metrics, and emotional indicators.
    Multi-Experience Management
    Assess and manage four core business experiences including customer, employee, product, and brand through unified experience data collection and analysis.
    Audience Access
    Access verified consumer, B2B, and synthetic audiences to accelerate insights generation from weeks to minutes.

    Contract

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    Standard contract
    No

    Customer reviews

    Ratings and reviews

     Info
    4.6
    615 ratings
    5 star
    4 star
    3 star
    2 star
    1 star
    79%
    18%
    2%
    0%
    0%
    16 AWS reviews
    |
    599 external reviews
    External reviews are from G2  and PeerSpot .
    Stanley Taylor

    Deep behavioral insights have improved how my team identifies and resolves user journey pain points

    Reviewed on Apr 11, 2026
    Review from a verified AWS customer

    What is our primary use case?

    ContentSquare  is used by my web analytics team primarily.

    A specific example of how ContentSquare  is used by my web analytics team is to better understand users' behavior and identify their main pain points.

    Once my team identifies those pain points with ContentSquare, our team, consisting of digital marketers and UX designers, takes action.

    What is most valuable?

    The best features ContentSquare offers include tracking in-page interactions.

    Tracking in-page interactions has helped my team identify their main points when going through their website, especially in our business quotes, standing out compared to other tools.

    ContentSquare has positively impacted my organization by improving website efficiency.

    I have measured that improvement in website efficiency by reading real business goals linking to digital sub goals.

    What needs improvement?

    ContentSquare can be improved by enabling data import to real business.

    For how long have I used the solution?

    I have been using ContentSquare for five years and two months.

    What do I think about the stability of the solution?

    ContentSquare is stable.

    What do I think about the scalability of the solution?

    ContentSquare's scalability is very scalable.

    How are customer service and support?

    The customer support for ContentSquare is very supportive.

    I would rate the customer support a nine out of ten.

    Which solution did I use previously and why did I switch?

    I previously used a different solution, which was AT Internet.

    What was our ROI?

    I have seen a return on investment as forty to fifty-five percent of my time was saved.

    What's my experience with pricing, setup cost, and licensing?

    My experience with pricing, setup cost, and licensing was cost-effective and friendly.

    Which other solutions did I evaluate?

    Before choosing ContentSquare, I evaluated other options, including Google Analytics.

    What other advice do I have?

    My advice for others looking into using ContentSquare is that it is the best suit to deep dive understanding of how web users truly consume your pages. I would rate this product a nine out of ten overall.

    Anold Alexander

    Insights into customer behavior have transformed how I analyze and optimize page components

    Reviewed on Apr 11, 2026
    Review from a verified AWS customer

    What is our primary use case?

    My main use case for ContentSquare  is analyzing the performance of various components on our pages to provide insights into customer behavior. I use ContentSquare  for Zoning Analysis and Edge Comparator in my daily work.

    These tools help me by allowing me to optimize web pages and examine customer performance. In addition to my main use case, I also focus on zoning analysis.

    What is most valuable?

    The best features ContentSquare offers are analysis and customer performance evaluation.

    When I mention customer performance evaluation, I find the Zoning Analysis feature especially helpful. ContentSquare has positively impacted my organization through measurable results. I have seen specific outcomes after using ContentSquare, as it helps improve outcomes and sales in the company.

    For example, it improved outcomes and sales by 60 to 65 percent.

    What needs improvement?

    ContentSquare can be improved through analysis integration, session recording, and comprehensive customer journey analysis.

    The user interface has been massively improved, but there are still a few areas that need refinement.

    For how long have I used the solution?

    I have been using ContentSquare for five years.

    What do I think about the stability of the solution?

    ContentSquare is stable in my experience.

    What do I think about the scalability of the solution?

    ContentSquare is scalable.

    How are customer service and support?

    The customer support for ContentSquare is efficient.

    What was our ROI?

    I have seen a return on investment with ContentSquare, and it is scalable.

    What other advice do I have?

    My advice to others looking into using ContentSquare is that it visualizes main paths, emphasizes key goals, and makes tracking page interactions easier. I would rate this review a 9.

    Which deployment model are you using for this solution?

    Hybrid Cloud

    If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?

    David Jack

    Deep analysis of page components has guided updates that improve how customers consume content

    Reviewed on Apr 10, 2026
    Review from a verified AWS customer

    What is our primary use case?

    My main use case for ContentSquare  is to quickly and easily analyze the performance of various components on our pages.

    I can provide a specific example of how I have used ContentSquare  to analyze a component's performance by sharing a short story so we know what our customers are doing when they visit this page.

    There was no time I discovered something surprising about user behavior that led me to make a change.

    What is most valuable?

    The best features ContentSquare offers include zoning analysis.

    When running analysis, zoning analysis tends to break if changes are made to the order of blocks, and that is especially useful.

    ContentSquare has positively impacted my organization by allowing me to easily analyze how our pages are performing and enabling us to make relevant updates to ensure they are doing what we need them to do for our customers.

    What needs improvement?

    ContentSquare can be improved by ensuring it is doing what we need it to do for our customers.

    For how long have I used the solution?

    I have been using ContentSquare for five years and two months.

    What do I think about the stability of the solution?

    ContentSquare is stable.

    What do I think about the scalability of the solution?

    ContentSquare's scalability is very scalable.

    How are customer service and support?

    The customer support is very supportive.

    Which solution did I use previously and why did I switch?

    I did previously use a different solution, which was AT&T Internet.

    What was our ROI?

    I have seen a return on investment, as relevant metrics indicate time saved, with forty to fifty-five percent of our time being saved.

    What's my experience with pricing, setup cost, and licensing?

    My experience with pricing, setup cost, and licensing was that it was cost-effective and friendly.

    Which other solutions did I evaluate?

    Before choosing ContentSquare, I did evaluate other options like Google Analytics.

    What other advice do I have?

    My advice to others looking into using ContentSquare is that it is the best tool to deep dive into understanding of how users truly consume our pages. I would rate this review a nine out of ten.

    Which deployment model are you using for this solution?

    Hybrid Cloud

    If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?

    Harry Gabby

    Insights have transformed how we analyze customer journeys and prioritize website changes

    Reviewed on Apr 10, 2026
    Review from a verified AWS customer

    What is our primary use case?

    My main use case for ContentSquare  is to capture and make it easy for us to search and analyze customers' behavior online via heatmaps and session recording. I use ContentSquare  across departments with our sales, customer service, and analytics teams as we all use it on a daily basis.

    ContentSquare helps us prioritize which website changes or optimizations to make since it delivers insights based on predefined KPIs and customer journeys that we have set up, and it has been truly helpful to us. We can also segment our traffic easily and shift through many recordings to find one that matches our lookup criteria.

    What is most valuable?

    A specific example of how my team used ContentSquare recently is that having these insights helps us identify gaps and opportunities within our website to lead change requests or even tests that are being done by the different product teams and also drive business insights.

    ContentSquare allows us to search specific customer segments and define key business metrics and KPIs that give us insights and even specific alerts when one of our KPIs changes.

    The best features ContentSquare offers in my opinion are heatmaps, analytics integration, and good performance. Through the integration feature, we are able to connect from different departments and for different products in our business insights.

    ContentSquare has positively impacted our organization by allowing us to identify barriers in the customer journey and we have also been able to define specific key business KPIs and metrics.

    ContentSquare supports our sales team specifically by helping us save time and allowing us to gain more clients since it is easy and fast. The integration feature has been truly helpful in our organization since we use it in different departments.

    ContentSquare's reporting and dashboard capabilities are meeting our needs.

    What needs improvement?

    While the user interface has been massively improved, there are a few snags here and there that need to be addressed. Additionally, looking at isolated recordings without creating a segment means we still have to use the old interface, and ContentSquare should invest in that too.

    For how long have I used the solution?

    I have been using ContentSquare for five years.

    What do I think about the stability of the solution?

    ContentSquare is very stable and has no downtime or reliability issues.

    What do I think about the scalability of the solution?

    ContentSquare is very scalable.

    How are customer service and support?

    The customer support is very helpful and proactive, and I have had to reach out to them.

    Which solution did I use previously and why did I switch?

    I previously used Hotjar and Crazy Egg before switching to ContentSquare.

    How was the initial setup?

    I would say ContentSquare's learning curve was easy and everybody was able to use it to run it.

    What was our ROI?

    We observed a 40% increase in customer satisfaction rate.

    Since we started using ContentSquare, 50 to 55% of our time has been saved and we have seen an improvement in our client feedback.

    What's my experience with pricing, setup cost, and licensing?

    My experience with pricing, setup cost, and licensing was average and it was affordable.

    Which other solutions did I evaluate?

    Before choosing ContentSquare, I evaluated other options including Maximizer , Jira , and Jira Software .

    Which deployment model are you using for this solution?

    Hybrid Cloud

    If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?

    Building Materials

    A Visual Complement to GA4 That Brings the Whole Story to Life

    Reviewed on Apr 09, 2026
    Review provided by G2
    What do you like best about the product?
    As a very visual tool, CSQ is an amazing compliment to GA4, which is very data and tables based, and doesn't easily show the whole story. Different modules allow you to focus in on different aspects of your analysis
    What do you dislike about the product?
    Filters do not re-set when you switch between modules, which can trip onward analysis up, if you don't realise
    What problems is the product solving and how is that benefiting you?
    Focusing on errors and barriers to checkout (login process) to optimise conversion
    View all reviews