Meltwater Suite
MeltwaterReviews from AWS customer
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Intuitive Platform with Great Support and Continuous Improvements
What do you like best about the product?
Meltwater is very intuitive and the support team is incredibly quick with their responses. I've actively used Meltwater for roughly 2 years, and the service and tools have enhanced almost quarterly.
What do you dislike about the product?
Meltwater can come off as daunting and at times, give too much information about irrelevant metrics to what I need.
What problems is the product solving and how is that benefiting you?
Meltwater makes it quick and easy to pull metrics for campaigns and media events.
Effortless Media Monitoring with Room for Improvement
What do you like best about the product?
I like being able to see all content in one place, which makes it very convenient. Also, pulling reports is easy, and drilling down results is straightforward with Meltwater.
What do you dislike about the product?
I don't like the story posting and customizing reporting in Meltwater. Story scheduling would be great, and it would be nice to change titles and have longer text boxes in reports. I also wish Meltwater had a preview grid feature.
What problems is the product solving and how is that benefiting you?
Meltwater helps me with content scheduling and media monitoring, and it manages multiple accounts efficiently. I like seeing all content in one place, and pulling reports is easy.
User-Friendly PR Tool with Outstanding Support
What do you like best about the product?
I appreciate that Meltwater is one of the most user-friendly PR tools out there. The media relations engage tool and explore tab are where I spend a lot of my time because the Boolean search is so easy to curate and narrow down to what exactly I'm looking for. The initial setup was super easy, and Meltwater has excellent customer support if needed. Additionally, the Mira companion is also helpful.
What do you dislike about the product?
I'd love to build a coverage report or campaign report not from a saved search. That would be amazing in the explore tool.
What problems is the product solving and how is that benefiting you?
I use Meltwater to combine social media and PR on one platform, making it user-friendly for media outreach and report building. The boolean search feature helps curate precise information.
Efficient for Social Management, But Limited Video & Story Features
What do you like best about the product?
I really like Meltwater’s feature of being able to post to multiple profiles. This feature helps us a lot, especially since we’re a small team with many roles—it makes posting to our multiple brands much easier and saves us time. Also, adding additional profiles was easy, and our account support team is great.
What do you dislike about the product?
I'm disappointed that the Story feature is not as robust as it should be. You can only post to an Instagram story, whereas for free, you could post to Facebook and Instagram from Meta Business Planner. It feels like you don't get your money's worth in this area. Also, posting videos is a bit of a hassle because I believe there is still a 5MB size limit, which means we end up using Meta Business Planner and logging into each platform to post our videos.
What problems is the product solving and how is that benefiting you?
I use Meltwater for social media management. It helps our small team manage multiple roles by making posting easier, saving time by allowing us to post the same message to various brands quickly.
Diverse opportunities for comprehensive press insights
What do you like best about the product?
The incredible number of possibilities that Meltwater offers to gain insights into one's own press work. Also, I find it very good to have a personal, competent contact person.
What do you dislike about the product?
The large proportion in English language as well as the not always intuitive operation
What problems is the product solving and how is that benefiting you?
Possibilities for evaluating press work
Exceptional Onboarding Experience with Helpful Training
What do you like best about the product?
The onboarding process was a dream come true. I had multiple training sessions with a lovely trainer, Bridget, who made set-up easy and understandable. It was lovely that my onboarding process was led by a kind, thoughtful human being.
What do you dislike about the product?
It doesn't catch everything, all the time. I don't know if a single media monitoring software that does. I still have to manually check many media outlets to see if something was lost. It's usually in the database, but doesn't always get pulled into my searches.
What problems is the product solving and how is that benefiting you?
Meltwater helps me create an internal newsletter that includes all of our media clips for the week.
Excellent Social Platform Experience
What do you like best about the product?
Social platform to manage and post on LinkedIn. Able to give management a view into our plans.
What do you dislike about the product?
I can't see the social platform - something about my security isn't working yet. Have to use my personal PC.
What problems is the product solving and how is that benefiting you?
Able to see everything in one place. Previous social media solution did not allow us to tag people - this one does.
Comprehensive Insights with Room for Report Simplification
What do you like best about the product?
I appreciate Meltwater's ease of use, which significantly reduces any headaches while effectively allowing me to gain the insights I need effortlessly. The in-depth insights provided by Meltwater enable my team and me to gain a deeper understanding of what is being said about our brands online versus our competitors. This is crucial for identifying potential areas of opportunity and improvement. I am particularly impressed by the excellent support from the account management and support team, who are incredibly helpful in setting up booleans and curating reports accurately. Such responsiveness and support, especially during the onboarding and learning process, is vital, and Meltwater excels in this area. The transition from Mentionlytics to Meltwater was seamless and significantly improved because of the customization offered for our needs. Overall, Meltwater's intuitive platform, insightful analytics, and exceptional customer support make it an invaluable tool for managing and understanding brand presence and sentiment online.
What do you dislike about the product?
It's a bit cumbersome to compare different date ranges within the same report due to the need to create multiple widgets for each brand. This results in long reports that executives find difficult to navigate. A more streamlined reporting feature that allows for easier comparison of data ranges without flipping between pages would greatly enhance usability.
What problems is the product solving and how is that benefiting you?
I use Meltwater for social listening, providing my team deep insights into customer issues and sentiment analysis, helping us identify improvement areas. It offers an intuitive platform with support for setup and reporting, aiding strategic brand comparisons and opportunity identification.
Simple operation and high user-friendliness
What do you like best about the product?
Easy usability and very user-friendly
Individual adjustments through your own definition of keywords
Individual adjustments through your own definition of keywords
What do you dislike about the product?
Sometimes, some mentions must be added manually.
What problems is the product solving and how is that benefiting you?
For us, it is almost impossible to conduct our social listening manually. With Meltwater, we have an excellent interface to monitor multiple social media platforms and channels on various topics. Additionally, the analysis section offers a great opportunity to evaluate and optimize our own content in terms of KPIs and performance.
Strong evaluations and alerts, but complex operation
What do you like best about the product?
Great opportunities for analysis with correspondingly good graphical representation & comparisons with benchmarks. Also the option to create risk alerts and spike alarms.
For us, the function to link posts with a reviewer process & plan in advance is also useful.
For us, the function to link posts with a reviewer process & plan in advance is also useful.
What do you dislike about the product?
The platform is very extensive and not easy to penetrate; before the AI search agent existed, it was almost impossible for a layperson to understand the operators for the search and create a new search. One quickly becomes overwhelmed.
What problems is the product solving and how is that benefiting you?
Whenever I had problems with Meltwater, our contacts were super quick to reach and helped very quickly.
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