Error message clarity needs improvement but third-party integrations facilitate automation
What is our primary use case?
I have been working with Zapier for the last two years as an integrator. I built two SaaS products using Zapier. I am a Webflow developer who uses Webflow and Memberstack and other third-party tools to make SaaS products, and when it comes to automation, I use Zapier for that.
When a user subscribes to a package, Zapier integrates with Stripe and when the payment is successfully created, Zapier automatically creates a base in Trello, sends an email to the user, and creates a new user on Memberstack to ensure the user that subscribes to our package will be redirected to the gated content so they can easily integrate or make changes.
Last time I used Zapier with Notion, I faced some challenges. We have a reimbursement package for our employees with a Google Form. When a user fills out the Google Form, I wanted to automate it so that when the user submits the form, I get all the leads or fields of the Google Form and then add rows into a table of Notion. At that time, we faced challenges as Notion did not allow me to make changes in the table, specifically on the row. So I moved from Notion to Google Sheets to make those automations in the way we wanted for our employees.
I mostly work with a global team, so I believe it is pretty handy for all users using Zapier remotely.
What is most valuable?
All the features of Zapier are valuable for me to use or integrate with my SaaS product. I believe all the features are practical, and all third-party tools are easily integrated with Zapier.
I actually used most of the automation features. When a user submits a form, I get the details or leads of that form and put them on other third-party tools, such as Notion, Google Sheets, Airtable, or send a lead to Slack. These are common features that help me make perfect automation for my clients and employers.
I utilized Zapier's feature of connecting over 2000 apps for various automations in my business processes. I use Zapier with Memberstack, Stripe, Trello, and Slack. I use around 10 to 15 third-party tools with Zapier, and it is pretty handy for startups or for me as a developer.
What needs improvement?
I would to improve the integration between Zapier and Notion since Notion did not allow it previously.
One issue I experienced was that when Zapier did not automate or threw an error, the error was not user-friendly. I searched extensively in browsers and the Zapier community to find solutions. The error page or the Zapier error message should be user-friendly, and the error message should relate to the user so they can easily understand the error and solve that specific problem.
The error message options in the dashboard should be improved. It should be user-friendly so that beginners or non-technical users can figure out the problems and solutions on their own.
For how long have I used the solution?
I have been working with Zapier for the last two years.
How are customer service and support?
In my experience, the customer service and technical support of Zapier is very slow. I would rate the technical support of Zapier as five out of ten, which is average.
Which other solutions did I evaluate?
On a scale from one to ten, where one is worst and ten is best, I would rate Zapier around five. For complex filtration or automation, Zapier deserves around five. We have another option, Make.com, which provides many features similar to Zapier. Some of my clients prefer to switch to Make that is more user-friendly compared to Zapier and also has additional features.
What other advice do I have?
I am not sure about the current version of Zapier, but I last used it around six to eight months ago.
For small tasks, Airtable is practical for that purpose. If I used small automation such as when a user submits the form and needs to notify on Slack or via email, Airtable is practical for that specific task. When I make complex automation to add custom code or custom logic, Zapier excels in that specific scenario.
I used filters in Zapier when I made a SaaS product and filtered out specific users in the whole user component from Memberstack, adding additional information and URLs such as additional airbases and Figma URLs. I used filter methods or operations in that specific scenario.
When I started working with Zapier, it did not have the option to add custom code or custom logic, but with time, it introduced a new feature to add custom logic or custom code to get specific input or values from the previous Zap step. I used the specific custom code and logic to add my desired logic. These features help me and other developers create complex automation for our clients and staff.
I think the pricing of Zapier is fair. Zapier provides free Zaps options each month. Whenever I experiment with a specific feature to integrate Zapier with a specific tool or requirement, I usually use the Zapier free version to test those specific needs. I would rate the pricing around three to four out of five.
As a developer who integrates other tools with Webflow and other web development projects, I did not face any problems integrating Zapier. Zapier is a user-friendly platform in terms of integration. It just requires you to add your script.
Overall review rating: 5/10
A staple for any business owner!!!!!!!!!!!
What do you like best about the product?
I can connect so many different programs together and constantly build off of my foundation for processes. It saves me so much time as a busy business owner and has allowed me to scale to large amounts because I can do more in less time
What do you dislike about the product?
I mean, everyone wants things for cheap or free so that would make it better. Other than that nothing I dislike nothing about it.
What problems is the product solving and how is that benefiting you?
I am an owner/manager with no office staff and only field staff. It has allowed me to scale being solo in the office while not having to cury the burden of a non revenue generating employee. As a small business it has helped me grow faster so I am almost ready to hire an office person but they can accomplish even more with solid processes and automations in place to help me grow even more!
Zapier to automate all my tasks and save little frames of time (that value hours)
What do you like best about the product?
The best of Zapier of course is i can automate all my tasks and can save a lot of time saving minutes and time frames in repetitive tasks
What do you dislike about the product?
I think maybe the limited task per plan or per suscription i think it could be better and i think honestly that "make" is doing it better
What problems is the product solving and how is that benefiting you?
Lost of time (saving time with zapier)
Repetitive useless tasks (with zapier can just automate)
Forget some little task, with Zapier i just automate and never forget little tasks
Zapier is a useful tool but does have a learning curve
What do you like best about the product?
A great tool to connect information and create workflows.
What do you dislike about the product?
Integrations can be difficult to build and troubleshoot.
What problems is the product solving and how is that benefiting you?
Zapier allows us to build integrations to software that are normally not integrated and transfer data between the solutions.
Great time saving platform
What do you like best about the product?
The ability to link all my accounts in one place with ease.
What do you dislike about the product?
Sometimes there are glitches that don’t allow me to make changes to zaps easily, and the cost increase to link to social media.
What problems is the product solving and how is that benefiting you?
It allows for a smooth workflow and less manual labor.
A Game-Changer for Workflow Automation
What do you like best about the product?
Zapier has completely transformed the way we work. Its intuitive interface and vast library of integrations make it effortless to automate repetitive tasks between hundreds of apps - from CRMs and email platforms to project management tools and spreadsheets.
What do you dislike about the product?
Not the easiest to implement and things do break sometimes.
What problems is the product solving and how is that benefiting you?
The time savings are real. Tasks that used to take hours each week now happen automatically in the background. It’s also incredibly reliable - once a workflow is set up, it just works. And the support documentation is clear and helpful, which makes troubleshooting a breeze.
Helps in seamless workflow integration but needs user interface improvements
What is our primary use case?
It is mostly focused on integration points, either integrating with CRM systems or Microsoft legacy systems, mainly working with APIs and REST APIs. One use case I worked on for a customer involved integration with Close CRM. This is an open CRM system where I had to retrieve data such as contacts, opportunity details, lead details, and addresses. After connecting with Zapier, the data was displayed in another system using the Zapier app, which is called Zap, along with webhooks for integration.
There was a specific case where data needed to be passed from Close CRM to our custom application. Since we were unable to connect directly from our custom application to Close CRM, we utilized Zapier workflows. Through this integration, we were able to populate data from Close CRM and display it in our system for reporting purposes.
How has it helped my organization?
The solution is time efficient and has saved considerable development effort. Tasks that would typically take more than three months were completed in approximately a week.
This has helped us eliminate manual interaction for scheduling tasks and sending notifications. Through these features, we can achieve automation without the need for manual integration.
What is most valuable?
Creating integration points through webhooks is particularly useful for anyone working on integration projects. There are several built-in features in Zapier for webhooks that can be used effectively.
I have worked with different low-code, no-code solutions, including Decisions, a US-based company, and OutSystems. The solution is quite user-friendly and accessible to everyone.
I have utilized various webhooks available through Zapier for different integration purposes.
What needs improvement?
Improvement is needed on the user interface aspect. To make it a complete BPM solution, the UI component needs significant enhancement. When comparing to OutSystems, which has better UI capabilities for creating screens and forms, Zapier has basic features for creating pages, screens, and forms, but additional development is needed in this area.
Another area for improvement would be providing more capability to create custom integration points. While Zapier already has more than 2,000 webhooks, users or developers should have the flexibility to create additional custom connectors.
How are customer service and support?
My interaction was brief, consisting of one or two support tickets. The experience was positive with prompt responses from their team.
What was our ROI?
The return on investment is significant. In a scenario where employing three resources for three months might cost approximately $18,000 to $20,000, Zapier provides substantial cost savings.
What's my experience with pricing, setup cost, and licensing?
The pricing is in accordance with market standards and even lower in some cases. The license setup cost is reasonable.
What other advice do I have?
The sign-up process is straightforward. Users can sign up with their work email, and an organization account is provided, enabling them to start creating workflows and screens immediately.
Based on my experience with cloud integration using Zapier, it is a very good solution. I would rate this solution 8 out of 10.
Zapier as the most complete integration and automation system that connects to most app.
What do you like best about the product?
Zapier is widely used and with most apps available for integration.
What do you dislike about the product?
Some apps have limitations on actions and triggers, and the more actions you put the more it will use up your plan tasks, this becomes costly.
What problems is the product solving and how is that benefiting you?
Integration and syncing of most business tools like CRMs, spreadsheets, Xero invoicing, Pandadoc proposals. It helps us connect our processes and automate manual work.
Streamlined data workflows but could use more flexibility with complex tasks
What is our primary use case?
For multi-step scenarios, I needed to connect multiple CRMs simultaneously within visualization tools, primarily Power BI. I created a workflow connecting Zoho CRM to HubSpot and another platform called Clay for data orchestration and transformation. I pulled the data, created automation through Zapier, connected it with Clay, and once the data landed within Clay, transformed it before connecting Clay with Power BI. I used Zapier again to create automation workflows and provided conditional logic based on user experience and behavioral aspects. When working with campaign data, I specified steps based on demographics, religion, and other requirements. I created those steps and pushed the data through Zapier within Power BI.
It is very helpful, specifically for data professionals because I have exposure to that domain, CRM users, and my colleagues in web development who use it for integration. They suggested it to me, and that is how I learned about what kind of tool it is. It has proven to be quite useful.
What is most valuable?
Zapier is user-friendly and most information is available within the page for specific automation. When creating data pushes from one source to another through Zapier, or integrating different platforms, everything is clear. The steps to perform, sources, destinations, triggers, and other aspects are straightforward to use.
The automation capabilities are impressive. Zapier is integrated with most applications I have been using, making it helpful for integration within any platform. When there is no custom configuration or integration available between two applications, Zapier provides a solution. There are no limitations with data, particularly in the data analytics and BI dashboard domains. When fetching data through XML, custom coding isn't necessary - configuration and mapping of accounts, columns, and tables between sources is sufficient before hitting the trigger button.
The automation capabilities eliminate the need for manual data retrieval or analysis from different sources. When data is needed, triggering and creating automation pulls data from the source into Power BI or Cognos. By specifying conditional logic rather than transforming and performing conditions within the visualization tool, Zapier provides conditional logic on the behavioral side to get specific data and load it into Power BI visualization tool.
What needs improvement?
There could be improvements in creating more complex workflows within the data domain. Having flexibility in creating more complex automation would eliminate the need to transform data within the source or destination. Specific workflows could be created to pull transformed data through Zapier workflow directly into visualization tools for dashboard and report creation.
Response time was good but had slight delays when asking detailed questions. This might have been due to the time needed to find exact information through documentation, which could be improved.
For how long have I used the solution?
I would rate it seven and a half or eight out of ten.
How are customer service and support?
I would rate the customer service as seven out of ten.
Which solution did I use previously and why did I switch?
We previously used in-house solutions. With multiple CRMs requiring data collection, it was suggested internally that rather than integrating different platforms with different applications, we could use a third-party integrator such as Zapier. By subscribing to that module, it became easier to create workflows and push data from source to destination.
Which other solutions did I evaluate?
I have used ZoomInfo as another solution, specifically for data integration on the Clay side. I have mostly been using custom, native integration platforms to connect CRM applications to each other. However, I primarily use Zapier for these purposes.
What other advice do I have?
The solution is mostly deployed in the cloud as per requirements.
I have been defining data specifications including data range parameters and specific tables to push for different departments. For example, when working with billing excellence in the finance department or customer value management, I implement conditional logic. For each record, I might require only hundreds of rows with matching conditions, similar to if-else conditions. The same approach applies to date ranges and filtering blank entries.
When I encountered an issue finding a solution, I reached out to the support team who provided excellent assistance with documentation and custom workarounds.
As a consulting firm, we provide services to different clients across Gulf, America, European, and South African regions. We use Zapier for our customers based on their requirements and internally within our company. We suggest it to clients who have large amounts of data, multiple sources, or want to create more automation, including AI or LLM module implementation.
The implementation was straightforward, requiring only specific module definition, source and destination configuration, with comprehensive information available on screen for understanding steps and implementation.
Overall rating: 7 out of 10.
Zapier for business use
What do you like best about the product?
One key benefit of Zapier is the simplicity of the user interface, making it incredibly easy to set-up and configure integrations with multiple tools.
I use Zapier most days, with automations configured to run daily.
What do you dislike about the product?
Caps on the weekly user allowance is a challenging limitation of the platform - in order to execute company-wide initiatives, you need to invest significant funds
What problems is the product solving and how is that benefiting you?
Zapier is helping to streamline and automate repetitive processes, as well as provide notification prompts to key colleagues based on the requirements in the rule configuration - thereby saving time, enabling resource to be used elsewhere.