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Zapier

Zapier

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External reviews

1,996 reviews
from and

External reviews are not included in the AWS star rating for the product.


    Levison L.

Automation is made easy with Zapier

  • June 01, 2020
  • Review provided by G2

What do you like best about the product?
Zapier is a great tool for many reasons. It can automate many processes that you have had to do manually in the past. The way it works is that you set up "tasks" (or rules if you'd like) that the program needs to do. You then connect to a software you want Zapier to be able to handle (for example, Quickbooks) by using what is called an API Key (only available if Zapier is integrated with this application). This key lets Zapier read information from the program - for example - "deposit paid" and then set in motion a range of actions such as trying to find a bartender for that client etc. Zapier is great because they integrate with the most software of the ones we have tried!
What do you dislike about the product?
Zapier is a great tool and is the competitor on the market with the most API Key integrations, however, they are also the most expensive. They have been cutting down and downgrading their tiers for a while which keeps forcing us to upgrade our account to reach the same amount of tasks we had available before. For example, we used to have 1500 tasks in a month, but since they downgraded that to 1000, we had to upgrade to the 2000 tasks/month plan. I think Zapier needs to decide on a price level and tiers and stick to it.
What problems is the product solving and how is that benefiting you?
Zapier has allowed us to automate much of our operations. One example is our website booking system. We looked around for developers who could build an automated system where a client can book their event/bartender without as much manual typing/confirmation on our end - one said he could do it for thousands of dollars. Instead we went with Zapier which costs us as little as $49 a month! That is a lot of money saved. Additionally, we have been able to expand the automated systems to other areas of our business without paying anything additionally.


    Eboni D.

Best customer service & can turn anything into an automatic system

  • May 31, 2020
  • Review provided by G2

What do you like best about the product?
Zapier is one of the most useful tools in cyberspace. We use it to turn our otherwise very manual system into an automatic system. You can set so many rules that say "if this then that". As an example, whenever we need to find someone for an event, we can open Zapier and put in the client booking ID and choose bartender or barback and it will automatically send an email to all available staff in that area! And it means we don't have to send individual emails to all of them.
What do you dislike about the product?
Zapier does not include as many possible tasks as others and that can be a hinderance sometimes. BUT it does integrate with most apps which is a huge advantage. Zapier limits both tasks and integrations, which can get expensive depending on what you are trying to do. On the other hand, Zapier has the best customer service out there so that kind of makes up for it.
What problems is the product solving and how is that benefiting you?
Zapier is allowing us to automate many of the processes and procedures that we would normally have to do manually. It is increasing both efficiency and closing rates at the same time. Our customers have not noticed any difference, in fact, they have given us a lot of compliments on how efficient and professional our system is. Additionally, we save a lot of money by using Zapier instead of paying for someone to develop a very intricate web system.


    Hugo V.

Zapier, integration for the masses

  • May 25, 2020
  • Review provided by G2

What do you like best about the product?
The prebuilt integrations to popular software
What do you dislike about the product?
Still a bit techie, with words such as Zaps.
What problems is the product solving and how is that benefiting you?
Integration to SalesForce in less than a day. Hard to beat that.
Recommendations to others considering the product:
You might want to consider managing some interactions outside Zapier, there are costs per transaction using Zapier.


    Ramón C.

Zapier is the swiss knife you ever need

  • May 09, 2020
  • Review provided by G2

What do you like best about the product?
What I can say me just love Zapier. It let you do almost everything without the need of having a programmer close to you. It's basically for automate task but you can actually go deep and create really cool integrations. From a simple form that automatically fills a google sheet and sends SMS and email at the same time; to a CRM that when you fill a form it automatically create a card in Trello assigns it and print contracts with Google cloud print. Here your imagination and skills will be your limit.
What do you dislike about the product?
For most people around 5 integrations and 100 tasks per month are far enough unfortunately for me 75,000 task is just not enough and the pricing per task after that can be really expensive if you are not careful. also, it would be nice if zaps were refreshed in the moment even if you pay the most that zapier refresh is like 3 minutes not bad but real time would be nice.
What problems is the product solving and how is that benefiting you?
Payment Succesful example: a user pays through a payment gateway like stripe, stripe tells zapier and zapier depending on the transaction if it was successful it sends a customizable email through a service like mailjet.
Payment declined for example: if it wasn't succesfull then you can send a payment failed email with instructions for the customer to check his card with the bank.
Engagement and churn example: If you want to automate and reward the customer who buy 3, 5, 10, 15, 20 times then you make a counter and every time the customer reaches a number of recurrent payments then you can send whatever you want a reward email, sms even calls.


    Korrie B.

Inexpensive Way to Connect EVERYTHING

  • April 29, 2020
  • Review provided by G2

What do you like best about the product?
Zapier is like having a bunch of really smart people magically added to your staff. If there's an integration you've thought of, it probably exists on here. Walking through the setup is extremely easy too - there's no need to have a computer science degree or be a NASA scientist.
What do you dislike about the product?
If you set up a lot of "zaps" and have a high volume of people using them, it can get a little pricy. I would say to look at your workflows at the point and maybe streamline.
What problems is the product solving and how is that benefiting you?
We have multiple designers receiving requests from a Wufoo request form. The requests then need to be ping people on the clock via Slack and end up in our project management systems to be sorted, assigned, worked on, etc. A manager also needs to be able to see what's on desk for capacity and to keep an eye on what's coming in. Zapier connects all of that for us.
Recommendations to others considering the product:
Search their available integrations before you buy and then test it out. The price is so cheap to try it, why wouldn't you? Don't be afraid of the advanced options! They are easier than you think.


    Tadeu R.

Improves performance of the software without extremely specialized coding

  • April 29, 2020
  • Review provided by G2

What do you like best about the product?
I've always been involved with IT but I have not been a producer. Zapier is the first tool to make me fully grasp how integrations function. It started by attaching info to the a Google Spreadsheet, and now I compose my original logistics requests via the Zap webhook. Zapier also added to all the information that I have on refining processes in our business today.
What do you dislike about the product?
I think the biggest challenge is that it provides so many opportunities that often it's very hard to know what to say, as well as use it, you need to use a lot of creativity, so technology without innovation doesn't help a lot.
What problems is the product solving and how is that benefiting you?
One of the most helpful stuff that came to me was in building and triggering events across various software programs, allowing me to simplify activities throughout my job. Being a standard user built program helps you to customize your operations. The amount of programs that can be implemented is remarkable, which I haven't seen with any other program due to specific compatibility problems that usually preclude complete integration with all other programs. By automating my everyday activities and helping me sustain a really high degree of quality, it has also improved my performance at work.
Recommendations to others considering the product:
Only look beyond the case. The program is extremely versatile, and can execute a variety of tasks and zaps to suit every business' needs. Don't sugarcoat the zaps or software. Overthinking will potentially lead the machine to overprocess so you can run into a number of mistakes so stuff you will not be able to tackle without professional assistance.


    Jeff A.

Great tool for connection and automating your processes

  • April 24, 2020
  • Review provided by G2

What do you like best about the product?
Relative simplicity. We work with several 'integrators', like Zapier, to connect 3rd party pieces of software for our clients. There are some that require aa high level of technical (e.g. API) abilities, but Zapier makes that process much easier. They have prebuilt API integrations that make the integration process 'drop down' simple. Just choose what you want to have happen, and what you want it to do on the other end, and you've got a connection.
What do you dislike about the product?
Zapier does not allow for lots of variability inside the Zap. For example, if you need you to run a decision path (choose A or B based on criteria), and then you need to have another decision path that happens further down the line, you can't do that. So, if you wanted to run a Zap that will decide "male or female' to do various things based on their gender, you can do that, but, if they choose 'male' and then you want to run another decision based on "under 30 years old' or 'over 30 years old', you can't do that. You would need to create 2 Zaps with a filter at the beginning of each one that filters out the other gender. For the standard user, this may not be a big impediment, but when you are building complex and/or 'living' automations that changed based on need, this can be a hindrance.
What problems is the product solving and how is that benefiting you?
We are eliminating the need for duplicate data entry and/or copy/pasting, which saves lots of time and energy and eliminates the potential for human interaction error.
Recommendations to others considering the product:
Look at Integromat as an alternative, as the pricing structure can be significantly different, based on your needs. Integromat also allows for multiple decision branding, unlike Zapier (as outlined elsewhere in the review.)


    Anh P.

Great tool for a start-up

  • April 22, 2020
  • Review provided by G2

What do you like best about the product?
Zapier is flexible and effective at automating processes. We use it for several alert system at our companies between Slack, Salesforce, Google Sheets, Google forms, etc and it's been great. Granted that many of those tools offer integration or alerts themselves, they're usually either inflexible or expensive. By using Zapier, we save money and time on a lot of processes!
What do you dislike about the product?
Not much actually. I really enjoy using this tool
What problems is the product solving and how is that benefiting you?
Automate alert from a 3rd party tool to Gmail or Slack


    Information Technology and Services

Easy to use online integration tool!

  • April 21, 2020
  • Review provided by G2

What do you like best about the product?
The platform is very intuitive. Excellent for connecting multiple applications online without any coding knowledge.
What do you dislike about the product?
For some applications trigger events are limited.
What problems is the product solving and how is that benefiting you?
We are using Zapier to connect and transmit the data between different online applications. Zapier helps to maintain data homogeneity throughout our tech stack.


    Lars S.

Automate and integrate everything

  • April 20, 2020
  • Review provided by G2

What do you like best about the product?
Zapier has become an absolute must-have tool for me in my daily work as a marketer. It gives me the freedom to integrate different systems and tools with ease and without having to involve our development team.
The built-in Zapier integrations such as the Filter, sending emails and webhooks has also been largely helpful in automating otherwise time-consuming tasks.
What do you dislike about the product?
When you're working with JSON inputs and similar, it can sometimes be a bit tricky to format the data correctly. But that is mostly due to limitations on the tools sending the data, not Zapier.
What problems is the product solving and how is that benefiting you?
Zapier helps me automate tasks that would otherwise require developers or worst-case manual work. For something like integrating Facebook/LinkedIn lead ads to your marketing automation platform it's absolutely essential to have Zapier. Without it, we wouldn't be able to do some of the things we do today in regards to growing our email list.