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    Ken C.

Easy link between web interest and marketing execution

  • March 16, 2023
  • Review provided by G2

What do you like best about the product?
I like that landing pages/forms/website are all tied to the CRM directly with full attribution and the notifications of engagement on the site and in marketing emails is great.
What do you dislike about the product?
Sometimes troubleshooting must go beyond getting referred to DIY links. I would appreciate some sort of pay by the hour troubleshooting session. The 3rd party providers/affiliates often are much weaker than they portray themselves to be and are slow to respond.
What problems is the product solving and how is that benefiting you?
Its tying in the landing page/webpage form visits with the CRM all in one place. BIG time saver for me; I'm a one person shop and time saved is valuable to me.


    Ron F.

Best CMS for Developers and Marketers Alike

  • March 16, 2023
  • Review provided by G2

What do you like best about the product?
The developer-friendly tooling, documentation and feature sets are simply best-in-class. It took some serious convincing from me to sway my managers away from WordPress for our website rebuild, but they are now very glad I did. It was a relative breeze doing the migration as the lone developer on our team, and we had our medium-sized site entirely migrated within a month and a half.
What do you dislike about the product?
The few things I dislike about Hubspot CMS are more to do with legacy functionality that I know is being worked on and improved, albeit a bit slowly. Things like improving the blog editor to accept module-based layouts would be great, but it's a minor thing.
What problems is the product solving and how is that benefiting you?
It solved the problem of requiring my (the web developer) involvement on every new page we launched. With the CMS tooling, I'm able to build hyper-customizable modules for my team to use to build on-brand pages and layouts without my assistance.


    Leonardo L.

Incredible Product

  • March 16, 2023
  • Review provided by G2

What do you like best about the product?
- Organizing things;
- Omnichannel
- Scalability
- Results oriented
What do you dislike about the product?
- You can't customize reports that well.
What problems is the product solving and how is that benefiting you?
We centralize all the information related to prospects into a single place, with easy access and a user friendly interface.


    McKenzie S.

The best CMS availanlw

  • March 16, 2023
  • Review provided by G2

What do you like best about the product?
Hubspot is user friendly. Ive worked with several other CMS tools and no other can compare to the user experience of Hubspot. The capabilities are cutting edge and customer service super helpful.
What do you dislike about the product?
The pricing can be higher than others on the market.
What problems is the product solving and how is that benefiting you?
Easily helping us build out website and manage our content including videos.


    Dan A.

Great tool for a CMS

  • March 16, 2023
  • Review provided by G2

What do you like best about the product?
I like that it automatically takes care of some basic SEO elements, like compressing images and changing them to webp versions. It's very visual and easy to use.
What do you dislike about the product?
I wish the navigation bar didn't show up at H1s and H2s on every page, but perhaps there is a fit to that.
What problems is the product solving and how is that benefiting you?
Creating visually appealing content easily is one of the huge benefits of HubSpot. It cuts down on page editing.


    Andrew S.

Efficient, versatile, user friendly

  • March 16, 2023
  • Review provided by G2

What do you like best about the product?
The CMS is snappy, quick to load, and lightweight.
What do you dislike about the product?
Within the context of the entire system it is difficult to find some function when new to the platform.
What problems is the product solving and how is that benefiting you?
Very high-quality CMS for managing web content. Previous hard-coded site was a pain to maintain along with our SaaS product.


    Laurie Z.

Just Ok

  • March 16, 2023
  • Review provided by G2

What do you like best about the product?
Some flexibility in terms of customization
What do you dislike about the product?
The UI can get cluttered, not at all transparent or easy to work with collaborators and task management. I want templates for workflows and pipelines that cross out of sales but still need to be monitored by sales. An example would be support teams, technical teams, etc. Also, better reporting capabilities.
What problems is the product solving and how is that benefiting you?
At this time, I am not able to solve any of my problems with the platform


    Exiquio C.

HubSpot CMS is a Simple, All-In-One CMS Solution for Your Business

  • March 16, 2023
  • Review provided by G2

What do you like best about the product?
I used to be a professional web developer. I am now dipping my toes in running a small (just me) independent life insurance agency.

If you look around the industry for tips and tricks, you will see the gurus suggest you pay a grip of money to website agencies for them to build you a crappy website. As we say in the Black community, "I can do bad by myself."

Explore your local competition's websites. Takes notes on what you like and dislike; what you think works and doesn't work. Once you are firm on the features you need, explore a CMS option like HubSpot's. It's easy to use and integrates with their powerful suite of revenue-centric software like their excellent CMS.

Use a free template or spend the money to buy a premium one. Drag & drop the modules you need. Preview the pages. Deploy them. Test them. Run some speed tests on them. Implement some of the recommendations. Iterate when needed.

It's dead simple and very inexpensive at the Starter level. HubSpot takes inbound marketing seriously. They have endless content on how to improve your business, and they eat their own "dog food." A company that cares about itself so much that they fanatically care about your business is an easy decision to spend your money with. They also have incredible support staff that really mean it when they say they will look into your problem and get back to you.

I am very happy with them.
What do you dislike about the product?
They should make it harder to delete global services. Someone not as technically inclined as myself would panic and possibly cancel their subscription if they were silly enough to delete their footer like I did. The support staff can only do so much to help. They are not engineers.

I also don't like that the jump between Starter and Professional is so high. This is probably only applicable if you use their whole suite like I do. They gate features that should be available at the Starter tier like social media management and automation, and they make Professional so cost prohibitive that it doesn't make sense. I don't like having to look elsewhere for services I know they have. Again, this is probably only relevant to the suite.

Other than that, I think the CMS is pretty awesome, well engineer, and well-supported.
What problems is the product solving and how is that benefiting you?
My business needs a home on the web. HubSpot's CMS makes it dead simple for me to implement a website that meets my needs and quickly iterate it with any whim I think might improve results.


    Alex R.

HubSpot has been a great experience so far!

  • March 16, 2023
  • Review provided by G2

What do you like best about the product?
I feel like HubSpot is a very good WordPress alternative, but with so many high level add ons and plugins. The website building tools are pretty good so far! And the security of the site is exceptional.
What do you dislike about the product?
It does at times have learning curves and technical quirks that I'm getting used to. It's very different from WordPress or any other CMS I've used in the past, but overall it's pretty good. But definitely take your time with finding a theme that works best for you, and do your research! And be aware that you'll likely need to spend money on a higher level theme (minimum of $400) to get what you need out of it. But so worth the money!
What problems is the product solving and how is that benefiting you?
I am using HubSpot suite for so my website and marketing needs (outside of social media). It's been fantastic so far! The interconnection between website, user database, and email as really helpful.


    John R.

Easy to learn great trmplates

  • March 16, 2023
  • Review provided by G2

What do you like best about the product?
I like that it's paired with the crm. I like it alot
What do you dislike about the product?
It's a little bit unintuitive to update pages. I am used to not having to navigate menus to change different pages
What problems is the product solving and how is that benefiting you?
Getting rid of multiple subscriptions to multiple offerings. I'm not having to check multiple places to make changes