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    Sports

Hubspot Review

  • December 14, 2018
  • Review provided by G2

What do you like best about the product?
Hubspot has a very easy to understand interface with appropriately labeled tabs.
What do you dislike about the product?
Minimal changes with no real explanation externally given.
What problems is the product solving and how is that benefiting you?
Hubspot is a great organizational and planning tool for content.
Recommendations to others considering the product:
Hubspots user support is extremely responsive and helpful. They consistently take on tasks even if they don't have an answer right off of the bat.


    Kaitlyn T.

I have had a great experience using hubspot.

  • December 14, 2018
  • Review provided by G2

What do you like best about the product?
What I like best about HubSpot is being able to see the blog statistics.
What do you dislike about the product?
What I dislike most about the HUbspot platform is editing the blog on HubSpot is very finicky.
What problems is the product solving and how is that benefiting you?
Marketing issues.
Recommendations to others considering the product:
-


    Marketing and Advertising

More Powerful Than Imagined

  • December 13, 2018
  • Review provided by G2

What do you like best about the product?
I like the ease of use once you learn the platform. The more I work with the more powerful I learn it's ability to track my campaigns accurately. Workflows also make creating effective campaigns easier.
What do you dislike about the product?
Sometimes they implement UI changes that make it harder to reach commonly used features. Also when features are merged I feel I find out only after the implementation happens.
What problems is the product solving and how is that benefiting you?
Email marketing, creating lead capturing pages, and content creation. I love how it tracks all these elements and allows me to look data to find ways to improve client campaigns.


    Human Resources

I don't think I can ever go back

  • December 12, 2018
  • Review provided by G2

What do you like best about the product?
Hubspot has an unbeatable customer success team, which is perhaps the biggest differentiator from their competitors (who will often charge you when you need help). They set the bar high and exceed it every time.
What do you dislike about the product?
Since Hubspot started as a contacts-based system, reporting from an account-based view can be incredibly difficult. They're constantly improving reporting functionality relative to their Companies and Deals categories, but it's still pretty far behind the competition for comprehensiveness.
What problems is the product solving and how is that benefiting you?
We joined Hubspot after using Pardot with no success, and I have to say that it completely transformed our small marketing team's capabilities. Social media management, organized file storage for content and design, workflow automation and comprehensive campaign support... there is not one part of our marketing efforts that has not been vastly improved by switching to Hubspot
Recommendations to others considering the product:
Absolutely do it. It's worth evaluating against other competitors if you are a larger business-- if I worked for a company that could afford an entire marketing automation team, I would likely consider Marketo over Hubspot. For the growing marketing team, however, Hubspot is priceless.


    Consumer Electronics

How would I live without HubSpot?

  • December 12, 2018
  • Review provided by G2

What do you like best about the product?
HubSpot is one of my favorite softwares to use at work! We use ours for Email marketing, social media posting and reporting, blogs, and creating landing pages (along with a few other things that im not as familiar with), and it's so easy to use.
What do you dislike about the product?
The only thing I dislike is I feel like HubSpot is watering down their analytics and reporting. I understand they're probably doing this to make it "easier" to understand, but it takes away a lot of insightful data at the same time.
What problems is the product solving and how is that benefiting you?
Email marketing, social media scheduling, it saves us a lot of time having all of these things in one place.
Recommendations to others considering the product:
I would highly recommend this product to anyone looking for inbound marketing software.


    Charlotte V.

Excellent service

  • December 12, 2018
  • Review provided by G2

What do you like best about the product?
The people that work at HubSpot. Extremely service-minded and helpful. I love the videos they make to help you out with questions. Support tickets followed-up in no time. The certifications is very helpful to learn the basics in both inbound marketing but also Hubspot, and the movies are very good and educational - the speakers are great.
What do you dislike about the product?
The page is not always structured in an intuitive way. Some things are really hard to find - i.e. how to edit the email templates. Need improvements on this area. Kind of hard to get that there is three different places to edit the website and blog - both under Marketing > Website, in the design manager and in settings. I understand the different functions but it would be more optimal to have it all in one place. Or at least a good user manual on where to find things in HubSpot.
What problems is the product solving and how is that benefiting you?
Creating a new website, keeping track of customers and deals, marketing analytics, CRM, email conversations. It's beneficial to have all in one place.
Recommendations to others considering the product:
I would recommend the software


    Computer Software

HubSpot is a Great Tool

  • December 12, 2018
  • Review provided by G2

What do you like best about the product?
The tools are easy to use and you can easily manage all of your marketing efforts in one system with HubSpot. The learning center is also very helpful when you want to brush up on the best practices.
What do you dislike about the product?
The system has been updated quite frequently this year and the updates were very big changes. It took a while to get used to the buttons moving around and being organized in different places. Once I figured out where everything was, a few things changed again.
What problems is the product solving and how is that benefiting you?
We use HubSpot for our website, blog and landing pages. The forms and CTA features are easy to manage and allow us to track user behaviors on the web pages. We also use the Workflows to automate our lead nurturing which saves a ton of time over the course of a year.
Recommendations to others considering the product:
HubSpot is a great system that covers all areas for Inbound Marketing. The system is user friendly and helps improve communication among your team.


    Computer Software

Great all-in-one solution

  • December 12, 2018
  • Review provided by G2

What do you like best about the product?
It's an all in one solution that enables content generation, publishing and analysis.
What do you dislike about the product?
The content strategy tool, whilst great, could do with a few additional analytics to establish performance more granularly.
What problems is the product solving and how is that benefiting you?
Content management, content generation, analysis


    Marketing and Advertising

A Swiss Army Knife for Modern Marketers

  • December 12, 2018
  • Review provided by G2

What do you like best about the product?
Seamless end to end integration across Sales, Marketing, CRM and Customer Service. The integration really helps track a customer's journey across all channels and provides everything in one place itself. Moreover, the attribution tools are really good and really work well to illustrate the performance of each team.
Dashboards are a Godsend.
What do you dislike about the product?
Content Management tools are not quite there yet. CMS lacks basic functionality like Version Control, Two Tier Tag/Category system, Efficient Media Assets Management - things that we have come to expect because of WordPress.
Similarly, the landing page builder and the design tools could be improved, in terms of the User Experience. One Folder level management of landing pages is another shortcoming.
Actually, HubSpot should take a page out of the Wordpress ecosystem and try to make its CMS products better.
What problems is the product solving and how is that benefiting you?
Tracking and Optimizing Marketing and Sales performance across multiple channels.

The attribution systems are top tier. The Sales, Marketing, CRM products are very tightly integrated, and switching between different contexts is a convenient task. The educational resources, particularly the InBound Academy are very helpful indeed, and the courses help in a quick onboarding to the platform. Altogether, these things are a tremendous time saver.
On a related note, HubSpot is truly playing by its InBound playbook, and is indeed the king of content marketing ( in its vertical). You can't search for a solution to a marketing problem without running into something educational and helpful that HubSpot isn't already offering.
Recommendations to others considering the product:
Yes


    Lindsey B.

No one doesn't need HubSpot

  • December 12, 2018
  • Review provided by G2

What do you like best about the product?
I love being able to manage my entire web presence and all my marketing assets under one "roof," from my website, to social media, to emails, to lead capture forms, to contact management, to marketing automation--its all there.
What do you dislike about the product?
Frequent interface upgrades can sometime make it difficult to track down my favorite tools.
What problems is the product solving and how is that benefiting you?
Converting web traffic to leads, Nurturing leads, and showing ROI for marketing efforts. HubSpots visibility into pretty much every facet of our web marketing efforts allows us to see whats converting, whats not, and to course correct. Best of all, we are able to quantify successes and prove the ROI for our marketing dollars and efforts.