Content Hub Enterprise
HubSpotReviews from AWS customer
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It's a big system with lots of capabilities
What do you like best about the product?
I like that there's so much functionality and tracking with regards to sales and marketing, that they have lots of educational resources and good customer support.
What do you dislike about the product?
It's very clunky and slows down the website (if you use it as a CMS), I'm always coming across small bugs, and it's limited with regards to how your web pages can look (limited templates available). The social media management function has very limited capabilities, but I feel I'm tied to it for campaign tracking purposes.
What problems is the product solving and how is that benefiting you?
Great for inbound and lead nurturing.
Recommendations to others considering the product:
HubSpot is great, but it doesn't do any one function better than another provider out there (and many functions are nowhere near as good). There are options to build a website with plenty of plugins to achieve similar functionality. What it does do is make it easy to have all your sales, marketing, and website all on one platform (especially good for people who aren't experienced at this), amazing educational resources that teach companies best practice and excellent customer support. This would be a good platform if you're not sure what you're doing.
Great for Contact/Content Management. Constant Improvements.
What do you like best about the product?
HubSpot is a great tool for contact and content management. We have also hosted our website on it for several years. They're always adding new features to make it better, and now we even have a fantastic Customer Success Rep who gives us the 411 on upcoming features and guides us in using the platform. They also have other specialists on hand to review various tools like Google Ads which are integrated into HubSpot. They can take a look at your account and give you suggestions for how to improve. One of our favorite features is the ability to schedule posts on social media. This has made it easier to batch content and see what's working. Also lately HubSpot has been adding so many new apps to their marketplace that help integrate more tools we already use and introduce us to new ones. They have also been very on top of developing new features to implement into their website page, landing page, and blog builders. Also their email templates and builder have been greatly improved. I do not have to rely on third party add-ons as much as I used to.
What do you dislike about the product?
If you're hosting your website on HubSpot and need to customize something, make sure you have a Web Specialist on hand to assist you because you will need to go into the code to make adjustments. It would be very helpful to receive a monthly newsletter when new features are added, but at least we have our Customer Success Manager to inform us of the changes during our monthly meetings.
What problems is the product solving and how is that benefiting you?
The lead cycle is long for our industry so we needed to find a way to keep customers coming back to our site. Through the use of HubSpot's workflows and personas, we were able to increase the number of people returning to our site which eventually led to more sales.
Recommendations to others considering the product:
Definitely take advantage of the personas and workflows. A lot of other HubSpot users I have spoken to are always apprehensive about using them. It can be tedious in the beginning because you really have to stop and think about what types of emails and content you are providing for each persona. However, once you're all set up, you're good to go. Also, people always get nervous about using personas because they feel they have to figure out how to label each customer. What we did was put the personas right in our forms so people can choose their own. This was much better than having our staff play a guessing game and mislabel customers. Work smarter, not harder.
ADS for 360 marketers
What do you like best about the product?
Hubspot allow you to have all your marketing tools in the same place, so you can know the most succesful strategies to lead generation and replicate it. The Ads tool is very easy, intuitive to use: we love to have the lead ads contacts integrated in Hubspot, so we can follow up and nurture all our leads.
The metrics dashboard allow us to have a very clear scenario about the success of our campaigns,
The metrics dashboard allow us to have a very clear scenario about the success of our campaigns,
What do you dislike about the product?
About the ads tool: only one member of our team is allowed to create a new ads campaign in Hubspot. It could be very usefull to let another member of the team do this action.
The metrics don't recognize the new contacts and the contact reconversion, it could help us to know if our ads are being usefull to expand our audience or nuture the existent data base.
The metrics don't recognize the new contacts and the contact reconversion, it could help us to know if our ads are being usefull to expand our audience or nuture the existent data base.
What problems is the product solving and how is that benefiting you?
Marketing and sales team integration, communication with our clients, lead generation. We have incremented our website traffic and conversion rate using hubspot with a content strategy focus on our customers needs.
Now, we see the ads as one important part of our strategy, but not all the marketing strategy. We can know wich type of content is really helping us to our bussines goals.
The most important part of using Hubspot is to have a customer centered marketing process, and collect a lot of explicit and implicit data about our leads, so we can plane new strategies and products based on data.
Now, we see the ads as one important part of our strategy, but not all the marketing strategy. We can know wich type of content is really helping us to our bussines goals.
The most important part of using Hubspot is to have a customer centered marketing process, and collect a lot of explicit and implicit data about our leads, so we can plane new strategies and products based on data.
Recommendations to others considering the product:
You need to have a clear strategy before you make the migration to Hubspot.
HubSpot Review (AWESOME!)
What do you like best about the product?
HubSpot is extremely helpful and self-intuitive. One thing I really like is how easy it is to upload images to specific folders for each page. The analytics are extremely easy to organize - and this website platform even allows you to see optimization techniques and what words were searched for your page. It's a clean, organized site, with amazing customer service.
What do you dislike about the product?
One thing I wish was different was re-naming campaigns and re-naming folders.
What problems is the product solving and how is that benefiting you?
I'm not having any problems with HubSpot - only positive benefits! We have our entire site on HubSpot and have been extremely proficient in utilizing all the tools in our subscription.
Recommendations to others considering the product:
Utilize your representative and continue to be active in the community!
Excellent for Small Marketing Teams
What do you like best about the product?
Having a single place to manage web, social media and email content with simple analytics to show results is ideal for a small marketing team.
What do you dislike about the product?
Social media reporting not being integrated into other analytics. Prefer them together.
What problems is the product solving and how is that benefiting you?
IT has allowed us to launch a new brand as a sub-brand to our primary with full social media, email, website and landing pages.
Recommendations to others considering the product:
For teams who focus on content, Hubspot lets you focus on pushing quality copy out rather than struggling with layouts and other typical website difficulties.
Hubspot is the best one-stop shop for all marketing needs
What do you like best about the product?
My favorite aspect of Hubspot is how intuitive it is, it's easy to pick up Hubspot quickly, and they provide all marketing information and tools you would need. It's great to have a single platform where you can work with emails, social media, advertising, landing pages, websites, inbound forms, etc...all in just one place.
I'm also a huge fan of Hubspot support. I can always speak to someone on the support team in under 5 minutes at any time. Every question I've had with Hubspot is either answered immediately, or a team of people look into it and get back to me, which is really great.
I'm also a huge fan of Hubspot support. I can always speak to someone on the support team in under 5 minutes at any time. Every question I've had with Hubspot is either answered immediately, or a team of people look into it and get back to me, which is really great.
What do you dislike about the product?
Some of the integrations Hubspot has are actually integrations that you would need Zapier or a 3rd party service to use. This is a bit frustrating because then you have to add another software to the arsenal of softwares that marketers are already using. If there was a way to somehow have this included in Hubspot it would be great!
What problems is the product solving and how is that benefiting you?
Hubspot is helping us with A/B testing, automating and pre-scheduling emails and social media sends
HubSpot is great but can be complicated.
What do you like best about the product?
HubSpot is user friendly on the backside. It's very easy to post blogs and all.
What do you dislike about the product?
It's hard to change the design on the front. You have to be really good at coding and have the time to watch all the tutorials.
What problems is the product solving and how is that benefiting you?
HubSpot is beneficial to view who is coming to the website and getting information about them.
Recommendations to others considering the product:
If you are a news service, do not use HubSpot. It's costly and hard to use.
HubSpot
What do you like best about the product?
I love HubSpot's end-to-end experience. Not only they provide you with the marketing automation tools you need, but also they transfer as much knowledge as they can in the process. They never fail to support you with any learning resources.
What do you dislike about the product?
They need to enhance their website builder. The Content Manager needs more access and authorities.
What problems is the product solving and how is that benefiting you?
HubSpot has provided marketing solutions for our company and helped us track our results.
HubSpot is one of the best CRM systems I have used.
What do you like best about the product?
Our team can use HubSpot for not only sales, but all of or marketing as well. We are in the process of transitioning our website to HubSpot too.
What do you dislike about the product?
Sometimes contacts do not transfer over with all of their properties through the onboarding process.
What problems is the product solving and how is that benefiting you?
We can now manage all of our social media platforms in one place.
Intuitive, Insightful Social Media Management
What do you like best about the product?
Hubspot helps me manage every aspect of my clients' social media presence, from scheduling content to tracking conversations and analyzing our metrics.
What do you dislike about the product?
There are some limitations for what we can publish, largely due to the native tools themselves. For example, you can no longer publish to personal Facebook pages, GIFs continue to be difficult, etc.
What problems is the product solving and how is that benefiting you?
Scheduling content in bulk and in advance is a huge benefit, and the platform is reliable and flexible in that mode. I use the social reports tool to adjust my content and how we're delivering it, based on past performance. The listening tool is great for making sure you don't miss out on conversation with your markets.
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