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    Leisure, Travel & Tourism

All the things that I need in one place

  • February 20, 2020
  • Review provided by G2

What do you like best about the product?
The integration and use to other platforms and Workflows
What do you dislike about the product?
The social media integration is limited.
What problems is the product solving and how is that benefiting you?
Workflows, Webpage, Bots and qualifying leads
Recommendations to others considering the product:
Talk to Hubspot certification Agencies


    Electrical/Electronic Manufacturing

Great Blogging Tool

  • February 20, 2020
  • Review provided by G2

What do you like best about the product?
I like the new features where you are able to review the post before publishing and get SEO optimization recommendations. I also like the scheduling ability within the content management area.
What do you dislike about the product?
I would like to be able to change the title tag and have a different blog post title. This is great for SEO.
What problems is the product solving and how is that benefiting you?
It's a way for us to publish content, CRM, lead generation and email all in once place. The benefit is that it's cost-effective for the number of features we get.
Recommendations to others considering the product:
Great tool for small-midsize companies that need a comprehensive system.


    Autumn A.

Easy and User Friendly

  • February 20, 2020
  • Review provided by G2

What do you like best about the product?
The easy navigation and option to edit in the module and directly on the page. The website design is also very nice for developing new webpages, landing pages, etc. It's an easy tool to use that everyone can be good at. The CRM system as a whole is just really great for data tracking and building campaigns to send out to customers. Linking social media accounts is also a very nice tool that makes everything easier as well.
What do you dislike about the product?
When moving images around, the format is easily messed up and I end up having to start over. The navigational menu changes sometimes and then it's difficult to find where I need to go. Also, when adding employees to certain accounts, most permissions need them to be a super admin to make small changes, it would be nice if those permissions could be customized or more spread out so that not everyone has to be a superadmin
What problems is the product solving and how is that benefiting you?
URL links, updating websites, and seeing engagement in real time. The major benefits are having everything in one spot, making gathering data and managing much simpler.
Recommendations to others considering the product:
It's in your best interest to connect everything in HubSpot and move your website over as well. It's a great CRM system that has everything you need to manage your business in one spot. The automation is very helpful as well, it makes life a lot easier when you have a lot of emails. It takes a while to get setup but it's well worth it.


    Venture Capital & Private Equity

HubSpot Landing Page Review

  • February 20, 2020
  • Review provided by G2

What do you like best about the product?
Everything is customizable and user-friendly.
What do you dislike about the product?
I wish there were more spacing options. I also feel like I have too much space between paragraphs or not enough (regardless of the settings that I try). I also wish that it was more mobile-friendly and that you didn't have to manipulate the settings to make it look appropriate on mobile.
What problems is the product solving and how is that benefiting you?
Being able to promote our events is a huge benefit for us. Our website, blogs, news, events all go through HubSpot so it's all in one place and easier to manage.


    Anita A.

Blogging capabilities

  • February 20, 2020
  • Review provided by G2

What do you like best about the product?
Viewing all the blog metrics in one place.
Segmenting blogs by topic and seeing metrics like time on page, views, etc.
What do you dislike about the product?
I wish I could integrate HubSpot's blogging capabilities with a keyword tool, like MOZ or SEMRush.
What problems is the product solving and how is that benefiting you?
Analyzing blog metrics and identifying trends helps us see what topics the audience likes and what's converting. We also use the metrics to historically update blogs.


    Douglas S.

Hubspot allows us to attract more customers and increase sales using automated marketing.

  • February 20, 2020
  • Review provided by G2

What do you like best about the product?
Thanks to the implementation of this excellent automated marketing platform, we have achieved great results and multiple benefits, one of which is the creation of faster and more efficient workflows, as HubSpot allows us to automate tasks that can be tedious and repetitive. This great tool has given us the possibility to have a better web presence, attracting many more visitors, promoting our brand and products, reaching a wider audience with the publication of content optimized for search engines and the creation of much more effective and appealing content.
What do you dislike about the product?
Nothing, HubSpot is an automated marketing tool, very easy to use, configure, and implement, highly effective for creating much more effective marketing campaigns through the publication of content and creation of content optimized for search engines. More effective and engaging, this great tool also has several tools and functions with which we can analyze and evaluate the impact that our marketing strategy and overall sales performance are having.
What problems is the product solving and how is that benefiting you?
Hubspot is an automated marketing tool, very easy to use, configure, and implement. This great application has a modern user interface, easy to navigate and highly intuitive. Hubspot gives us the possibility to attract many more visitors, offer to get to know our brand and products through the publication of content optimized for search engines, it also provides several tools and functionalities with which we can create much more effective and attractive marketing content.
Recommendations to others considering the product:
My experience working with this platform was very pleasant. With HubSpot, we have the possibility to attract many more visitors by promoting our brand and products through the publication of content optimized for search engines and the creation of much more effective and attractive content and resources, directing it to the indicated audience to thus expand the range of potential customers.


    Keith S.

Your Complete Marketing Department -- All in One Place

  • February 20, 2020
  • Review provided by G2

What do you like best about the product?
The really great thing about Hubspot is that it operates like a CRM, in fact having its own internal CRM system. Even though our business doesn't use it as a CRM, because I understand how a CRM system works, I understand how data flows within HubSpot. It's just a smart approach to marketing that allows you to market to specific segments, make powerful automated WorkFlows, and so much more. I also love the features where you can present different content to people based on their property values. For example, you could have a different image appear in an email or on a page based on which industry your contact is in. This is really helpful for creating a really tailored experience subtly without creating many different URLs with similar content.
What do you dislike about the product?
The only thing I dislike is that it doesn't have a native integration with Dynamics CRM. Because it isn't built-in, you have to use a third-party developer to make this connection happen. If you use a different CRM, you may not have this issue.
What problems is the product solving and how is that benefiting you?
We essentially run the entire marketing department from HubSpot. We use it as our website manager, to build landing pages, to host a video library, email marketing, all of our social monitoring and publication, WorkFlows for all of our automated marketing campaigns, and much more. HubSpot makes sure that all of the parts of our marketing efforts talk with each other and flow together nicely. We're able to, for example, send specific email marketing to people based on their browsing history on our site, use forms to build progressive profiles of our prospects if they request multiple resources, and more.
Recommendations to others considering the product:
HubSpot is one of the best full-service marketing and CRM platforms out there. I do recommend it for marketing teams, and although I have not used it for the sales side, I think from looking at the features that it would meet the needs of many teams, so long as they don't require heavy customization or specific solutions.

I would recommend deciding in advance how you want data to flow and if you will choose to use the integrated HubSpot website manager or not. I think there's some really great benefits to using the website part with the marketing platform, including being able to adjust content on sites to fit user information you have in your HubSpot CRM.

My sense is that you can scale your HubSpot solution to anything you could need, and the price adjust with that as well, so make sure you aren't overbuying at first. Evaluate your needs carefully and likely you will get exactly what you need without getting things you don't need.

I also recommend taking a good look at WorkFlows. This is one of the most powerful features in the software that lets you automate campaigns around any goals you could possibly imagine and utilize every piece of data you have, such as a field value or a user's browsing history, to customize different steps and lead to the outcomes you want.


    Professional Training & Coaching

Helpful and Effective

  • February 20, 2020
  • Review provided by G2

What do you like best about the product?
I like the way the videos explain how things work, etc. Lots of imagery, examples and clear explanations. I like the way they make a complex topic, very simple to understand and work with! I like the layout of the statistics and the format they show analytics of blog posts, social posts, landing page and form submissions and more.
What do you dislike about the product?
I dislike the time it takes to receive help with some technical questions/problems. Answers sometimes take multiple days to get back to me. I would like to be able to have a faster response time rather than it taking an extended period of time to get help on an issue. I'd also enjoy monthly reviews/updates on how the stats of the business are doing in the marketing aspect.
What problems is the product solving and how is that benefiting you?
I am helping the company I work with grow and increase their leads and brand awareness! I enjoy having all platforms controlled and measurable in one place. Everything is organized and easy to read and understand.
Recommendations to others considering the product:
Faster response time


    Juan Camilo V.

My experience with HubSpot

  • February 20, 2020
  • Review provided by G2

What do you like best about the product?
It's really easy to use, and it's really user friendly, amazing platform. The way you can storage all different kind of contacts, let you to create different list and start to filter your content to the specifi public you want to share. Also, it's a really easy way to schedule your social media content and mail, you just need to create your calendar, your content, and just uploading it you can just schedule the post/mail and let you waork on another stuff, it's really really a good platform that everybody should use
What do you dislike about the product?
Sometimes is a little bit difficult to change some thing that comes from the main code and your have to ask for help to the team. Even tho is a really easy platform, you really need to dig a little bit when it comes to search something on the code, or change things from the style sheet; maybe there could be another easy way to change some things. But that's actually the only thing that "dislikes" me from hubspot, at the end of the day is an amazing platform to use.
What problems is the product solving and how is that benefiting you?
Email marketing is a lot of easier right now, when it comes to social media, it's really hepfull the way hubspot can let you post different kind of posts and schedule them to let you work on other things, and as landing pages builder, I think it's AMAZING!
Recommendations to others considering the product:
You have to be very organized to enjoy the platform at their full. It's a really good and fun site.


    Valerie S.

Great CRM software that has really helped our team!

  • February 20, 2020
  • Review provided by G2

What do you like best about the product?
I love the way Hubspot is organized, and I love how many different ways it can be used in communicating with our prospects and customers. I can use it to create and publish blog posts, social media posts, and updating the website. It's easy to navigate from one tool to the other. It's very easy to access data and analytics from campaigns. It has also allowed us to build a beautiful new website.
What do you dislike about the product?
Sometimes there are glitches on the site which can be frustrating to deal with since I rely on it everyday. I also think some of the Hubspot Academy lessons can be a bit repetitive. There's not a whole lot of things that I dislike about Hubspot overall, though.
What problems is the product solving and how is that benefiting you?
We are simplifying the way we receive prospect's contact information and the way we keep them organized in the funnel. We are also utilizing the social media publishing calendar to better plan and manage our weekly content.
Recommendations to others considering the product:
Be open-minded to it, definitely take advantage of the Hubspot Academy and support offered when you first start learning the ropes as they can be very helpful.