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    Madison B.

Fixable SEO issues in one convenient place

  • August 26, 2020
  • Review provided by G2

What do you like best about the product?
I am directly able to fix issues with links to the corresponding pages. This eliminates the back and forth or searching for the right pages. The issues are described with low, medium, and high impact degrees, which helps you prioritize. Perfect for the SEO beginner wanting to expand their knowledge. The scan feature is great for tracking progress each time you work on different issues and solve them to report progress. I worked with an inbound consultant at times to discuss the impact of specific SEO issues to help determine if everything was worth fixing.
What do you dislike about the product?
No links to support articles from the problem descriptions.
What problems is the product solving and how is that benefiting you?
Solving issues with website usability, keyword strategies, and revamping content across the site. The organization has been dramatically improved with the removal or consolidation of duplicate digital content. We have a better understanding of SEO and are able to create optimized content from the start now.
Recommendations to others considering the product:
HubSpot CMS houses so many of your marketing and customer service needs in one convenient, easy to use place. Even if you don't know anything about marketing or SEO, the resources available and guided help make it easy to learn and start making an impact at your company. I have been able to track my progress, key metrics, and what's working for my client in one place, rather than using several tools.


    Amanda L.

Overall Great Platform

  • August 26, 2020
  • Review provided by G2

What do you like best about the product?
It is a user-friendly platform with many great capabilities, particularly when it comes to data tracking/reporting and recommendations for basic optimization.
What do you dislike about the product?
It is not quite as robust as some other CMS tools, I've used, but can't say I need all the features other tools have offered. It would be nice if I could customize code more easily instead of the current template system. Design manager could be more user-friendly.
What problems is the product solving and how is that benefiting you?
We used it to improve our blog hosting experience and receive analytics. We also use it to build landing pages and receive analytics on that performance. It is especially helpful to see which of our landing pages receive the most traffic, which has the highest conversion rate, what our top sources of traffic are.


    Colby S.

HubSpot CMS is very intuitive and their support team is awesome!

  • August 26, 2020
  • Review provided by G2

What do you like best about the product?
The price. For everything you get with HubSpot CMS the price is perfect.
What do you dislike about the product?
I wish you could test templates before you purchased them.
What problems is the product solving and how is that benefiting you?
We're using HubSpot CMS for all of our landing pages. It has helped us free up engineering resources and has given full ownership of website pages to our marketing team.


    Bryan S.

A versatile web from HubSpot

  • August 26, 2020
  • Review provided by G2

What do you like best about the product?
Ease of navigation in the HubSpot hub. Can easily build web pages and blog content while managing my contact list.
What do you dislike about the product?
Working custom content within templates can be clunky and limited. Expensive. Didn't realize I would be billed annually for my CRM on top of monthly for the CMS. Thought it was all included in the new monthly fee.
What problems is the product solving and how is that benefiting you?
Migrating content onto a singular platform. Easier to manage content strategy with fewer moving parts. Building a system that I will eventually be able to hand off.
Recommendations to others considering the product:
Research to make sure it will accomplish your organizations goals. Is helpful having help setting up admin and migrating web sites.


    Automotive

It is user friendly, but definitely has room for improvement.

  • August 26, 2020
  • Review provided by G2

What do you like best about the product?
It makes building a website (from a template) easy
What do you dislike about the product?
While it is easy to build a website from a template it is very difficult to customize it to make it more personal. Lots of hoops and obstacles and band-aids to jerry rig a website together.
What problems is the product solving and how is that benefiting you?
Having a website, its nice to have it connected to the CRM but it's got a ways to go to be competitive with Wordpress.


    Hannah Marie O.

Easy to Use and Beautiful Design

  • August 26, 2020
  • Review provided by G2

What do you like best about the product?
I love being able to create custom-designed pages using Design Tools - it's easy to use and works similarly to a drag and drop editor. It takes less than an hour to create the pages that we want to create for our site.

The ability to preview what your page looks like on mobile, desktop and tablet is also incredibly helpful.

I'm particularly excited about the Optimize section of the page builder - it's an extremely handy checklist to review before publishing to ensure that you are going to hit all of the boxes with Google.
What do you dislike about the product?
I wish that I could edit more content directly on the front end without having to use Design tools as much. For example, being able to edit the background colors of blocks and sections directly on the front end would save a lot of time.

On the same note, it'd be great to see a drag and drop feature directly on the front end without needing to step into Design Tools at all (similarly to Wix for example)

I dislike that we can't edit the mobile version of the site at the cost that we are at. Editing the mobile version of a site should be a basic feature as it is in nearly every other program I've used to date.

I also wish that it was possible to have pages be live but not crawled/indexed by Google. It'd be great if there was a toggle that we could press directly in the Settings section of each page. This would be beneficial for all of the gated website content that we create.

Another thing that I feel like CMS in lacking is the ability to create a membership section of the site. Membership programs/pricing is very popular and I think that HubSpots marketing platform is way better than Kajabi's for instance, but if someone wanted to offer a membership/gated content, they'd now need two different platforms.
What problems is the product solving and how is that benefiting you?
We've avoided needing to hire a full on developer to create the content that we need. Once you get the hang of using the CMS system, you're able to create pages relatively quickly without needing to have a lot of coding knowledge. This helps keep ours costs down while still being able to create content at high speed.

We've also been able to rank on Google since using HubSpot. The Optimize section of the page builder is super helpful for making sure that we are hitting all the marks with Google. We are seeing ourselves on the first page of Google and ranking for more keywords than we were on a different platform.
Recommendations to others considering the product:
If you have a goal of rolling out an effective content marketing strategy within your organization, the ability to create website pages quickly, create solid email funnels, and then measure the effectiveness of it all, HubSpot is the right choice. Even with the learning curve to get use to Design Tools, the payoff of being able to manage everything and gain insights in one place is unparalleled.


    Alyssa S.

HubSpot CMS Web Page Updates Review

  • August 26, 2020
  • Review provided by G2

What do you like best about the product?
The ease of use! It is also very intuitive. I also like that if a customer needs a page within several days to promote a product, we can help them out very quickly.
What do you dislike about the product?
There isn't much I dislike about it. It's had everything I need. But I do not know how to code, so there are some things that I wasn't able to accomplish. Fortunately, if I had questions, HubSpot staff was right there to help!
What problems is the product solving and how is that benefiting you?
HubSpot manages everything. It keeps everything updated, secure and running smoothly at all times.
Everything you need is in one place. When you create your site elsewhere, even on WordPress, you will find that you may have to go to other sources for certain features: a separate site for analytics, one for contacts, another for newsletters, etc. With HubSpot, this isn’t the case. Everything is included in one, easy-to-use system.
It is user-friendly and requires no programming knowledge. Non-tech-savvy users, rejoice! HubSpot makes updating your content as easy as 1-2-3. You’re not expected to be able to code or have a high degree of technical knowledge.
Designs are automatically responsive. Responsive designs look great no matter what kind of screen you use to view them — smart phones, desktop computers, tablets, wherever. HubSpot automatically ensures that all of your content is responsive with no effort on your part.
Your site can get personal. As long as a customer has filled out one form, HubSpot can identify them when they’re on your site. It’s that smart! With that information, you can personalize your site to better suit their needs. (For example, if a visitor has already given you a piece of information via a form, why make them enter it again? With HubSpot, you don’t have to.)
You’ll get fantastic support. HubSpot’s help desk is quick to respond and immensely helpful, so if you do run across a problem, you’ll be able to get it resolved quickly.
Transitioning is painless. If you’d like, HubSpot can recreate your website design for you. (Note that they won’t optimize anything; they only update it to work with HubSpot’s system.) Once you’re ready to make the changes live, you can do so with the click of a button.
HubSpot will help you get better at marketing. Marketing is what HubSpot is all about, so it make sense that the HubSpot blog is full of helpful information. Their website also offers an academy section with educational training videos that will help you understand inbound marketing and start getting better results fast!
Recommendations to others considering the product:
This is great for teams newer to marketing and bringing their departments up to speed!


    Logistics and Supply Chain

HubSpot CMS

  • August 26, 2020
  • Review provided by G2

What do you like best about the product?
I am not sure that there is anything I love about the CMS and website building, maybe that it is easy to do the SEO on the pages.
What do you dislike about the product?
I dislike that it isn't very agile. They don't have many templates that don't cost a ton of money, the drag and drop interface is not intuitive, and they don't have very good plugins that don't cost a ton of money. It is also very confusing to have to build each page as a separate page and not have the blog in the same place as the rest of the website. I find it to be bulky and not easy to design.
What problems is the product solving and how is that benefiting you?
I haven't solved a problem and don't see any benefits.


    James W.

Outstanding features:price ratio!

  • August 26, 2020
  • Review provided by G2

What do you like best about the product?
Hubspot CMS incorporates all of the useful features as other CMS providers, but packages them into a fantastically easy-to-use GUI. There is also a very extensive knowledge library to help you understand and work through any issues that you might encounter.
What do you dislike about the product?
Some of the more nuanced settings are buried and tough to find. Editing custom templates/modules can be a little daunting.
What problems is the product solving and how is that benefiting you?
We migrated two domains onto Hubspot CMS. The ability to monitor all applicable web traffic and segment user interactions is a great benefit.
Recommendations to others considering the product:
Absolutely give HubSpot CMS a try. The GUI is intuitive and user friendly, and the ability to customize your pages is unparalleled.


    Sarah P.

Hubspot CMS Hub has great features that help our marketing team at-a-glance

  • August 26, 2020
  • Review provided by G2

What do you like best about the product?
The user friendliness and organization of where the data is in each section
What do you dislike about the product?
The free trial wasn't long enough to really get a sense of improvements
What problems is the product solving and how is that benefiting you?
Areas of improvement w/ SEO