BrightEdge
BrightEdgeReviews from AWS customer
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Great SEO Tool
What do you like best about the product?
It took us a while to get the account set up, some of that our issues and some were communication issues with our old rep. Once we did get the account set up properly it was amazing to see insights we didn't have previously. We could even customize dashboards and reports to be emailed to us that showed high level performance. With certain keywords, we could go in and see recommendations to improve performance for the landing pages for these keywords or keyword sets. The platform provided great recommendations that really helped our performance.
What do you dislike about the product?
The time to set up our account took a while. Some of this was communication with our previous rep. We mentioned this to a higher up and were switched to a new rep who was fantastic and took the time to help us get the account to a great place and provided great recommendations for set up.
What problems is the product solving and how is that benefiting you?
Increasing SEO presence. With the recommendations from Brightedge we have seen a large increase YoY of traffic to our site as well as page rankings on key terms.
Recommendations to others considering the product:
Great tool that I would recommend to help your SEO performance.
Good Support and good Service
What do you like best about the product?
The support and insights. And service.=)
What do you dislike about the product?
Nothing to report here. Like them a lot.
What problems is the product solving and how is that benefiting you?
Keyword Data and SEO efficiencies
Recommendations to others considering the product:
Understand the purpose of what you using it for.
Easy to use platform for marketers of all levels
What do you like best about the product?
I have found the data cube and insights tools very helpful in making SEO improvements to my company website and filling out content gaps.
What do you dislike about the product?
If the tool had reporting templates that we could use to track particular website goals it would be helpful as I often don't know what component to add in reports to track the improvements I am working through.
What problems is the product solving and how is that benefiting you?
Mainly content gaps and areas for content optimisation to improve on-page SEO. Our website has naturally got a high authority so even making small changes has had a huge impact on our performance.
Great platform and even better one-on-one advisory
What do you like best about the product?
BrightEdge has a great professional services team that gives actionable advice and tips to proactively improve SEO. They are proactive about staying on top of client-facing issues including contracts, are flexible in contract negotiations. They help ensure the platform is giving us exactly what we want and their account managers and professional services team members are knowledgeable in our space which can be difficult to navigate. They are also consistently rolling out new features and improving the platform with UI/UX improvements to make it easier to use, etc...
What do you dislike about the product?
I currently have no misgivings with the platform or services that are being given at this time.
What problems is the product solving and how is that benefiting you?
Improving SEO with BrightEdge has been key to growth due to being limited in digital advertising options.
Recommendations to others considering the product:
When choosing an SEO platform, we did extensive research in choosing a partner and chose BrightEdge specifically because we considered them to be the best and they've proven to be able to perform very well even in a challenging industry to navigate in the digital space.
very usefull
What do you like best about the product?
very useful interface to follow my google ranks
What do you dislike about the product?
non, its really ok and helpfull
thannks
thannks
What problems is the product solving and how is that benefiting you?
it help me follow my ranks
Wide Range of SEO Improvements
What do you like best about the product?
Price, potential for rapid outcomes, ease of use, and the broad application across both the website as well as the content on the website – and social media! The onramp team is patient and talented, the toolset is focused, the user interface is intuitive.
What do you dislike about the product?
The tutorials are outdated with the latest product upgrades. This is not a big deal, as the training team is dedicated to making sure you know what to do with this very effective tool set.
What problems is the product solving and how is that benefiting you?
Content recommendations for website and social media, make organic search improvements happen quickly, increased website traffic, improve page metadata, repair page errors, influence website architecture. One month into rollout and we are already seeing improved ranking of the first keywords we have worked on.
Recommendations to others considering the product:
The key differentiator from SiteImprove was the detail of the keyword recommendations for both content selections and for metadata as well as the source of the guidance. The recommendations are made by comparing your metadata against the other entities on page one of search results.
Great platform and partnership for SEO
What do you like best about the product?
BrightEdge provides excellent insights into the keywords that we are interested in as well as surfacing new opportunities and targets. We also like the aggregation capabilities for understanding opportunities around page group types in addition to individual URLs. BrightEdge gives a clear lens for competitive analysis which would otherwise be required by multiple resources and disconnected. The StoryBuilder feature makes surfacing reports to executive management, easy, clear, and consistent. The platform does a great job of flagging potential issues for attention and the support staff are knowledgeable and responsive.
What do you dislike about the product?
There are no downsides to using BrightEdge. I do believe that the User Interface could be improved and in some cases is less than intuitive. This is an area where they continue to adjust and improve, but I believe it can still be better.
What problems is the product solving and how is that benefiting you?
Seeing competitor advantages in rankings and traffic along with overall Search Engine performance opportunities helps us determine what our next targets will be. BrightEdge also helps to alert us of drops in ranking and traffic which allows us to be more effective in our reaction and response time. The platform allows us to keep a pulse on what is happening for our site in SEO and adjust accordingly. Having one interface to view our SEO in regards to past and present trends as well as future opportunities has been very valuable.
Excellent Platform for SEO's & Digital Marketers
What do you like best about the product?
Data Cube is my favorite feature. It allows me to do in-depth research, gap analysis, and more. Additionally, their customer support is top notch!
What do you dislike about the product?
The platform can do a lot, so initial navigation can be frustrating until you get the hang of it. However, the team at BrightEdge does a great job at walking you through it, answering questions, and following up with you.
What problems is the product solving and how is that benefiting you?
The information and data you get from the BrightEdge platform has helped us identify strategic opportunities for our clients, this also includes helping the with research and making recommendations on prospective product expansions, and more.
Long Time SEO Expert
What do you like best about the product?
The combination of the dashboard giving insight into how your site is performing and the expertise you can get on the phone when needed.
What do you dislike about the product?
Don't really dislike anything as I've been a customer for several years.
What problems is the product solving and how is that benefiting you?
Seeing how we compare to our competitors and what new content we can develop
DataCube is amazing
What do you like best about the product?
The Datacube feature in BrightEdge is outstanding. It helps with analyzing current SEO performance, identify new opportunities, and monitor the market.
What do you dislike about the product?
No real complaints, though it would be cool to get more information on trending topics.
What problems is the product solving and how is that benefiting you?
The most valuable problems being solved with Brightedge are reporting based. It makes it quicker and easier to tell the whole story to internal stakeholders.
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