BrightEdge
BrightEdgeReviews from AWS customer
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Great!
What do you like best about the product?
It has been extremely instrumental for me to find out the Keywords that rank the highest for my category and the search volume displaying opportunities
What do you dislike about the product?
Nothing that comes to mind. The UI makes sense to navigate
What problems is the product solving and how is that benefiting you?
Keywords on PLPs and the structure of categories
Super helpful on AI Catalyst
What do you like best about the product?
I've been using Bright edge for almost four years now and love how they continue to evolve the platform and especially the addition of AI catalyst. It's been very interesting to watch where we are being cited and mentioned on AI, and has even helped to reinvigorate some motivation in this new area of SEO
What do you dislike about the product?
I do wish that finding instances of a term could pull from both PDFs on our site as well as webpages (in OnCrawl). Our team is in charge of several term audits of our site and we have countless PDFs that we also need to audit. This would help automate a process that often takes several hours.
What problems is the product solving and how is that benefiting you?
It is by far the primary tool we use in keeping tabs on our rank, keyword tracking, AI tracking, and general traffic year over a year.
My lifesaver
What do you like best about the product?
Everything. When you're a 1 person team, it takes a lot to stay afloat.
What do you dislike about the product?
Lots of need for add ins and customization. Reporting dashboards could stand to be easier.
What problems is the product solving and how is that benefiting you?
Literally couldn't do my work without it
Steep Learning Curve
What do you like best about the product?
The tools that I use most on Brightedge are the semantically related keywords and the site audit. Copilot has the potential to be a big help once it gets more refined. The dashboards are becoming more useful. Now that we are a year into our relationship and auto pilot has already shown immediate improvements.
What do you dislike about the product?
The learning curve is steep, even for a seasoned SEO manager. It seems like there's a lot of ways to get the same information which sometimes makes the tool confusing. There's still a lot of manual work to do in order to set the foundation. It's taking me about a year to get the foundation in place for an enterprise site.
What problems is the product solving and how is that benefiting you?
Brightedge provides metrics and recommendations. Whereas I was explaining these problems before. It was simply my word against someone else's. This is functioning as a neutral tool that helps me prove my point to other teams about best practices
BrightEdge improved our SEO
What do you like best about the product?
BrightEdge is an easy to use tool that is comprehensive in its recommendations. Once you implement the recommendations, it makes it easy to track how the changes influence your site traffic.
What do you dislike about the product?
It took us some time to get used to the product. Without my account rep I don't think we would have been utilizing the tools correctly.
What problems is the product solving and how is that benefiting you?
We're in the process of redoing our website. BE allowed us to run a site audit on our new site before it was live and resolve any issues.
BrightEdge Review
What do you like best about the product?
I like the ease of use. It is a very friendly user experience and has a quick learning curve. For my company, being able to group keywords and pages based on categories is extremely helpful. We're always adding new product lines so having a platform that can help us keep things organized is a must.
What do you dislike about the product?
The lack of being able to select custom filters for many of the reports. You are limited to week to week and month to month comparisons - preselected by the platform. Being able to select actual custom date ranges would be beneficial for our company/needs.
What problems is the product solving and how is that benefiting you?
BrightEdge helps us maintain pages, keywords and research for our company. BE also helps us with product/category research. The support from the meetings has also been excellent.
A fantastic solution for SEO Specialists
What do you like best about the product?
The instant feature is something I find to be unlike any other SEO platform. You can find real time rankings amongst competitors, not just an average like some other resources.
What do you dislike about the product?
It can be tough when you need a BrightEdge representative to get new clients added in.
What problems is the product solving and how is that benefiting you?
I do a lot of site auditing and research for potential new clients, so it's great to use for competitor keyword gaps and gauging the share of voice for a domain.
User friendly and time saving
What do you like best about the product?
The most helpful thing about BrightEdge is their team. They are always available to hop on a call and get all of our questions answered.
What do you dislike about the product?
The biggest downside about using BrightEdge at the moment is the inability to use CoPilot to generate page tiles and descriptions for pages that are not live yet.
What problems is the product solving and how is that benefiting you?
BrightEdge is helping us to improve our search ability and generate traffic to our site to create more authority with Google and increase chances for views.
Love BrightEdge
What do you like best about the product?
BrightEdge has great technology that they are constantly improving, they offer educational webinars, and the customer success managers are top notch. I always feel supported and have seen great results.
What do you dislike about the product?
There isn't a lot that I don't like about BE. I can't think of anything really.
What problems is the product solving and how is that benefiting you?
Right now helping me create meta descriptions that are more optimized towards our keywords and monitoring how those impact my site rankings.
Brightedge has been very helpful
What do you like best about the product?
The site is user friendly and easy to navigate. Utilizing Brightedge has helped us reach a larger audience and recieve more traffic to our website. It has also helped with competitor research.
What do you dislike about the product?
Brightedge has been a helpful tool and there isn't a lot of negative feedback I can give. The only thing I would recommend is moving where settings is. It is a little hard to find.
What problems is the product solving and how is that benefiting you?
It is helping our company rank higher in Google and learn which SEO words to use. It has helped us clean up our website and use keywords that are being searched for instead of guessing which words to use.
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