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Iterable

Iterable

Reviews from AWS customer

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External reviews

819 reviews
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External reviews are not included in the AWS star rating for the product.


    Mariona D.

Switched to Iterable, and scored big time

  • March 14, 2023
  • Review provided by G2

What do you like best about the product?
- The attention given by the Customer Success team to help you reach your goals
- The personalisation options
- The differet channels that you can use to improve your user retention
What do you dislike about the product?
- Some of the technical criterias were complicated to surpass
What problems is the product solving and how is that benefiting you?
- Being able to retain users and make them come back to our app


    Amy S.

Wish it was more intuitive

  • March 14, 2023
  • Review provided by G2

What do you like best about the product?
it is a very robust software that we have merely tapped the surface on
What do you dislike about the product?
It requires a special skill level and training to execute features.
What problems is the product solving and how is that benefiting you?
We have automated some of our email communication


    Aya H.

Intuitive and customer support is very responsive and always help us out.

  • March 14, 2023
  • Review provided by G2

What do you like best about the product?
Accurate Data
Self-explanatory UX
Intuitive journey set up
What do you dislike about the product?
sometimes there are delays in data when setting up specific journeys
What problems is the product solving and how is that benefiting you?
Iterable allows us to communicate and engage with our users.


    William G.

Great for sending massive amounts of ad-hoc emails, everything else, not so much

  • March 14, 2023
  • Review provided by G2

What do you like best about the product?
Has the ability to be very granular when it comes to designing emails with webhooks and the actual launching of emails is relatively easy.
What do you dislike about the product?
Reporting is very manual and dashboards cannot be shared with teammates. The functions for Iterable in Zapier and Workato are so limited it's not useful.
What problems is the product solving and how is that benefiting you?
Personalization at scale


    Laura M.

Great platform for the modern marketing

  • March 07, 2023
  • Review provided by G2

What do you like best about the product?
UI/ease of use is one of the best in the business. I appreciate how often they evolve the product and cater to marketers' needs. I've always felt very supported by our account manager, as questions/issues are taken care of quickly and we are often tapped to provide product feedback.
What do you dislike about the product?
Nothing that I can think of at the moment
What problems is the product solving and how is that benefiting you?
Seamless automation and the ability to deliver multi-channel campaigns to customers


    Lindsay S.

Great CSM

  • March 06, 2023
  • Review provided by G2

What do you like best about the product?
Iterable is a great CSM tool for Jewlr's email programs
What do you dislike about the product?
There was an outage not too long ago, which delayed the production of ongoing campaigns
What problems is the product solving and how is that benefiting you?
Segmentations for our customers.


    Ryan S.

Reliable, intelligent messaging platform with great support!

  • February 23, 2023
  • Review provided by G2

What do you like best about the product?
The tool is so reliable I rarely have to reach out to the wonderful support team for any problems I have! The support staff is super knowledgeable and helpful in my experience as well as having an eagerness to learn of our use cases and ideas.
What do you dislike about the product?
The primary dislikes revolve more around our technology stacks and the technical hurdles in getting data into Iterable. I have yet to encounter anything that I would consider a major dislike about the tool that hasn't been addressed or that I have been educated on from the support team.
What problems is the product solving and how is that benefiting you?
Speed to market and flexibility in testing without a major structural undertaking has really helped our team be more agile and valuable.


    Saleh N.

Generally good, but parts of it are terrible

  • February 23, 2023
  • Review provided by G2

What do you like best about the product?
Great WYSIWYG designer, journeys are mostly intuitive, and things generally tend to work.
What do you dislike about the product?
Experiments are a dumpster fire - you have to go through multiple hoops in order to start one. Completely counterintuitive.

Some of the metrics are useless (e.g. open rates) given the current auto-open world we live in.

The analytics section was designed by a ferret. It's completely useless. I'd be embarrassed to put out a product feature into the wild with that level of quality.
What problems is the product solving and how is that benefiting you?
We wanted a tool that would be dependable for sending notifications. Iterable is generally easy to use in that respect.


    Marketing and Advertising

Iterable Has Everything We Need

  • January 24, 2023
  • Review provided by G2

What do you like best about the product?
Iterable is easy to use and very reliable. I appreciate that Iterable is constantly adding new features to help us continuously improve our email marketing efforts.
What do you dislike about the product?
I haven't had anything that I dislike about using Iterable. Their customer service team is quick to respond and resolve any issues that arise.
What problems is the product solving and how is that benefiting you?
Iterable is helping us improve our segmentation efforts and make our campaigns more effective. I love that I can easily keep track of all campaigns.


    Newspapers

I love the sending power and capabilities of iterable!

  • January 19, 2023
  • Review provided by G2

What do you like best about the product?
How fast I can deliver email in to the inboxes of my consumers.
What do you dislike about the product?
Data management and send management can be difficult.
What problems is the product solving and how is that benefiting you?
Getting news in front of our audience in a fast manner. We beat the competition.