Iterable
IterableReviews from AWS customer
0 AWS reviews
-
5 star0
-
4 star0
-
3 star0
-
2 star0
-
1 star0
External reviews
819 reviews
from
External reviews are not included in the AWS star rating for the product.
Feature-Rich Automation, But Needs Better Training Resources
What do you like best about the product?
I like how many features in automation and journeys it has as well as the dynamic segmented lists
What do you dislike about the product?
Iterable can be a little difficult to use. It would be helpful to have more documentation and training on optimizing the platform
What problems is the product solving and how is that benefiting you?
Iterable allows us to provide customers with a crm platform for them to send out push and sms through our apps
Straightforward and flexible
What do you like best about the product?
The features are straightforward to learn and utilize, but this is not at the expense of flexibility or quality. The segmentation using both user profile fields and event data is especially helpful.
What do you dislike about the product?
I would love to see improvements to Smart Ingest functionality, particularly the speed of the service. The length of time it takes to sync data with Iterable has been somewhat limiting.
What problems is the product solving and how is that benefiting you?
Iterable is allowing for dynamic content in emails and thus personalization of marketing that goes out to our customers, which was previously not possible. We are testing this now with hopes it will benefit the team's productivity and drive revenue for the company as a whole.
Marketing made easy
What do you like best about the product?
Iterable is the most user-friendly communications channel software I've used in my career. Easy to learn. Easy to implement. Wide variety of features to utilize accross numerous channels. Stays on top of industry standards such as AI, STO, communicaitons preferences and more.
What do you dislike about the product?
Data can be duplicated on the back end. Some content renders poorly on email clients. Would like to understand more about learning opportunities and best practices such as ratio of image-to-text.
What problems is the product solving and how is that benefiting you?
Iterable is helping our company from everything from transactional, triggered and automated messages to personalized marketing campaigns. We use Iterable as the key connection between physical locations and products to inform, educate and entertain our customers to strengthen relationships and build trust with our brand.
Saas review
What do you like best about the product?
It’s a great tool to use for CRm systems
What do you dislike about the product?
Not much negatives to say. I haven’t don’t too much to say negatives on it
What problems is the product solving and how is that benefiting you?
Crm solutions and data and using AI to streamline processes
It works. It sends emails at scale.
What do you like best about the product?
It’s especially good for scheduling when you have contacts all over the world. It’s predictive sending feature is great.
What do you dislike about the product?
It wasn’t the most plug and play out of the box to integrate data across the org.
What problems is the product solving and how is that benefiting you?
Sending broadcast emails and journeys
Breath of Fresh Air
What do you like best about the product?
I love how innovative Iterable is. They’re constantly updating to provide the best and most current experience with up to date technology
What do you dislike about the product?
Testing journeys and other automations is a bit tough as we have to execute our tests in a sandbox environment. I wish there was a way we could render what would be visible to customers directly in the journey builder and mimic what customers would see if they actually went through the journey.
What problems is the product solving and how is that benefiting you?
Personalization has been key, with utilizing handlebars and catalogs to create dynamic content
Best in class ESP for personalization
What do you like best about the product?
Hyper scale and flexibility with data, sources and destinations.
What do you dislike about the product?
Nothing. Works well. Don’t have any feedback here
What problems is the product solving and how is that benefiting you?
Lifecycle and retention programs
Best platform I’ve worked in
What do you like best about the product?
Automations have skyrocketed our email programs.
What do you dislike about the product?
No app. I am unable to accomplish anything in Iterable unless I have full computer access.
What problems is the product solving and how is that benefiting you?
Product life cycle up sell and cross sell.
Flexible journeys, intuitive segmentation, and responsive support make Iterable a winner
What do you like best about the product?
The interface is easy to navigate, and the journey builder offers excellent flexibility to create highly customized campaigns. The segmentation tool is also fantastic—very intuitive and quick to build unique audiences on the fly. On top of that, the support team is responsive and helpful, even on a lower-tier package.
What do you dislike about the product?
Sometimes flashy new features are prioritized over simple quality-of-life updates that would improve usability. There’s no way to capture list or audience growth over time, which makes long-term tracking difficult. Our project is userID-based, which complicates searching for individual users since IDs come from another system, and there’s currently no easy way to shift to a hybrid project.
What problems is the product solving and how is that benefiting you?
We use Iterable for all of our marketing communications with our DTC customers. It allows us to manage lifecycle campaigns across email and push with ease, using personalization and segmentation to target the right audiences at the right time. This helps us drive stronger engagement, improve retention, and scale campaigns without adding extra manual work.
Robust platform that can fill any creative objective.
What do you like best about the product?
As a marketer, the UI is so much better than other ESPs.
What do you dislike about the product?
12 hour data lag is concerning to a data engineering team.
What problems is the product solving and how is that benefiting you?
It’s enabling us to launch email automations.
showing 131 - 140