Reviews from AWS customer

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    Information Technology and Services

Easy to use for shared reporting

  • October 05, 2021
  • Review provided by G2

What do you like best about the product?
Funnel reporting is clear and easy to use
What do you dislike about the product?
Complex interface that's not always straightforward
What problems is the product solving and how is that benefiting you?
Running our ABM program with it


    Insurance

A very useful tool for managing all of your marketing needs in one location

  • October 05, 2021
  • Review provided by G2

What do you like best about the product?
The ease of which you can integrate various platforms such as Google, LinkedIn, and Facebook.
What do you dislike about the product?
I wish you could integrate even more platforms such as Microsoft Search.
What problems is the product solving and how is that benefiting you?
We are efficiently managing multiple campaigns across multiple platforms, all within one interface.


    Information Technology and Services

Best All Round Marketing Tool!

  • October 04, 2021
  • Review provided by G2

What do you like best about the product?
I love that I can log into one platform and publish social posts, create landing pages, add a variety of forms to website and landing pages, create and review google search and social ads, set up multiple live chats and bots for the website, create marketing emails, build workflows to automate numerous tasks and then report on all of this. The new AI tools are also very helpful in terms of content ideas and creation.
What do you dislike about the product?
Currently, I have found no downsides or dislikes.
What problems is the product solving and how is that benefiting you?
There are lots of benefits but I think a really important one is that sales can see all the marketing activity that is happening with their contacts which guides their conversations and provides additional information on the contact. We can also update the website, create new website pages, send marketing emails, and more, all in one platform.


    Hospitality

Easy to use

  • October 02, 2021
  • Review provided by G2

What do you like best about the product?
The Hubspot Marketing Hub has navigation clearly laid out and is very easy to understand what to use and how. Very user-friendly!
What do you dislike about the product?
If there was one thing I could improve on is clearly understanding the automation portion of the marketing hub. There are some key terms that can sometimes be confusing.
What problems is the product solving and how is that benefiting you?
We're able to communicate with our audience regularly and easily. This allows us to ensure we're consistently engaging and the automatic suppression of contacts to help with deliverability is great when reporting to clients.


    Computer Software

Excellent CRM and marketing tool

  • October 01, 2021
  • Review provided by G2

What do you like best about the product?
Hubspot combines the best of a CRM tool, with a marketing, sales and service tool. You can create landingpages, email, surveys for example and also for Sales and Service there are a lot of helpful features. It's really easy to use and often self-explanatory.

It offers extensive connectivity to other software and apps. Almost nothing seems impossible. As a result, extensive data management is made possible.

In addition, as the product continues to be updated, more and more extra tools are becoming redundant. Recently, we have been able to collect and evaluate the NPS, for example.
What do you dislike about the product?
Dashboards and reports could be a bit more comprehensive, in my opinion. Sometimes I miss the necessary function to adapt a dashboard to my needs e.g.

In addition, there are problems here and there with the loading speed of our landing pages. From an SEO point of view and with a view to the Google ranking a bit annoying.
What problems is the product solving and how is that benefiting you?
Landing pages and forms for lead generation actions, Marketing Mails with our own template, Customer Loyalty Surveys, Blogs in differnt languages, personalized workflows to push different actions depending on triggers. Everything can be adapted so that it fits to the CI and to specific needs in terms of conversion optimization.


    Kevin L.

Hubspot helps our sales and marketing team SCALE UP

  • October 01, 2021
  • Review provided by G2

What do you like best about the product?
Tracking and that the tool had inbound marketing at its core
What do you dislike about the product?
features that I needed but are in the enterprise edition
What problems is the product solving and how is that benefiting you?
To do Content Marketing and Lead Generation


    Marketing and Advertising

Great to use and easy to follow

  • September 30, 2021
  • Review provided by G2

What do you like best about the product?
I like the flexibility and ease at which I can create a landing page and attach a form to it to track back through our automation. I also enjoy the comfort at which you can create and send an email through Hubspot and upload lists to the email list.
What do you dislike about the product?
I think there could be more options in email creation where you can include link text that'll pull up a text message with a keyword. Right now, you can put URL links in, Website pages, links, etc. There's not an easy option for pulling the link up in a text.
What problems is the product solving and how is that benefiting you?
I've put together emails with templates quickly, and it's effortless to switch out copy each time I need to change it. I also like that it's easy to specify the sending list and to schedule the actual send.
Recommendations to others considering the product:
When you're trying it, it's most helpful to be hands-on and work on projects that you could execute in the Marketing Hub. That way, you can really see if it does what you want it to before you subscribe.


    Insurance

Great UI, functionality and support!

  • September 30, 2021
  • Review provided by G2

What do you like best about the product?
I've been using HubSpot for several years. I currently use MailChimp in a limited capacity and have used Pardot in the past. I can tell you the user interface is much cleaner, the product is more stable and the support is unmatched. If I get stuck on anything, I can get an answer quickly through chat and I also have a dedicated rep I have continuous discussions with. The company itself cares about what it does and you can see it.
What do you dislike about the product?
The cost can climb quickly as it's based upon number of contacts you have in your database. However, I don't know that other providers are much different in that respect.
What problems is the product solving and how is that benefiting you?
Many. I think the personalization piece is big for us as well as being able to quickly create landing pages with offers. The one place that really outshines the competitors is list management. Mail Chimp doesn't compare...too complex.


    Myta S.

The best platform inside and out

  • September 30, 2021
  • Review provided by G2

What do you like best about the product?
Everything is easy to learn and adopt for use. Training and certification courses are fun to do. Customer success team is always helpful.
What do you dislike about the product?
Mobile app not as optimised as desktop version. Would love to see more improvements made to that.
What problems is the product solving and how is that benefiting you?
Streamlined content marketing efforts


    Mark T.

HubSpot Marketing - keeps me in touch with my clients

  • September 29, 2021
  • Review provided by G2

What do you like best about the product?
I like sending emails that are dynamic and full of life to my clients and prospective clients.

It's easy for me to set up a template giving instructions on accessing our systems, invitations to review our services or just reminders of upcoming events!
What do you dislike about the product?
Not much to dislike it serves our needs very well.
What problems is the product solving and how is that benefiting you?
I am keeping organized with my client communications.
Recommendations to others considering the product:
Use it!