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    Dany D.

Best marketing tool for modern maketers

  • January 25, 2022
  • Review provided by G2

What do you like best about the product?
Basically, all the tools you need to do content marketing / inbound in one HUB which makes it easier to create, track, assess & optimize digital campaigns.
User friendly. Great reporting, especially with their CRM with great insights on your contacts. Integrations with every apps/services on the market. Lots of content available from Hubspot to help you in your journey.
What do you dislike about the product?
If you want / need the marketing automation feature, it comes at a price of 800€/mo (but you get the blog, seo & social features as well) compared to the starter pack (45€/mo). i'd love an intermediate pack including marketing automation for those who don't need blogging, seo, etc.
What problems is the product solving and how is that benefiting you?
Hubspot helps us easily build up campaigns with different channels, content pieces and track the right metrics all in one optimized place. Everything is perfectly integrated and user-friendly, so it's a breeze working in Hubspot.


    Jordan D.

Great marketing tools, easy-to-use and helpful support

  • January 25, 2022
  • Review provided by G2

What do you like best about the product?
The tools are some of the easiest to learn and navigate in comparison with other marketing software solutions, especially with the help of the HubSpot Academy. The readily-made reports were also a big help in allowing us to measure the key performance metrics of our website and leads from day one.
What do you dislike about the product?
The pricing structure is a bit too complicated, especially with the different solutions and tiers. I've also found the website builder in the CMS to be a little bit clunky at times, but seems to have improved recently.
What problems is the product solving and how is that benefiting you?
We wanted to generate a consistent flow of organic leads through a strong SEO strategy. We've found the topic cluster approach, SEO tool and HubSpot reporting dashboards to be a great way of growing this type of traffic.
Recommendations to others considering the product:
Take advantage of the HubSpot Academy courses before using the tools.


    Lindsey L.

More than just email

  • January 25, 2022
  • Review provided by G2

What do you like best about the product?
HubSpot Marketing Hub is the go-to place for all things email and communication. You can create segments, emails, and workflows to trigger conversations with your audience.
What do you dislike about the product?
There really isn't anything to dislike about HubSpot Marketing Hub. The tool can be as simple or as complicated as you need it to be. There is also a great help tool if you need assistance.
What problems is the product solving and how is that benefiting you?
HubSpot Marketing Hub helps solve many problems. It allows you to specifically craft segments to reach the right audience, create the simplest or complex emails, and keep everything organized with one tool.
Recommendations to others considering the product:
Take your time to learn the program. There are endless opportunities within HubSpot.


    Justin L.

Quick, easy, flexible

  • January 25, 2022
  • Review provided by G2

What do you like best about the product?
I like how easy it is to take an existing blog template and quickly create, edit, and publish a new article with the Hubspot Marketing Hub. When compared to other CMS systems, the Marketing Hub is an easy choice.
What do you dislike about the product?
The one area I find the most challenging is when I need to make a change to a blog template that can't be done in the drag and drop editor the back-end code can become a rabbit hole at times.
What problems is the product solving and how is that benefiting you?
I am publishing multiple blog articles within multiple blogs each week, if it weren't for the ease of use of the Marketing Hub and templates, I would be spending many more hours and my productivity would be seriously reduced
Recommendations to others considering the product:
If you are on another platform and looking to switch, give Hubspot Marketing Hub a fair shot and spend some time learning it. It will be time well spent


    Rodrigo O.

easy to use and powerful

  • January 25, 2022
  • Review provided by G2

What do you like best about the product?
Automation of processes/communication markteing campaigns. easy to analyze data and feedbacks from the team. automatically assign new incoming sales and distribute equaly within the team
What do you dislike about the product?
Slow editing of workflows as it is not possible to save after making several changes in different branches, but we need to safe after each change. There's no dark theme available
What problems is the product solving and how is that benefiting you?
Automation of emails/communication. Creating reports analyze data. get feedback from the team regarding shipments, partners we use, distribute new sales equally within the team
Recommendations to others considering the product:
Try to take time to check all the features that could improve your productivity and select a few team members as experts that can focus, and manage Hubspot


    Meldin .

My HubSpot Journey - From Zero to Hero

  • January 25, 2022
  • Review provided by G2

What do you like best about the product?
What I like the most in HubSpot is the ability to have everything consistent and in one place, which is really important for me when launching campaigns and doing the reporting; I don't need to go back and forth because everything is there for me on the palm of my hand.
What do you dislike about the product?
I don't really dislike anything, but some things that are bothering me and that I would like to have is ability to export the list of campaigns, landing pages, emails, etc. - it would make my annual reporting much easier.
What problems is the product solving and how is that benefiting you?
We got rid of the need for manual processes, like for example, importing leads manually, assigning them to specific campaigns, etc. With HubSpot workflow, we were able to automatize almost every process in our team.
Recommendations to others considering the product:
If you're looking for something fast and reliable, with everything in one place - then this is for you!


    Ivan J.

HubSpot makes Inbound Marketing easy

  • January 25, 2022
  • Review provided by G2

What do you like best about the product?
I like the Workflow Feature the most. We are all lazy, so let's let the software do the work for you. The setup is quite easy, but the outcomes are astonishing. It's actually visual programming, which makes fun to use.
What do you dislike about the product?
The chat tool sucks. I would also like the form tool to be easier to use. I would like to create more layers of dependent fields, so if field 1 Is yes, then field 2. 3 and more should be possible. Until now only field 2 is possibe.
What problems is the product solving and how is that benefiting you?
Generating new leads and getting our message out. With automation, you can achieve a lot with a small team.


    Yasmin B.

HubSpot Marketing Hub's blog tool

  • January 25, 2022
  • Review provided by G2

What do you like best about the product?
I can easily write, edit, and format content owing to marketing Hub's blog tool. Moreover, I can quickly produce content anytime because instead of dealing with templates and design, I only write down content and post it. Also, I should update content periodically, and thanks to the blog tool of Hubspot, updating content is getting an everyday routine for me.
What do you dislike about the product?
Design part of blogs is limited and it should be qualified as landing page and email part of HubSpot. I can't say my comment would be a dislike; however it is definitely a good recommendation for developing Hub's blog tool. Therefore, it is necessary to have design with Canva option in blog tools. Indeed, Hubspot provides design with Canva option in emails. So at least, Hubspot can provide the same option for blogs.
What problems is the product solving and how is that benefiting you?
Especially, with SEO tool of HubSpot Marketing Hub, I can solve errors to optimize the website's issues. Also, HubSpot provides well- defined problems in website so it makes easy for me to solve these issues.


    Arthur R.

Necessary tools for your automation

  • January 25, 2022
  • Review provided by G2

What do you like best about the product?
What I find really great is the simplicity and the links between the properties and the workflows. I also have HubSpot as a CMS and everything has become simpler.
What do you dislike about the product?
I like less the rigidity of linking with other APIs. You absolutely have to go through Zapier to link to new tools. There are still many tools available.
What problems is the product solving and how is that benefiting you?
Bringing together marketing automation, my CMS, and my CRM under one entity is the best way to stay organized. Before, I used different tools.


    Jon L.

Great for tracking traffic and trends across your platforms

  • January 25, 2022
  • Review provided by G2

What do you like best about the product?
Incredibly intuitive and enables small teams to do a lot with a little, and great for ensuring that tracking works across all channels. I have already gotten questions from our marketing recipients, asking how we do things so well.
What do you dislike about the product?
It can be a little daunting at first because there is so much functionality, and you don't want to mess up anything for the other departments in the business. I also want greater functionality in the Social Management tab, but it is currently only in beta.
What problems is the product solving and how is that benefiting you?
I'm currently working on enabling custom dashboards that track our KPI's, enabling us to track better going forward. It is easy to use, and I can add and remove reports in seconds.
Recommendations to others considering the product:
Hubspot Marketing Hub has made it easy to break into the digital marketing industry as a newcomer, so I wholeheartedly recommend it to any organization looking to streamline their workflows.