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    Computer Software

Helps keep everything in one system

  • January 24, 2022
  • Review provided by G2

What do you like best about the product?
Probably the main reason to use Hubspot CMS is if you're using Hubspot for other functions such as marketing, services, or CRM. Having the ability to add forms and tracking natively integrated with the rest of the Hubspot suite makes the web property management task much simpler.
What do you dislike about the product?
It can be difficult to customize a page or component if you are working from a market template - it makes you create a copy to edit, which cuts that copy off from updates made by the template vendor. When editing common parts of a site, such as header or footer, it often seems to take many more steps than you would expect, and many options seem fairly hidden throughout the app.
What problems is the product solving and how is that benefiting you?
We needed a CMS that could be used by non-technical employees, and provide an easy way to make updates, add content, and maintain a consistent brand and structure throughout our public-facing site.


    Benton W.

Friendly User Interface with Powerful Integrations

  • January 24, 2022
  • Review provided by G2

What do you like best about the product?
The default HubSpot modules make developing websites way more user friendly than a lot of other options, and the ability to purchase and have custom modules created let's you get as customized and unique as you want to, in only the ways you want to. But honestly, the HubSpot support team Chat Function is probably my favorite part of working with them. They make it easy to get answers, and fast, whenever I encounter hiccups or obstacles.
What do you dislike about the product?
Some integrations are not as foolproof and straightforward as I would prefer.
What problems is the product solving and how is that benefiting you?
Hubspot CMS gives our team the ability to create and modify websites without much hard-coding developer work.


    Environmental Services

Longtime user

  • January 24, 2022
  • Review provided by G2

What do you like best about the product?
My favority features is the Hubspot CMS. The best CMS tool I've ever used (and I've used plenty). I also am very pleased with their rich availability of Hubspot Partner Agencies to help tackle design/customization problems, particularly with the CMS, HubDB, etc. Truly enjoy the ease of use built-in to most tools, as well as associated help available through articles and knowledgebase items. I've used Hubspot since 2008 and have tried a few other tools, but they lack the full suite of options available within Hubspot.
What do you dislike about the product?
I've not been able to make good use of tracking ads within Hubspot. And I wish some web analytics were a bit richer. For some businesses, Hubspot carries an associated expense that makes it a tough pill to swallow. I've been fortunate to justify this expense due to associated time savings and features not available elsewhere, but I know of others who have not been able to.
What problems is the product solving and how is that benefiting you?
I've used the Hubspot CMS to host two websites and have been able to quickly build rich content and easily deploy it throughout my marketing stack. It's made SEO tasks easy to accomplish, as well as build out pillar page content.
Recommendations to others considering the product:
Make sure you spend time with a Hubspot Partner Agency - not just someone who calls themselves "Hubspot Certified." There is a world of difference between the two!


    Aimee T.

Easy to use, really helpful and great for any size of marketing team

  • January 24, 2022
  • Review provided by G2

What do you like best about the product?
Website hosting - the ability to edit and update my site as and when I want it with minimal code. Automation is really easy to use and set up. The HubSpot Academy is amazing and teaches you so many skills and techniques!
What do you dislike about the product?
Cost per contacts to send to - this is difficult as an SME so limits our marketing reach a bit
What problems is the product solving and how is that benefiting you?
Being able to constantly optimise our website, maximising our brand image and reach, having everything marketing-wise in one place that's easy to track and use
Recommendations to others considering the product:
Make a list of all your requirements, look around to see what competitors actually offer, and organise your list in terms of what is actually a priority for brand awareness, customer acquisition and other business critical goals to ensure your system will meet your business and team needs.


    Trelawny S.

A young Digital Marketing Professional’s Experience with HubSpot

  • January 24, 2022
  • Review provided by G2

What do you like best about the product?
Easy to use CMS. Intuitive website builder. Detailed analytics. Deals and lead development is easy to track.
What do you dislike about the product?
Scheduling social posts still needs work. You can post carousels to Instagram for examples.
What problems is the product solving and how is that benefiting you?
Management of contacts is easy. And lead gen is intergrated into the website well. As well as A/B testing options for CRO


    Taylor S.

Great. Has helped our marketing grow so much!

  • January 24, 2022
  • Review provided by G2

What do you like best about the product?
The easily accessible reports and keyword research!
What do you dislike about the product?
I dislike how hard it can be to find certain properties such as prospects
What problems is the product solving and how is that benefiting you?
We are staying more in touch with leads! Yes, we are financially benefitting.


    Information Technology and Services

Very user friendly

  • January 24, 2022
  • Review provided by G2

What do you like best about the product?
Hubspot CMS is very user-friendly and the auto-save feature is a life saver. If you have many website pages to manage, it's easy to search for the one you wish to edit or work on in the search bar - which makes the overall experience much better.
What do you dislike about the product?
I dislike the lack of a folder feature - it would be useful to organize pages in folders.
What problems is the product solving and how is that benefiting you?
It's great for collaboration and quick edits. Benefits include quicker page creation via templates and fast publishing.


    Larry B.

User-friendly CRM

  • January 24, 2022
  • Review provided by G2

What do you like best about the product?
It has an easier drag and drop system compared to other big CRMs on the market. I like that it integrates meeting scheduling into the CRM and email drip campaigns. In addition to having the site hosted there as well.
What do you dislike about the product?
There is no project management module that would fit nicely with all that can be done in Hubspot. It seems like a big miss and requires customers to have multiple tools still.
What problems is the product solving and how is that benefiting you?
Yes, It helps to connect the team both across sales forecasting and account penetration


    Internet

Powerful and sophisticated CMS but not so intuitive to build from scratch for non developers

  • January 24, 2022
  • Review provided by G2

What do you like best about the product?
Flexibility to add content and visuals while keeping a decent website speed when loading.
What do you dislike about the product?
It is just complex to add the information. To tailor the CMS to your needs, you often need to edit or write CSS/js/HTML code within their portal.
What problems is the product solving and how is that benefiting you?
Just having a top website that I can constantly edit as needed and keep track of my visitors
Recommendations to others considering the product:
Watch the pricing. It is the higher end in terms of pricing but customer service is very good


    Madison L.

Marketing Knowledge

  • January 24, 2022
  • Review provided by G2

What do you like best about the product?
I think Hubspot is extremely helpful when first beginning your marketing career.
What do you dislike about the product?
I didn't dislike anything. I believe all the modules and exercises were helpful especially since I use Hubspot daily.
What problems is the product solving and how is that benefiting you?
Easier to track information and client contact information.
Recommendations to others considering the product:
N/A