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    Jessica C.

Easy to use and the support it amazing!

  • January 29, 2020
  • Review provided by G2

What do you like best about the product?
The drag and drop feature makes it easy to use and customize to anything that we are looking to do. The HubSpot marketplace is also super helpful in making useful and easy to use templates.
Having one platform that we as a team can work from makes it easy to track projects and know where to find things.
What do you dislike about the product?
We use forms a lot on the landing pages to collect information from out customers and it would be nice if they were more customizable to pull better data.
I wish there was a better way to integrate out existing website into the landing pages. We have had to create a duplicate of our header within HubSpot rather than it just pulling it and making it functional.
One thing that would be really beneficial for us would be to have a PDF reader option for a page. This would include being able to upload a catalogue and have our users flip though the pages right on our site. We would also want to be able to link the product on that pdf to link to our product pages for them to buy.
What problems is the product solving and how is that benefiting you?
Having an easy platform to create landing pages on has been a huge benefit to us. It time that we save using HubSpot instead of coding HTML pages helps us a lot! We are able to pull templates that are already similar to what we are looking for a customize it to fit our event, webinar, or blog. It also keeps out whole team on the same page, with landing pages, emails and forms all on one platform it gives us a universal tool that we can all access. I have learned about workflows, email targeting, and analytics more because of using HubSpot.
Recommendations to others considering the product:
Use it for everything! They have the tools so use them! Workflows, forms, landing pages, emails, and way more it is great way to track data and turn around and use it.
The support team is amazing! If they do not know the answer then they pass you one to someone who might. I have been on a lot of support chats but HubSpot is the only one that will go into my landing page make the fix and then send me a video about how they fixed it so I can do it on the next one that I have a challenge with.
HubSpot has been a great and much needed addition to out marketing team!


    Luciana F.

For database inspection and verification purposes for digital solutions.

  • January 28, 2020
  • Review provided by G2

What do you like best about the product?
I like this software is an excellent option to work in an integrated way with the work teams of: content manager, community manager, social media strategist, web analyst, designers and web programmers the digital solutions required by customers.
It provides its inbound marketing system is very favorable since it collaborates in the development of market strategies in terms of: customer acquisition, SEO digital marketing, content, appearing in social networks, and lead generation and web analytics.
It allows a wonderful way to be able to enter, download, export and make transfers of lists, reports, and basic data to my email from the same platform in this regard, it benefits the data collection activities useful for the design of new campaigns or strategies digital marketing
It is suitable for search engine optimization of information content for content editing, HTML code rewriting, site navigation, link campaigns whose objective is to locate the results in search engines for better daily monitoring of campaigns of online advertising and proposals to improve them.
What do you dislike about the product?
would like the application to include the option to add several email addresses to a single contact.
What problems is the product solving and how is that benefiting you?
The application has been very useful for my digital marketing activities and work groups of the company giving answers to operations such as the design of UTM codes for favorable URL to make measurements and monitoring of contents of the daily results of online advertising campaigns for proposals and improvements. It is useful and useful to have a ROI perspective to monitor work clearly and transparently in SEO, social networks, email, among others.
Recommendations to others considering the product:
I recommend the application for the study and observation of visits, and visualize the return on investment of each activity, as well as the business commitments to be fulfilled through social media strategy in e-mail marketing, and the effectiveness in data collection.


    Computer Software

HubSpot as a monitoring tool not full CRM capabilites

  • January 13, 2020
  • Review provided by G2

What do you like best about the product?
I like seeing interaction with the prospect. If they opened emails, clicked links or visited our webpage.
What do you dislike about the product?
I dont always trust that the clicks and opens of emails are correct. It seems like filtering software at prospects company might report fake clicks and opens.
What problems is the product solving and how is that benefiting you?
Knowing if someone is interested in the communication I am sending them.


    Simon H.

Excellent, flexible marketing automation software

  • January 06, 2020
  • Review provided by G2

What do you like best about the product?
HubSpot allows me to manage all our digital marketing elements from our website to automated emails to CRM and social. It includes so many helpful and intuitive tools like the analytics and reporting tab which make reporting back on campaigns a breeze.
What do you dislike about the product?
The issue I have is with the web page creator which for a non-technical person is a little clunky to use. I have had to outsource development of new pages to a third party whereas in an ideal world, it would be better to do in-house.
What problems is the product solving and how is that benefiting you?
Automated emails and landing pages allowing for inbound marketing to take place. Before this, we didn't have a dedicated digital lead generation mechanism in place.
Recommendations to others considering the product:
Consider how much you want to rely upon it for hosting of your entire website (what we've done). Given the requirements around development for web page, it might be preferential to only use it for landing page creation and management on a sub-domain.


    Karina S.

An easy automated system for all you need from marketing

  • January 02, 2020
  • Review provided by G2

What do you like best about the product?
I really enjoy using the Marketing Hub on HubSpot. Even though it's not perfect when you go very deep into it, it's great to see new features popping every month. The forum for new ideas is really used by their team to improve the platform. It's great to see that we grow together with HubSpot!
What do you dislike about the product?
It's quite hard yet to work with a Multilanguage website on HubSpot. Most of the features are not totally available to play around in more than one language.
What problems is the product solving and how is that benefiting you?
We are finally having the chance to use one platform for all our marketing strategies. From landing pages to email automation. It's a great tool to provide us trustful information in one dashboard.


    Vondrae M.

Fantastic CRM and Marketing Automation Platform

  • December 30, 2019
  • Review provided by G2

What do you like best about the product?
The platform is extremely user-friendly. It's easy to use and easy to learn. Hubspot makes it easy to manage campaigns and the assets that comprise those campaigns, from social to landing pages, to blogs. Hubspot also makes it extremely easy to manage contacts. Segmenting them into active/static lists, organzing them by various properties, and even allowing for multiple kinds of contact upload is great.

Also, Hubspot integrates well with our third-party reporting software.
What do you dislike about the product?
The reporting is not as comprehensive as is best for large agencies with many clients. I also do not like that templates cannot be shared across accounts.
What problems is the product solving and how is that benefiting you?
Our agency is able to see where our leads are coming from and better manage the sales process. We are also taking advantage of social media and email marketing automation, which not only reduces time spent on that kind of work, but also allows for us to report on individual campaigns and improve future tactics.
Recommendations to others considering the product:
I would highly recommend completing the Hubspot Academy certification courses. As a digital marketing professional, they have been incredibly useful in not only learning the tool, but also refining my knowledge in digital marketing best practices. They are also useful to teach your clients about various aspects of digital marketing as well.


    Kim T.

Wonderful All-In-One Solution

  • December 17, 2019
  • Review provided by G2

What do you like best about the product?
I use HubSpot for everything from deal tracking to landing pages to ads analysis and everything in between. It empowers users with an easy-to-understand interface and excellent support resources.
What do you dislike about the product?
The cost can be prohibitive at times, but the HubSpot team does their best to help you find a solution that fits your resources.
What problems is the product solving and how is that benefiting you?
The integration of everything saves so much time. List making is a breeze so you can analyze audiences large and small.


    Aakar A.

Best CMS Software to Power Your Website

  • December 17, 2019
  • Review provided by G2

What do you like best about the product?
It's super simple to create landing pages and templates in HubSpot. You don't need to worry about hosting and security at all. HubSpot has everything that you need to run a website. I like the simplicity and flexibility of the tool. In addition, it comes with A/B testing and SEO feature, which helps optimize conversion rates and grow organic traffic without any hassle.
What do you dislike about the product?
There's no way to test out HubDB in a staging environment, which creates an issue sometimes. HubSpot helps to find the SEO issues, but there's no way to track keywords ranking or page ranking in a single place. The reporting features are quite limited.
What problems is the product solving and how is that benefiting you?
We don't need to worry about scaling our content and pages. We don't have to worry about website hosting and security. We don't need to pull engineering resources to build the website. It significantly saves time and resources. We can easily clone the page to launch a similar landing page. HubSpot CDN is fast and reliable.
Recommendations to others considering the product:
HubSpot is one of the best CMS software. It seems a bit costlier at first, but you'll get great value. If you are scaling your business, and don't want to worry about running a website, just go for it.


    Computer Software

Website Creation: It's Hard to Accomplish what I Want

  • December 16, 2019
  • Review provided by G2

What do you like best about the product?
Most of my experiences with HubSpot are negative, but I do appreciate the HubL system - that is, when I'm not bogged down by restrictions. I also appreciate the HubDB system which allows for the quick creation of dynamic pages.
What do you dislike about the product?
My only interactions with HubSpot is that of website creation. I'm not sure in what other ways my company uses HubSpot, or how it performs in other aspects.

I dislike how difficult it is for me to work with HubSpot. As a software and web developer, I understand that I'm not the target demographic. However, I find HubSpot to be extremely restrictive and intuitive. Performing basic tasks is often hidden behind several layers of menus, and the site itself is extremely sluggish. This leads to a lot of frustration whenever I need to create or maintain a page. It often feels like HubSpot is comprised of multiple systems, stuck together with duct tape.
What problems is the product solving and how is that benefiting you?
We utilize HubSpot to interact with clients, current, prospective, and potential. We also use HubSpot to document our APIs and provide client-facing information.
Recommendations to others considering the product:
If you need a What You See Is What You Get (WYSIWYG) approach to creating a simple website, HubSpot may offer the tools you need. However, if the scope of your project is too large you may find yourself being held back by the quirks of how HubSpot works. I'd recommend using a trial or evaluation to see if it suits your needs.


    Education Management

Easy to use, continually updated to be easier to use, great customer service

  • December 16, 2019
  • Review provided by G2

What do you like best about the product?
The customer service is always very helpful and answers all questions I ask. The replies from customer service are always very prompt. They seem to understand that it is a complicated software and takes some working with to figure out.
What do you dislike about the product?
Design manager is slow to use. Content editor is clunky and also slow - I always end up accidentally clicking within a module to open it up. Analtyics tools and attribution are not very useful unless your payments are seamlessly integrated with the platform
What problems is the product solving and how is that benefiting you?
HubSpot makes it easier to design a content marketing strategy around. Design manager is never fun to use because it takes so long to load. Forms builder doesn't show you what pages that form is used on.
Recommendations to others considering the product:
Do you research on the product. Rely on customer support as much as you need to. Use in unision with a suite of other marketing products like Google Analytics, etc.