Marketing Hub Enterprise
HubSpotReviews from AWS customer
0 AWS reviews
-
5 star0
-
4 star0
-
3 star0
-
2 star0
-
1 star0
External reviews
10,000 reviews
from
External reviews are not included in the AWS star rating for the product.
HubSpot used to have a mid-market ceiling, now it's scales to enterprise.
What do you like best about the product?
A huge number of the marketing tools we need, all in one place, means that the whole team gets value from HubSpot and uses it on a day-to-day basis. Less hassle managing lots of integrations also means better, more joined up data right through marketing, sales, and customer success.
Unlike some competitors, HubSpot has a great user interface and is actually nice to use - which makes a huge difference to adoption and reduces the time to value for new team members.
It's easy to create dashboards that are easy for the whole business to understand which helps with engagement and transparency between teams.
Unlike some competitors, HubSpot has a great user interface and is actually nice to use - which makes a huge difference to adoption and reduces the time to value for new team members.
It's easy to create dashboards that are easy for the whole business to understand which helps with engagement and transparency between teams.
What do you dislike about the product?
A lot of the limitations that I've struggled with in the past on the Professional tier (that led me to start evaluating some more "enterprise" competitors) have recently been resolved—there's now much more reporting available, they're expanding their ABM feature set, and calculated fields are now available.
That said, their first line support is a bit hit or miss—you often get someone who doesn't "get" marketing or doesn't have the depth of product knowledge to answer fairly basic questions. I'd also love to see more complex attribution models (currently only available in Enterprise) available in the Professional tier. That would make HubSpot a complete "no brainer" for almost anyone choosing a marketing automation / sales CRM tool.
The reporting functionality, whilst simple to use, is quite basic in terms of being able to create complex queries so you need a third party reporting tool to support in-depth reporting.
That said, their first line support is a bit hit or miss—you often get someone who doesn't "get" marketing or doesn't have the depth of product knowledge to answer fairly basic questions. I'd also love to see more complex attribution models (currently only available in Enterprise) available in the Professional tier. That would make HubSpot a complete "no brainer" for almost anyone choosing a marketing automation / sales CRM tool.
The reporting functionality, whilst simple to use, is quite basic in terms of being able to create complex queries so you need a third party reporting tool to support in-depth reporting.
What problems is the product solving and how is that benefiting you?
HubSpot makes it quick to iterate on marketing and sales ideas, measure the results, and improve. With everything from social media monitoring to basic organic search and ad ROI reporting in one place it's easy to quickly get a high level overview of how campaigns are performing.
Being able to track the contribution every channel and campaign makes to revenue means we can optimise budgets, validate ideas, and iterate faster.
Being able to track the contribution every channel and campaign makes to revenue means we can optimise budgets, validate ideas, and iterate faster.
Could Not Be a Bigger Fan!
What do you like best about the product?
1) HubSpot support is by far the best in the industry! They are incredible. If you need assistance with a report or editing a landing page their support team is so well cross trained!
2) Robust API Integrations! This makes reporting a breeze as well as increased our productivity! This is a huge selling point for me!
3) Intuitive. The entire platform is easy to use and set up logically! You can customize your view based on department as well!
2) Robust API Integrations! This makes reporting a breeze as well as increased our productivity! This is a huge selling point for me!
3) Intuitive. The entire platform is easy to use and set up logically! You can customize your view based on department as well!
What do you dislike about the product?
1) I wish they offered more certifications that are not just HubSpot platform focused.
2) Recently, the platform has experienced a few data outages. This can set productivity behind. However, their team is quick to communicate this with users.
2) Recently, the platform has experienced a few data outages. This can set productivity behind. However, their team is quick to communicate this with users.
What problems is the product solving and how is that benefiting you?
Problems Solved: Marketing Hub has made our team substantially more productive. With everything in one platform, you can easily complete tasks.
Data aggregation is such a plus! Not all stakeholders are well versed in marketing reporting. However, reporting and aggregation on the platform is robust!
Data aggregation is such a plus! Not all stakeholders are well versed in marketing reporting. However, reporting and aggregation on the platform is robust!
Plays an important role in our marketing success
What do you like best about the product?
- The ease of creating professional landing pages
- The richness of the information captured for each contact
- The ease of integration with our website and social and search ads
- The richness of the information captured for each contact
- The ease of integration with our website and social and search ads
What do you dislike about the product?
- The integration capabilities with Slack can be improved
What problems is the product solving and how is that benefiting you?
- We are generating more inbound leads
- Can make informed decisions thanks to the comprehensive marketing reports
- Can make informed decisions thanks to the comprehensive marketing reports
An Easy Way to Implement Email Campaigns
What do you like best about the product?
So, for context, I primarily use Hubspot to implement email campaigns for potential clients. For this use, it definitely does a great job! Each email is timely and has little to no issues with delivery. I'm able to track all the things I need to in terms of my campaigns. Managing them is pretty easy as well. We also have it integrated into our Salesforce, and it works super well in this regard!
What do you dislike about the product?
I don't have too many complaints with this program. One main criticism I have is that it takes longer then I'd like for my Salesforce integrations to sync with Hubspot. The website itself can be a little confusing to navigate, but to be fair, I don't utilize the actual website a ton.
What problems is the product solving and how is that benefiting you?
Due to the Covid-19 pandemic, my entire company is now working from home. During this time of quarantine, we have been relying a lot more on communicating with prospective clients via email. This is where hubspot went from a great feature to a vital one. It's become integral to my communications with clients. It's so easy to set up email campaigns, and I set up a lot of them every day. The program has actually become so important that it's part of our daily quota system. I couldn't imagine having to send individualized emails to every single one of my prospects that I need to communicate with on a daily basis. Hubspot saves me a ton of time and energy when it comes to email communication!
Recommendations to others considering the product:
If you need to communicate your product to a large amount of prospective clients, Hubspot will fit all of your needs!
Hubspot takes care of all the business we do
What do you like best about the product?
We consider hubspot as a comprehensive software, which allows the collection of different kinds of important information about customers in easy-to-personalize analysis, and that we can use whenever we want to increase the chances of having better sales opportunities, or in any case, to ensure that we will be able to continue to retain customers for some time to come. In both cases, it is very convenient for the company.
What do you dislike about the product?
Although it can focus on the use of SEO that we give to our website, Hubspot does not have a manager that allows direct tracking of links. The solution we found was none other than using other software to cover such a function.
What problems is the product solving and how is that benefiting you?
Making contact with people within hubspot is very easy to achieve, since the scope that we can obtain will completely depend on our ability to take advantage of the communication tools within the platform, and at their reach. Hubspot can be the ideal platform so that each professional relationship with customers can be nurtured to the maximum, and this in turn serves to generate more opportunities to sell products. Hubspot is unlimited in terms of reach, since depending on the plan we can work with infinite people, and that serves to ensure that inbound marketing campaigns are always at a good level of reach.
Recommendations to others considering the product:
If you are looking to quickly expand the profit margin you can have through online sales, hubspot is the perfect software. In fact, it has so many uses that the results could be worked to offer detailed keyword or profit data.
Super powerful platform for marketing and sales
What do you like best about the product?
Having everything in one place makes Hubspot really powerful. Everyone on the team has access to the tools and features they need to do their job well.
What do you dislike about the product?
There can be numerous ways to achieve the same outcome in Hubspot as some of the features cross over each other such as filters, lists and workflows. This means it can sometimes be difficult to know what the "best-practice" set up is. That said, Hubspot support are always responsive and helpful whenever these types of questions arise.
What problems is the product solving and how is that benefiting you?
We needed a platform that the whole sales and marketing org can use for end-to-end planning, tracking and reporting.
Hubspot: multi-marketing campaigns with a good success rate
What do you like best about the product?
Chat is easy enough to customize from the page, and on an individual level, each tool that hubspot offers is powerful. For example, the CRM function (noteworthy that it is completely free) ensures that we can segment customers quickly, and without major difficulties. The platform gathers all the necessary information so that the public analyzes that we want to carry out are carried out automatically, and so that we can retain all clients for as long as possible.
What do you dislike about the product?
Trying to integrate google analytics to hubspot is practically useless, as the hubspot platform is not enabled enough so that there are no performance problems when tracking data.
What problems is the product solving and how is that benefiting you?
Hubspot has so many customizable features that we don't really know where to start. In fact, this marketing software has demonstrated so many utilities that it has simply made a place for itself in the world of quality and functionality advertising. With it we have been able to cover chats with clients, advertising campaigns of different scales, and we have even been able to exercise unique SEO strategies, which have proven to bear good fruit quickly.
Recommendations to others considering the product:
To carry out any type of process that involves sales of merchandise online, it is best to ensure that you have a powerful inbound tool, which in turn makes the traffic conversion processes. We recommend it for any type of project you want to carry out with pages of creative content, and to convert many clients.
Great marketing automation capabilities but a lot of unneeded features
What do you like best about the product?
Really easy-to-use marketing automation features. Whether that's setting up nurture campaigns, managing lists or setting up lead scoring.
What do you dislike about the product?
It was pretty expensive, mainly because we were paying for a lot of features that we didn't need. The CRM and marketing automation features are very robust, but the rest of the Marketing Hub weren't up to the level we needed such as blogging, landing pages and live chat. Additionally, the reporting and analytics could be much better. It was hard to visualise our funnel and movement through it.
What problems is the product solving and how is that benefiting you?
Automating as much of our email marketing as possible. Managing lead scoring and lists.
Recommendations to others considering the product:
If you want an easy-to-use, featured-packed marketing automation solution, then you can't go wrong with Hubspot. But be prepared to pay a premium as you scale. Also be aware that Hubspot probably won't become your all-in-one marketing solution as many of the features aren't as robust as some point solutions.
Lay man can create any sort of email campaigns without any issues. Highly recommended
What do you like best about the product?
I like the User interface because it has great features and by seeing the interface any body can create any sort of email campaigns and very much satisfied with the performance. Recommended
What do you dislike about the product?
No dislikes everything seems smooth and good
What problems is the product solving and how is that benefiting you?
I have solved all my email marketing solutions by creating critical email campaigns like: Transnational campaigns, trigger campaigns etc.
Recommendations to others considering the product:
Best platform available in the market at low cost so, just go for it
A Great Tool Depending on What You Are Using it For
What do you like best about the product?
Workflows are the best thing ever created for sales teams and in a CRM.
What do you dislike about the product?
Some things in Hubspot are very elementary. If I am paying a lot for a service, I expect to get everything I need and Hubspot just isn't there on some things.
What problems is the product solving and how is that benefiting you?
CRM, social media, email marketing, automating sales
Recommendations to others considering the product:
If you are looking for an easy, user friendly CRM that can also assist with Marketing, this is your spot.
showing 9,261 - 9,270