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    Facilities Services

Easy to Use with Broad Functions and No Complaints

  • October 14, 2025
  • Review provided by G2

What do you like best about the product?
Easy to use, clear, and yet broad functions
What do you dislike about the product?
The only complain I might have is linked to the challenge to train the people in my company to properly use the tool. Not easy!
What problems is the product solving and how is that benefiting you?
We use hubspot for outbound sales development and to track the sales pipeline.


    Information Technology and Services

User friendly, comprehensive solution

  • October 13, 2025
  • Review provided by G2

What do you like best about the product?
It is easy to use even for those of us who aren't technical, the functionality is good and it integrates well with out other tools.
What do you dislike about the product?
The web page builders are not as sophisticated or modern as they perhaps could be, there isn't the greatest functionality for very modern sites.
What problems is the product solving and how is that benefiting you?
It is important to have a platform that can be used for all of our marketing automation as well as the website, and it does hat well. This improves reporting and workflow.


    Marketing and Advertising

A massive upgrade from our previous platform

  • October 13, 2025
  • Review provided by G2

What do you like best about the product?
SMS and CTA are two features completely new to our company its nice to have these new ways to reach our customers. Also tracking email performance is a plus its right their on the email where our last platform had a separate tap to see performances. Lastly, we have yet to set up the social feature but i hope to implement it soon.
I also enjoy the indicators for poor and well performing emails.
What do you dislike about the product?
The biggest problem id like to see change in for the next update is let the preview text changes based on email versions. you can customize almost everything except the preview text.
What problems is the product solving and how is that benefiting you?
Marketing Hub has made it easier to launch email campaigns through automation. The A/B testing features are particularly useful, as they help minimize the number of emails sent to various segments. Additionally, as a CRM, it offers a much simpler way to track customer activity compared to previous methods.


    E-Learning

Robust and user-friendly, though customisation could be improved

  • October 10, 2025
  • Review provided by G2

What do you like best about the product?
HubSpot Marketing Hub brings everything together in one place, from campaign management and email automation to analytics and tracking. I particularly like how user-friendly the interface is, even complex workflows are easy to set up. The integrations make it simple to track a contact’s entire journey and measure analytics effectively. I also appreciate the detailed reporting and dashboards, which make performance tracking and reporting much more efficient. The Breeze AI features are helpful for quick email content refinement.
What do you dislike about the product?
Some features feel unnecessarily restricted behind higher-tier plans, which can limit flexibility for smaller teams. The reporting tools, though comprehensive, can be a bit rigid when trying to customise dashboards beyond standard metrics. Large scale data imports or integrations with third-party tools occasionally require manual troubleshooting, which can slow down workflows. Email deliverability is unreliable at times, which makes analytics incomplete.
What problems is the product solving and how is that benefiting you?
HubSpot Marketing Hub has helped streamline how we manage and track our marketing campaigns from start to finish. It our one-stop shop email marketing, lead nurturing, customer support and contact management, which reduces manual work and ensures data consistency across teams. The integration with the CRM provides full visibility into the customer journey — from the first touchpoint to conversion — allowing us to make data-driven decisions and improve campaign performance. Overall, it’s made collaboration between teams much smoother and more efficient.


    Roji Kurian I.

A Powerful All-in-One Marketing Platform for Growth

  • October 10, 2025
  • Review provided by G2

What do you like best about the product?
HubSpot Marketing Hub offers an all-in-one platform that simplifies campaign management, email automation, and lead tracking. The dashboards are intuitive, analytics are detailed, and integrations with CRM and social media tools make it easy to manage marketing workflows from a single place. It’s great for aligning sales and marketing efforts efficiently.
What do you dislike about the product?
While powerful, HubSpot can feel expensive as our contact list grows, and certain advanced features are locked behind higher-tier plans. The learning curve can be steep for beginners, and customization options for some reports and templates are limited. However, once set up, it’s a highly effective tool overall.
What problems is the product solving and how is that benefiting you?
HubSpot Marketing Hub helps streamline campaign management, lead nurturing, and audience segmentation — all from one centralized dashboard. It eliminates the need for multiple disconnected tools by integrating CRM, email marketing, social media, and analytics. This has improved team collaboration, reduced manual tracking errors, and enhanced our ability to personalize communication based on user behavior. The automation and reporting tools also save significant time, enabling better data-driven decision-making and measurable marketing ROI.


    Sophie W.

Great experience

  • October 09, 2025
  • Review provided by G2

What do you like best about the product?
collaborative, easy to use, and lots of tools
What do you dislike about the product?
sometimes it can be too many things going on at once
What problems is the product solving and how is that benefiting you?
it is handling all of our marketing needs and makes it easy to collaborate across departments.


    Information Technology and Services

HubSpot Marketing Hub is the marketing ally that every marketing expert needs.

  • October 09, 2025
  • Review provided by G2

What do you like best about the product?
We are full HubSpot shop now so everything runs really smooth. We use it all day long whether it's to run a campaign or share the dashboard while reviewing one. It allows me to run everything in one central location where I can create, adjust, review and analyze each campaign whether it's to a large target base or a small one. The customer support and the academy also offer fantastic, clear instructions if you do encounter any challenges.
What do you dislike about the product?
One challenging thing I've run into is with tagging on social posts as it only tags on the first draft you create so sometimes for other channels, it hasn't translated or been missed.
What problems is the product solving and how is that benefiting you?
Visibility is the primary challenge this tool has addressed for us. Previously, we relied on spreadsheets and multiple CRMs, which often led to missing information across the team. Now, with everything consolidated in one platform, we can easily track and review who is reading or clicking on our content, as well as monitor engagement with any of the CTAs we use to connect with prospects. This has enabled us to access and analyze this information more quickly, allowing us to make timely adjustments when necessary.


    Information Technology and Services

HubSpot Just Makes Sense

  • October 09, 2025
  • Review provided by G2

What do you like best about the product?
If you’re running marketing campaigns, doing lead‑nurturing, want a clean system that ties in with sales and service, HubSpot Marketing Hub is one of the best bets out there. Just make sure you plan ahead for when you’ll need the paid or premium features, so you aren’t surprised by cost or limitations
What do you dislike about the product?
It can get expensive quickly. As soon as you need more advanced features, more contacts, or more team members, the cost scales up fast.
What problems is the product solving and how is that benefiting you?
Before HubSpot, we were piecing together different tools for email, forms, landing pages, and reporting, and none of it really worked well without issues. Now everything’s in one place, and it’s actually easy to use. We’ve been able to automate a lot of manual tasks, like follow-ups and lead nurturing, which saves time and headache. It also helped us better understand what’s working in our marketing, so we can focus our efforts where they matter most.


    Danny C.

Hubspot has become a very reliable CRM and Sales tool for us.

  • October 08, 2025
  • Review provided by G2

What do you like best about the product?
Ease of creating campaigns - filtering and formatting tools are great
What do you dislike about the product?
Lack of Contact phone number formatting defaults, contact associations sometimes get mixed up and can become convoluted in research
What problems is the product solving and how is that benefiting you?
Adding more integrations and making the UI more modern and intuitive. This helps streamline our processes.


    Computer Software

Definitely an improvement on Salesforce, some small issues here and there

  • October 08, 2025
  • Review provided by G2

What do you like best about the product?
HubSpot is a big improvement over Salesforce, which I used in a previous role. HubSpot is more intuitive and easier to use. It also has a more attractive interface. I use it every day in my marketing role.
What do you dislike about the product?
Permissions are tricky - this is more of a feature of our org, but the ability to set contacts as marketing contacts is very locked down and slows our workflow. Also, when creating a workflow, if you want to add people to a list, you can't create the list in the moment - you have to navigate away and set up the list separately.
What problems is the product solving and how is that benefiting you?
Lack of visibility over customer information and communications. HubSpot allows us to manage email and social comms to customers, record and track customer information, and create forms, lists, and workflows in one place.