Highspot - Private Offers
HighspotReviews from AWS customer
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Highspot better aligns sales and marketing teams
What do you like best about the product?
Highspot is our one-stop-shop for all of our internal and external sales and marketing content. Our sellers can easily locate what they need to be successful, and the analytics on the communications with prospects give them insight into what their next actions should be. As a marketing team, we get better visibility on what is useful to sales or when we need to respond with updates. The Salesforce integration is great and worth mentioning. Also, our account team is a pleasure to work with.
What do you dislike about the product?
Mostly, Highspot is great. But we've had some smaller complaints with the tool from day one. From an Enterprise standpoint, the access setup and group automation--mostly the inability to auto decommission users--has resulted in our needing more admin of the tool than we anticipated. The developers have grown the in-system analytic capabilities a ton in the past two years, and for most organizations, they now suffice for what people will need. For any orgs more sophisticated in their use of analytics, although Highspot can provide the datalake and is working on the connection offerings, the schema and data structure aren't conducive to customization. If you're hoping to pull raw data into a BI tool to build and customize the reporting you need, it's important to note that you'll need to do a lot of re-structuring of the dataset to have it make sense.
What problems is the product solving and how is that benefiting you?
Easy access to marketing and sales enablement content that's always up-to-date. Better visibility for sellers on their communication, and better visibility into use of marketing-created collateral.
Recommendations to others considering the product:
There's not a better alternative to using Highspot. It's a great tool and it's helped our company streamline a lot of what we didn't have in-place previously.
Great product, easy to use, good customer service
What do you like best about the product?
intuitive search, easy organization of content
What do you dislike about the product?
Limited tracking capabilities and smartpage set up options
What problems is the product solving and how is that benefiting you?
understanding what content works, how sales is using content to sell, identifying gaps in messaging, receiving feedback in real time
Easy-to-use sales enablement platform for end users and platform managers alike
What do you like best about the product?
The ease of use for anyone to pick up, including some of our most technology-averse sellers is the best part of the platform. At the end of the day, it doesn't matter what marketing thinks, but if sellers adopt and use it. This has been great for us.
What do you dislike about the product?
Highspot should make improvements on the governance and admin side to make it easier for admins to monitor the accounts. I'd also like to see easier analytics tools to get better insights quickly.
What problems is the product solving and how is that benefiting you?
We needed a better CMS. The analytics and pitch tracking is a cherry on top of the need. The CMS platform for front-end users is easy to navigate and the search functionality seems to get better every day
Good content tracking tool
What do you like best about the product?
We have needed a tool that tracks the content interaction for each stage of an opportunity created by our sales team. This tool allows us to be able to see at what stage an opportunity is using the content we create. We hope to use this tool to assign a dollar value to content.
What do you dislike about the product?
Highspots can't tell you at what page someone stops reading the marketing asset, only how long a person stays on the content. We would like to be able to see a collective of how often people stop reading/interacting with content.
What problems is the product solving and how is that benefiting you?
The ability to track content, sales interaction with content, and prospect's interaction with content.
Recommendations to others considering the product:
No.
Easy access of content
What do you like best about the product?
Being able to share various formats of content - ppts, pdfs, websites, videos - on one page
What do you dislike about the product?
Not much to complain about, but it would be nice to have more image formatting tools (changing the size of company logos) and more flexibility in building out the content in each block.
What problems is the product solving and how is that benefiting you?
Being able to share content in one place! The customer does not have to go through all the emails looking for the content that was shared throughout the entire sales cycle.
Useful tool with a great client support crew
What do you like best about the product?
the pitching feature with the attached analytics functionality
What do you dislike about the product?
lack of privacy in emails sent out to multiple recipients
What problems is the product solving and how is that benefiting you?
organizing content and making them easily accessible; sharing marketing and training assets with clients
The best Sales Enablement solution out there!
What do you like best about the product?
Great interface, very user-friendly and intuitive, and best of all - customizable to individual needs and use cases.
What do you dislike about the product?
Honestly, there isn't a lot. There are minor features which I wish were added, but it does not impact the day-do-day product experience overall.
What problems is the product solving and how is that benefiting you?
I'm a Product Marketer and I have used Highspot in my current and past 2 roles - I ensure to pitch/ask for it once I start a new role because I know it's a game-changer. It truly is a well-thought-out product, built for sales teams, but with the specific needs of both the end-user (reps) as well the content publishers (marketing) in mind.
Highspot allows us to enable our sales reps much more effectively by structuring and organizing our content, updates and processes in a way that makes it easy for them to find what they need quickly, and it also allows us to analyze content performance so we can continue to optimize on what we arm our teams with.
Highspot allows us to enable our sales reps much more effectively by structuring and organizing our content, updates and processes in a way that makes it easy for them to find what they need quickly, and it also allows us to analyze content performance so we can continue to optimize on what we arm our teams with.
Highspot for sales enablement
What do you like best about the product?
How easy it is to make content available to the Field; the sales reps can access content related to one topic by going to one url. We also have flexibility to make Smartpages and sales plays. Highspot has a lot of flexibility and powerful search function.
What do you dislike about the product?
We can't tell who is accessing the content. And it's easy to end up with disorganized content if we don't manage it well.
What problems is the product solving and how is that benefiting you?
We have one system for content delivery for external and internal use. Easier access to content. Increased productivity
Easy to Use and Super Helpful!
What do you like best about the product?
I like that you can pull analytics that allow you to see which pieces of collateral are performing best.
What do you dislike about the product?
I wish some of the integrations with editing tools like google docs or powerpoint's web app were easier to use.
What problems is the product solving and how is that benefiting you?
We are able to see which pieces are performing the best and figure out why so we can apply those insights to new content. We're also able to stay organized between sales, marketing, and product teams.
Incredible solution for sales teams and beyond
What do you like best about the product?
Highspot is highly customizable, provides insightful analytics, and amazing prospecting functionalities. There are so many different capabilities to take advantage of and they continuously release features that make the product even better. Additionally, my support team is amazing, they consistently keep me up to date and always find solutions to any issue I have in a timely manner.
What do you dislike about the product?
Nothing I really dislike, but the creation of smartpages could be a little easier/cleaner.
What problems is the product solving and how is that benefiting you?
Previously it was extremely difficult to find the right content and there were various versions of the same asset, which led sales to use dated content. Additionally, we had no insights into what content resonated the most so we can focus our efforts. With Highspot, our organization has a central source of truth and it's extremely easy to find what they're looking for. It's very easy for the product marketing team to update assets and the extensive analytics let us know what to focus on. Additionally, the different pitch features are extremely beneficial and enhance our communication to prospects/customers.
Recommendations to others considering the product:
Familiarize yourself with all that Highspot has to offer. Their features are extensive and it's worth your while to learn/utilize all of them. Also, ask for advice from your support team. They have lots of good recommendations.
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