Bloomreach Discovery - Autonomous AI-Powered Ecommerce Search
Bloomreach, Inc.Reviews from AWS customer
0 AWS reviews
-
5 star0
-
4 star0
-
3 star0
-
2 star0
-
1 star0
External reviews
748 reviews
from
External reviews are not included in the AWS star rating for the product.
More Execution, Less IT
What do you like best about the product?
It seems as though Exponea has no limits! I kept coming up with different ideas and concepts for use cases which were not preset in the tool, up to that point. Their team never once told me "I'm sorry, we can't do that" or "our tool doesn't do that". The Exponea team always came back to me with "There is always a solution", because the platform works with all tools and their data-driven employees function on a highly technical level. The tool is very agile and amazingly dynamic, so that the requirements can be implemented in a reasonable time frame. So far, we've enjoyed working with the experts from Exponea, along with all the capabilities that the platform offers to our team. We can see that our customers have liked us going with Exponea, it shows in our numbers.
What do you dislike about the product?
- The documentation could be more extensive at some points or another. I know they are constantly working on that.
- The fact that you are given a great many different possibilities suffers from the intuitive operation (for example, interplay of metrics, aggregates, reports). You have to spend some time diving a bit deeper into the knowledge base of things, that are not necessarily part of the daily business. This adds a bit more of tasks to all of us on the team but the more you know the more effective you are with the tool, obviously.
- The fact that you are given a great many different possibilities suffers from the intuitive operation (for example, interplay of metrics, aggregates, reports). You have to spend some time diving a bit deeper into the knowledge base of things, that are not necessarily part of the daily business. This adds a bit more of tasks to all of us on the team but the more you know the more effective you are with the tool, obviously.
What problems is the product solving and how is that benefiting you?
We are able to execute highly personalized campaigns more rapidly. We pinpoint our targeted segments through ram storage and tracking diversity, which has offered a significant conversion rate optimization. Our team has had increased productivity through not having to be dependent on the IT team. We are able to use weblayers and experiments, and this has allowed a significant reduction in the manual work for the content department, through the opportunities that Exponea's marketing automation offers us.
On top of that, we have been much more effective in our efforts and are really enjoying the omnichannel communications with our user base. We have a much higher open rate now, as the message comes to each customer when they are most probably going to open it. We now spend our time doing more execution.
On top of that, we have been much more effective in our efforts and are really enjoying the omnichannel communications with our user base. We have a much higher open rate now, as the message comes to each customer when they are most probably going to open it. We now spend our time doing more execution.
A great platform where you are never alone. There is always someone to help you
What do you like best about the product?
From my point of view, Exponea is a platform that will be used a lot in the future. It solved many issues for my company and the staff was incredibly helpful with any issue I had. Even though some scenarios were too complex to be handled just by me, I had help from all over, from the help centre to the designated person who is managing our account. The platform has great features and with a bit of knowledge of the front end, many amazing results came out of the collaboration with Exponea. The fact that we can make segmentation for the users who did not open the email and approach them again in order to determine them to receive the information is great. As well, the fact that we made several weblayers and we created some rules for them helped us from giving too much information to the customer. Also, segmentation of the web layers came in handy during some specific promotions because we were able to show one banner for those interested in a brand and another banner for those interested in the competition. I believe we are using just a small part of what Exponea does, but we already see results regarding the kpi we follow.
What do you dislike about the product?
There is nothing I dislike personally, but what could be considered an impediment in using all the customization features, automation and reports is the lack of knowledge of the user. The ways the platform works is quite intuitive, but when it comes to more complex tasks it is not so handy to accomplish them. Exponea completed many pages with step by step information since we started our collaboration so I would say that things are going into a good direction. However, at this moment I still believe no one could just log in on the platform and use it right away at its full potential.
What problems is the product solving and how is that benefiting you?
We had rather low open rates and recently we started working on scenarios including best open time which improved our results significantly. Moreover, the segmentation we made for different brands (as being an online retailer) helped us better reach the user. We recently connected to the Ads accounts and we are going to implement soon this feature too which sounds amazing. We increased the click rate by making scenarios that involved waiting time, segmentation and best open time and we have some automated scenarios which let the person in charge of the newsletter to take care of more tasks. Beyond all, Exponea found solutions for us in order to make all our projects work even though we faced many technical issues on our side.
Recommendations to others considering the product:
If you are not using Exponea you should do it because you have all the information you need in one place. You can do reports and see what metrics you should focus on, or see in depth the results of your actions. As well, you can create complex scenarios which create a path for the user from the first moment he subscribes till the first purchase and so on. Through the automation, you could put the client in the focus of your business. You can send personalized messages for the birthday of the user or its name day, you can send a voucher to activate the user or inform those interested in some particular activity of your website that you have a dedicated promotion.
Easy to use but robust at the same time.
What do you like best about the product?
It really helped me to get my automated email campaign off the ground and once set it runs really smoothly with lots of analytics available. Also every change is executed within minutes. The process map (email campaign builder) was really easy to use and with just drag and drop it was done in no time.
What do you dislike about the product?
The product was all good for my purposes.
What problems is the product solving and how is that benefiting you?
It can serve as website laboratory where you can really easily set-up what you need to measure, adjust accordingly to keep your feedback look fast and only then decide about the permanent solution.
Review
What do you like best about the product?
I like that Exponea is user friendly, with complex functionalities, great design and helpful online support team!
What do you dislike about the product?
The low responsiveness of our account manager and sometimes robustness of the system (for example if one instance of an event or event attribute is missspelled, it stays in the data forever, which can be ery misleading and contributing to chaos in the complex data)
What problems is the product solving and how is that benefiting you?
Building customer loyaty, customer data storage and management, personalization, consent management, we are hoping to start using it for more advanced marketing automation soon
Exponea is smart tool that can help to our business.
What do you like best about the product?
scalability, versatility, user interface
What do you dislike about the product?
Missing price information on a web page.
What problems is the product solving and how is that benefiting you?
marketing automation of campaigns
Powerful, comprehensive and easy to use marketing automation tool
What do you like best about the product?
Exponea is easy to use and provides us with a hugely comprehensive set of marketing automation features. The editing and flow building features are intuitive with changes being able to be live instantly. Particularly good is the way the features available are constantly expanding with a published and very comprehensive roadmap.
What do you dislike about the product?
Nothing really. The only bit which is a little unnerving is the breadth of the tool when you first look at it. There is so much you can do with it then guidance on where to aim first is critical.
What problems is the product solving and how is that benefiting you?
We are only just out of the pilot phase so have focussed on porting over all our existing marketing automation flows from another tool and started to enhance them. The major new area we have been able to develop is an understanding of our customer base and their behaviour. We have built an RFM model and are now looking to develop specific marketing approaches to fit each behaviour.
review of the coder
What do you like best about the product?
huge possibilities of the jinja framework,
What do you dislike about the product?
absence of categories, when storing blocks, very slow work Visual builder, no field designer in the admin interface, It is not possible for the block ID to determine to which templates it is connected, need a history of changes in the code, with the ability to rollback to the previous version, need a history of changes in Scenarios, with the ability to rollback to a previous version, need a global search for the template code, formatting in the code should be two spaces, need a dark code scheme), It is necessary to output information from any catalogs through the aggregate, or to access from Scenarios to any catalogs, you need the essence of "product" (now only the customer and events), you need all the properties of the product
What problems is the product solving and how is that benefiting you?
sending email, personalization, statistics, analytics
good marketing cloud system
What do you like best about the product?
easy to build dashboards, A/B A/A testing
What do you dislike about the product?
hypermerging, long integration, some problems with data.
What problems is the product solving and how is that benefiting you?
communication campaining
Massive
What do you like best about the product?
Creating of massive scenarios. Many chanels
What do you dislike about the product?
You need to know JavaScript. Without it, you need a programmer.
What problems is the product solving and how is that benefiting you?
Catch custumers on very begining, and dont loose them.
Recommendations to others considering the product:
JavaScript knowledge is must.
Tedious work is magically becoming fast and pleasant
What do you like best about the product?
We appreciate Exponea's possibility make complex things easier and faster. It is easy to do quick analytic and perform quick decisions as well. Once we did integration and now we can do multichannel communications of any difficulty and segmentation. We could only dream of this before.
In Exponea all the attributes are divided to two types: user attributes and events. All these types are integrated within one user, so it is easy to see all chronological touchpoints and build customized communications bulit on this. Moreover, every event has its own attributes. For example, we use it for different types of communications on similar events, but different attributes.
Also Exponea has a very flexible integration for transports of communications. We appreciate personal data of our users so we do not keep any mobile phones, names or emails in Exponea. We integrated web-hooks and work with personal data through them.
In Exponea all the attributes are divided to two types: user attributes and events. All these types are integrated within one user, so it is easy to see all chronological touchpoints and build customized communications bulit on this. Moreover, every event has its own attributes. For example, we use it for different types of communications on similar events, but different attributes.
Also Exponea has a very flexible integration for transports of communications. We appreciate personal data of our users so we do not keep any mobile phones, names or emails in Exponea. We integrated web-hooks and work with personal data through them.
What do you dislike about the product?
Low support of Android SDK for now, and lack of possible variants for email integrations. Though Exponea promised to pay attention for that features, so it will not be a problem soon.
What problems is the product solving and how is that benefiting you?
We had 4 different platforms for communicaions before: transactional communications coming from server, email platform for broadcasting, push platform for broadcast push notifications and nothing was working together. Now all communications are integrated in Exponea so we see all customer journey at all channels. All the things we did throgh IT hard development now we do through Exponea without disturbing IT resources.
Recommendations to others considering the product:
Use it if you have specific requirements and multichannel communication.
showing 621 - 630