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Reviews from AWS customer

5 AWS reviews

External reviews

2,828 reviews
from and

External reviews are not included in the AWS star rating for the product.


    Darren G.

Intuitive Analytics with Room for Clarity

  • March 31, 2026
  • Review provided by G2

What do you like best about the product?
I like how Amplitude Analytics helps fill a gap that I think Google Analytics used to cover in an older version. It feels simple to use and is more intuitive compared to some other tools I've used. I appreciate the fact that it has user ability and testing features. I've actually really enjoyed using the tool over the last couple of months, as it's really good. The AI features are good too.
What do you dislike about the product?
I think some things are not as clear in their intuitiveness of how to use them. Things like setting up tests and some stuff could be clearer and could provide more guidance along the way. We didn't have a step through for the initial setup, so we had to go back and forth a few times with the account manager to get help which slows things down, and sometimes the replies need clarifying, to get to the actual steps. this could be improved.
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics to see what users are doing on the site. It fills a gap that Google Analytics had, making insights simpler and more intuitive. Testing capabilities are nice but could be clearer with more guidance.


    Maritime

Really Good AI with Great Data Segmentation and Charts

  • March 31, 2026
  • Review provided by G2

What do you like best about the product?
your AI is really good. and the way you segment the data and types of charts
What do you dislike about the product?
Sometimes is not so intuitive how it works, for example the customer journey chart or the matrix. the visualization is not the best
What problems is the product solving and how is that benefiting you?
it helps me to create my HS so it was amazing


    Marketing and Advertising

Intuitive Dashboards and AI-Powered Data Insights

  • March 31, 2026
  • Review provided by G2

What do you like best about the product?
Very easy to use, intuitive, easy to build dashboard. AI that helps gather insights from data.
What do you dislike about the product?
So far nothing to dislike from Amplitude Analytics
What problems is the product solving and how is that benefiting you?
Sales distribution by country, conversion rates, market trends etc


    Annaelle S.

Powerful Insights with AI-Driven Analysis, But Overwhelming for Newcomers

  • March 31, 2026
  • Review provided by G2

What do you like best about the product?
I love the UX of Amplitude Analytics, even if it can take a bit of time to understand everything. I love how detailed the features are: you can use Amplitude in a very simple way, but you can also go deeper if you want a very strong analysis. What I like the most is the ability to ask the AI and directly investigate hypotheses on Amplitude, which makes data analysis more efficient and fast.
What do you dislike about the product?
I think the amount of features can be hard to apprehend for a newcomer. It takes time to get used to how it works and the different modes to analyze all data. I think it's also very reactive and delivers a lot of features, but sometimes it can clog the UX and make it overwhelming for someone.
What problems is the product solving and how is that benefiting you?
Amplitude Analytics is our source of truth for user behavior, assisting in troubleshooting and data collection, which we can easily segment and send downstream.


    Samuel V.

Amplifies User Insights with Ease

  • March 31, 2026
  • Review provided by G2

What do you like best about the product?
I find Amplitude Analytics really beneficial for observing user experience and creating detailed product analytics. I love the awesome user profiles, as they provide all the details of a customer, which is extremely helpful, especially when dealing with complaints or support requests. It makes it easier to understand what users were trying to do. I also appreciate the nice abilities to create reports and spot trends, which adds valuable insight into our data. Recently, they implemented a nice MCP, and it works very well.
What do you dislike about the product?
Can't find anything right now
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics to create awesome user profiles, generate reports, and spot trends. It helps understand user actions during complaints or support requests.


    Nacho F.

Powerful Integration and Real-Time Analysis

  • March 31, 2026
  • Review provided by G2

What do you like best about the product?
I really like the possibility of integrating numerous tools and the ability to process data almost in real-time with a focus on growth. This allows me to fully connect my products, projects, and apps and have an overview of everything my user does, how they are acquired, how much revenue they generate, etc. With Amplitude Analytics, I can create funnels, dashboards, and segmentations for analysis, as well as have the possibility to build cohorts to be more precise in our CRM campaigns. The initial setup was quite good, although it's still a challenge to customize everything to generate uniformity.
What do you dislike about the product?
I would like to be able to define from the UI the information received in the payloads of each integration to align more custom between tools. Perhaps it would have been easier if Amplitude showed each field of the payload and allowed customization of how I expect it to interpret them.
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics to measure product development metrics. It helps me have a comprehensive and centralized view, connecting my product E2E and analyzing user behavior, creating funnels, dashboards, and segmentations for precise CRM campaigns.


    Entertainment

Amplitude: Accurate Insights and Easy Cohort Analysis in a Few Clicks

  • March 31, 2026
  • Review provided by G2

What do you like best about the product?
My current favorite is Amplitude AI. It’s very accurate, understands the tasks I give it, and doesn’t hallucinate much. I also like how it helps me pull large sets of data with multiple cohorts in just a few simple clicks. Honestly, it feels like the intern I always wanted.
What do you dislike about the product?
In some areas, conditioning on segments could be improved. When I create segments based on retention or other event tracking, the flexibility feels limited in certain places, which creates friction when trying to understand the data. That’s what I feel should be improved.
What problems is the product solving and how is that benefiting you?
It helps me understand users through data, monitor app health, and handle the analytics tasks that a Product Manager does in day-to-day work.


    Financial Services

Useful AI and in-app surveys, but support responsiveness needs improvement

  • March 31, 2026
  • Review provided by G2

What do you like best about the product?
Being able to review customer interactions with our platform and where they are being directed - the guides and surveys have been most useful for us within our system. Adding these as a layer over our existing UI means less development time when launching new products or features. We haven't integrate Amplitude with anything else yet, though would like to explore this. Some of the features perform well, though we have had some issues with surveys not performing as expected and we have since made changes to how we present these.


The AI in the platform is actually very useful and I have used it extensively.
What do you dislike about the product?
Support needs to be more responsive however, I can attest that the AI chat bot is very useful for solving basic issues or exploring the documentation to find an answer.

Support has not been helpful. My ticket was closed without a response adn cited as "There was no activity for 7 days" however, there was no need for me to respond as the team had advised they were "looking into" my request. Additionally, I've sent multiple enquiries about adding additional functions to our plan (the AI Chatbot) but have not received ANY contact about this yet.
What problems is the product solving and how is that benefiting you?
Ability to view our Customers experience and interactions. Surveys for User feedbacks. Resource Centre for surfacing training and documentation. Guides for new features/products.


    Subramanya S.

Essential Tool for Tracking User Behavior

  • March 31, 2026
  • Review provided by G2

What do you like best about the product?
I appreciate the ability to keep different filters and see user logs, which helps prepare a separate dashboard to view user logs and behavior. Amplitude Analytics allows me to see how many users have clicked a particular button or CTA, which is crucial to understand user behavior in our app. The filters help determine which features to release next and optimize CTAs for revenue growth. Integration with our backend is seamless, letting us track backend-triggered events. Also, setting up Amplitude is very simple, thanks to its easy-to-understand UI design.
What do you dislike about the product?
Sometimes events will be jumbled and sometimes Amplitude server will be busy.
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics to see user logs and verify user actions like clicking a CTA. It helps me understand user behavior and make data-driven decisions on which features to release, ultimately increasing the company's income.


    Konidena V.

Powerful Tracking with Room for Improvement

  • March 31, 2026
  • Review provided by G2

What do you like best about the product?
I use Amplitude Analytics to track user actions and analyze user engagement in our app. It helps us do root cause analysis for issues users face. I appreciate the details it provides for an event, like the time, region, and network status. It's easy to track user activity based on a single user ID, which is really helpful. Additionally, I like how we can decide which mobiles and OS versions are used most by users, so we know where to focus our testing. We also send device logs to Amplitude, which allows us to check if issues happened due to no internet.
What do you dislike about the product?
The time taken to update in the logs is almost 30 seconds to 1 minute, which causes a delay in verifying events via automation. The initial setup was a bit difficult, and the events kept getting pushed up and down, so they weren't sorted on a time basis initially.
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics to track user actions, engagement, and app issues, perform root cause analysis, and determine device usage and network conditions.