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Reviews from AWS customer

5 AWS reviews

External reviews

2,828 reviews
from and

External reviews are not included in the AWS star rating for the product.


5-star reviews ( Show all reviews )

    Lana P.

Very useful, Experiments UI could be better

  • August 30, 2022
  • Review provided by G2

What do you like best about the product?
Very easy to set up from a dev's perspective and works really well.
Love the User Lookup mode where you can see the behaviors of specific users in one place.
What do you dislike about the product?
Experiments UI could have a better UX. I find UX pretty confusing. Also, since people of various backgrounds are using experiments, a little bit more explanations are needed on the UI (For example, what is Assignment vs Exposure, etc, etc)
Everything there is pretty technical, so in our usage, we notice many people not being able to grasp all the things about it.
What problems is the product solving and how is that benefiting you?
We now have a much better understanding of how users behave.
Running experiments have been a major for us, as well


    Eduard V.

I like amplitude because it helps to make dashboard easy and fast

  • August 30, 2022
  • Review provided by G2

What do you like best about the product?
it's pretty easy to use. I've adopted that program just in a few days. Also, Amplitude's FAQ helps me to understand how reports work (except retention report - I'm still not sure how it works)
What do you dislike about the product?
I don't like the way how retention reports. even after reading FAQ I still don't understand how it calculates the data and if I can trust that data to make decisions.
What problems is the product solving and how is that benefiting you?
Dive into analytics. It helps me to understand how users use our products, what is the growth points and which type of users we have. Also, we use it during A/B tests to compare the groups and make a decision.


    Jessica L.

Excellent analytics tool to get all the answers I need

  • August 29, 2022
  • Review provided by G2

What do you like best about the product?
I'm able to create real-time charts and dashboards to measure the success of new features, validate the health of my product, or answer any questions I might have about user behavior. The charts are easy to read, so I can send my insights to stakeholders to begin a discussion.
What do you dislike about the product?
There's a burden to onboard and teach new members of our team how to use the product. As one of the power users from our team, that burden falls on my shoulders. I also wish I could create a vertical bar chart or pie chart when using "group by" functionality instead of horizontal bars. It makes my dashboards inconsistent.
What problems is the product solving and how is that benefiting you?
I'm able to turn anecdotal feedback into quantitative results. We've proven our hypotheses wrong many times given the incredible insights gained through Amplitude. Had we gone with our gut, we would have made the wrong choice for our business.


    Leisure, Travel & Tourism

Achieving goals using Amplitude

  • August 29, 2022
  • Review provided by G2

What do you like best about the product?
I can easily build and monitor the performance of my metrics at anytime.
I can do the deep dive analysis to whatever anomaly I found on my metrics, as the data tracking is near real time.
I can avoid any unnecessary loss, causing by the technical issue or human error.
What do you dislike about the product?
Need to really aware of the data structue to avoid any misinterpretation, but I think this is acceptable.
What problems is the product solving and how is that benefiting you?
More data driven decision using amplitude so I can achieve my goal (whatever metrics I have defined)


    Financial Services

An unicorn of a product for those who understands the value of clickstream data

  • August 29, 2022
  • Review provided by G2

What do you like best about the product?
Amplitude understands the value of clickstream data and build a platform that is efficient and effective to extract those values
What do you dislike about the product?
i hope some features gets cross-pollinated to other features.
What problems is the product solving and how is that benefiting you?
Understanding user journey, retention, churn and growth hacking


    Dyah P.

great tools for product analytics, enabling business to understand our user base more

  • August 29, 2022
  • Review provided by G2

What do you like best about the product?
easy implementation, easy reporting for end users, easy user management, feature activation at your fingertip
What do you dislike about the product?
documentation should provide dataset example
What problems is the product solving and how is that benefiting you?
multiple solution to product analytics from reporting to experiment, easy to deploy, low maintenance


    Yasser G.

The best way to understand behavior

  • August 25, 2022
  • Review provided by G2

What do you like best about the product?
Amplitude is a practical, easy, and powerful way to analyze your product behavior data. All the core charts and the complete data structure are fantastic!
What do you dislike about the product?
Not all the charts and logics are clear to the user. We need to invest time and effort to read the documentation or watch tutorials. It's intrinsic to the kind of product, though
What problems is the product solving and how is that benefiting you?
Understanding key questions, and hypotheses, breaking down numbers such as conversion rates (with funnels), and tracking KPIs. Our company is completely different and much more data-driven after Amplitude. The discussions are much richer (culture around data and interest)


    Aditya T.

Help build your product in a better way

  • August 25, 2022
  • Review provided by G2

What do you like best about the product?
Simplicity and the ease of integration is an amazing component that Amplitude provides
What do you dislike about the product?
When you edit a Segment, you need to re-apply in all the charts again. it does not auto apply in the existing charts
What problems is the product solving and how is that benefiting you?
Understanding user behaviour and usage pattern helps us build the right product at the right time.


    Yasunori N.

Better than Google Analytics

  • August 25, 2022
  • Review provided by G2

What do you like best about the product?
Using this tool, I can flexibly analyze purchasing data and behavioral data. Being flexible is important.
What do you dislike about the product?
We are unable to capture some important event data due to the contract volume limit of CDP, the data provider to this tool.
What problems is the product solving and how is that benefiting you?
By grouping customer behavior on our site into funnels, we were able to conduct effective promotions.

It also increased advertising revenue from companies that supply products to our site.


    Online Media

Amplitude makes it easy to visualize and share the inside data

  • August 25, 2022
  • Review provided by G2

What do you like best about the product?
Easy and direct UI and functions for developing dashboards and charts.
What do you dislike about the product?
Sometimes it is not clear what some words or term means. I use the help center to figure it out, but it is hard to understand what some terms mean.
What problems is the product solving and how is that benefiting you?
It helps me and my company to share and discuss about some data. Even though you are not specialized data analysis it is easy to see data on amplitude.