Amplitude Digital Analytics Platform
Amplitude AnalyticsExternal reviews
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Easy GTM Dashboards and Notion Embeds That Simplify Updates & Storytelling
What do you like best about the product?
Amplitude makes it extremely simple to create GTM friendly product usage dashboards. The ability to embed views in Notion pages makes my life easier for repeatable weekly status updates.
What do you dislike about the product?
It can be a bit overwhelming to use (so many features), and I'm sure I'm not getting as much value out of it as I could be.
What problems is the product solving and how is that benefiting you?
We use Amplitude as our central source for product and performance metrics. It’s been a lean, efficient way to enable our customer teams to track usage and measure the success of our PLG efforts.
Amplitude Supercharges Insights with MCP Integration, AI Agent, and Standout Guides & Surveys
What do you like best about the product?
First, the MCP integration has been a genuine productivity multiplier. Being able to query Amplitude data directly within my existing workflow, without switching context, has dramatically shortened the path from question to insight. Tasks that used to require multiple steps across tools now happen in a single flow.
Second, the integrated AI agent makes the platform accessible at every level. Instead of manually building charts for every business question, I can ask naturally and get to answers faster. This has been especially valuable for ad hoc analysis and exploratory questions.
Third, Guides and Surveys is a standout feature. The ability to trigger in-app nudges, onboarding flows, and feedback prompts based on behavioral data closes the loop between analytics and action. It lets you engage users at exactly the right moment, with minimal engineering overhead.
Together, these three capabilities make Amplitude feel less like a BI tool and more like an integrated part of how the product team operates.
Second, the integrated AI agent makes the platform accessible at every level. Instead of manually building charts for every business question, I can ask naturally and get to answers faster. This has been especially valuable for ad hoc analysis and exploratory questions.
Third, Guides and Surveys is a standout feature. The ability to trigger in-app nudges, onboarding flows, and feedback prompts based on behavioral data closes the loop between analytics and action. It lets you engage users at exactly the right moment, with minimal engineering overhead.
Together, these three capabilities make Amplitude feel less like a BI tool and more like an integrated part of how the product team operates.
What do you dislike about the product?
Event management and schema changes can be challenging at scale. When event names evolve or need restructuring, it tends to have a knock-on effect across charts, dashboards, and cohorts. A more guided migration experience would go a long way in reducing the maintenance burden that comes with a maturing data taxonomy.
Some of the more advanced features have a learning curve. Tools like Pathfinder or custom formula metrics are genuinely powerful, but they reward users who invest time in understanding the platform deeply. Better in-product guidance or contextual tooltips could help teams get more value from these features sooner.
Some of the more advanced features have a learning curve. Tools like Pathfinder or custom formula metrics are genuinely powerful, but they reward users who invest time in understanding the platform deeply. Better in-product guidance or contextual tooltips could help teams get more value from these features sooner.
What problems is the product solving and how is that benefiting you?
Amplitude solves the core challenge every product team faces: turning raw user behavior into decisions you can act on with confidence.
For us, this shows up in a few concrete ways. Funnel and retention analysis lets us understand where learners drop off and what keeps them coming back, which directly shapes how we prioritize features and iterate on the learning experience. Cohort segmentation means we can go beyond surface-level metrics and ask sharper questions, like how engagement differs across skill levels, markets, or acquisition channels.
More broadly, Amplitude reduces the distance between a business question and a reliable answer. That benefits the whole team, but especially as a product manager it means I can walk into decisions, whether about monetization, onboarding, or feature prioritization, with data rather than instinct alone.
For us, this shows up in a few concrete ways. Funnel and retention analysis lets us understand where learners drop off and what keeps them coming back, which directly shapes how we prioritize features and iterate on the learning experience. Cohort segmentation means we can go beyond surface-level metrics and ask sharper questions, like how engagement differs across skill levels, markets, or acquisition channels.
More broadly, Amplitude reduces the distance between a business question and a reliable answer. That benefits the whole team, but especially as a product manager it means I can walk into decisions, whether about monetization, onboarding, or feature prioritization, with data rather than instinct alone.
Easy Switching Between Environments
What do you like best about the product?
the different environments we can easily switch
What do you dislike about the product?
Nothing much currently to dislike about amplitude
What problems is the product solving and how is that benefiting you?
When a customer faces any issue with help of analytics i can verify it
Reliable Real-Time Analytics, Needs Better System Stability
What do you like best about the product?
I like the ease of use of Amplitude Analytics. I also appreciate its accurate and near real-time analytics, which make things easier to track.
What do you dislike about the product?
I don't like the outages on the Amplitude Analytics side as they occasionally impact our business, which could hinder our progress. It would be better if there were proactive notifications on planned work and improved stability to ensure the systems are resilient.
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics to find data patterns early, alert on important changes, and control the rollout of new products. Its accurate and near real-time analytics make tracking easier, and it's easy to use.
Easy-to-Understand UI with Fast, Helpful Queries
What do you like best about the product?
The UI is easy to understand and very helpful.
i find their queries are faster too
i find their queries are faster too
What do you dislike about the product?
Nothing yet but currently i am happy with how the look and feel is
What problems is the product solving and how is that benefiting you?
We used to login to server via command terminal and used to give queries to check logs . But this UI of amplitude does the job and I am happy
Empowers Product Analysis, Needs Better AI Handling
What do you like best about the product?
I like using the tables in Amplitude Analytics to understand the usage by user and company. The AI agents are useful for sending weekly analysis of our dashboard, which helps with sharing reports across the organization so that people don't need to analyze data themselves. I also find the Guides to be a perfect tool that helps users navigate our product and gather feedback effectively.
What do you dislike about the product?
Probably AI agents...when there is a lot of data the output is a bit off from the prompt. Also, my colleagues said the initial setup was a bit of a challenge, but I don't know the reasons.
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics for product analysis and understanding user interactions. It helps track account health and feature usage. The AI Agent shares reports across the organization, while Guides assist user navigation and feedback collection.
Flexible and Efficient for Analysis with Great Support
What do you like best about the product?
I use Amplitude Analytics to perform product usability and user behavior analyses. What I like the most is the flexibility to create analyses, with a wide range of filters and segments. This allows us to understand how various types of customers behave, identifying patterns within specific groups. Additionally, the initial setup was quite easy, and we received a lot of support from the onboarding team.
What do you dislike about the product?
Be able to download databases for more complete analyses and in a simple way
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics for product usability analysis and user behavior, saving time and accuracy in understanding customer issues and valuable features. The flexibility of analysis and filters help identify patterns among customer groups.
Reliable Support, Efficient Charting
What do you like best about the product?
I find the support for Amplitude Analytics to be quite reliable and fast, which is very helpful. It is also efficient, which is great. I use the chart creation feature a lot, as well as the session replay tool. The session replay is particularly useful for understanding actual user behavior and spotting bugs.
What do you dislike about the product?
So sometimes on Firefox, it's a bit too slow. And the concept of course versus segmentation is not that clear. I would also love to extend the concept of course when creating a cord to a proper property that applied for longer than 365 days.
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics for creating charts and dashboards to monitor revenues daily, track improvements, conversion rates, and user experience enhancements.
Essential Tool for User Journey Analysis
What do you like best about the product?
Amplitude Analytics is our lifeblood for user journey analytics and metrics. I heavily use it to understand and debug user flow. I like the ability to create top-level charts, graphs, and funnels and drill down into individual user flows when required. Additionally, I love the user flow recordings when available, as they give a great idea. It's been good so far, and although sometimes finding events is a little difficult, it's not a big drawback.
What do you dislike about the product?
I sometimes find it difficult to figure out how to create a certain graph but it's more of a user issue than a platform. Sometimes finding events is a little difficult but then again these aren't a big drawback!
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics for user journey analytics, tracking events, and debugging user flows. It helps me understand what actions users take and solve issues when they can't complete actions, like purchases. The ability to create high-level charts and dive into specific user flows is invaluable.
Real-Time Insights and A/B Testing Made Easy with Amplitude
What do you like best about the product?
"Amplitude’s real-time tracking and user-friendly dashboard are game changers. I love how quickly I can set up A/B test tracking and see immediate results.
What do you dislike about the product?
"The pricing structure can be quite aggressive as you scale. While the free tier is generous, the jump to the paid 'Growth' or 'Enterprise' plans is significant and might be out of reach for mid-sized startups.
What problems is the product solving and how is that benefiting you?
Option 1: Solving "Data Democratization" (The Team Player)
"Before Amplitude, our product data was siloed, and every question required a ticket for the data team.
"Before Amplitude, our product data was siloed, and every question required a ticket for the data team.
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