Heap
HeapExternal reviews
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Easy to use and friendly interface
What do you like best about the product?
The interface is great, nice design and sleek
What do you dislike about the product?
The saving feature when building reports is a bit ambiguous
What problems is the product solving and how is that benefiting you?
We are able to check out conversions and other business metrics
Heap can do *almost* everything you need out of the box
What do you like best about the product?
I like that it holds historical data for anything on the website. That means if we have a button that exists on the site, but we don't think to look into tracking it or analyzing its usage until a month after it's been created, we still have all of that data thanks to Heap.
What do you dislike about the product?
I think it's missing some key features such as automatically tracking scrolling in an easy to use way. We're required to use the track API they provide, but it's a bit complicated and would be much better for data use if it were implemented directly by the Heap product.
What problems is the product solving and how is that benefiting you?
We are able to determine which changes on the website impact our user funnel and conversions. Heap allows us to see a full funnel view of user behavior to determine if certain elements of what they interacted with changed their propensity to convert. That can also be tied easily to our first party data for deeper analysis.
Great service!
What do you like best about the product?
UI is great and easy to use. It is very intuitive and helpful to the business.
What do you dislike about the product?
There could be better tutorials for setting up funnels
What problems is the product solving and how is that benefiting you?
Funnel performance
Fantastic tool to analyze user behavior
What do you like best about the product?
Heap automatically captures all user interactions and stores them, which means you don't have to worry about properly instrumenting your pages or interface before you launch. Heap will grab all the data, and when you are ready, you can define what each piece means.
Heap can also track a user across multiple platforms, which is a great way to see behavior as a user moves from mobile to web and back.
Heap can also track a user across multiple platforms, which is a great way to see behavior as a user moves from mobile to web and back.
What do you dislike about the product?
Their visual tool to identify interactions is very solid, but I find it is a bit better if you can specify the rule sets manually, which does take some HTML/CSS knowledge. But that is a very minor issue.
What problems is the product solving and how is that benefiting you?
Feature usage, tracking funnels, tracking behavior across platforms. It has allowed us to better understand how our users use various features in conjunction, and where the platform may be coming up short of their expectations.
Great product
What do you like best about the product?
The simple intuitive interface is really great and I’m never going back to google analytics
What do you dislike about the product?
Can’t think of anything at the moment! Love it
What problems is the product solving and how is that benefiting you?
The biggest benefit is just being able to clearly see our data and therefore interpreted
Great way to get your product data insights
What do you like best about the product?
I love the ability to create custom events and funnels on the fly. It's super easy to use, intuitive and requires barely any training.
What do you dislike about the product?
Sometimes it's difficult to be certain that an event fires every time, which is problematic if you're using Heap to run A/B tests.
What problems is the product solving and how is that benefiting you?
A/B testing, Behavioral tracking
Powerful, customizable tool to gain deep insights on user actions
What do you like best about the product?
I love being able to create segments, custom events, and then being able to drill down to the user level to discover which users are having problems
What do you dislike about the product?
There's a bit of a steep learning curve at first, but once you get set up, it's pretty intuitive
What problems is the product solving and how is that benefiting you?
Definitely being able to go back and retroactively define events, segments, funnels, etc. has been huge.
Heap allows you to dive into unlimited invaluable information about your platform
What do you like best about the product?
The reporting functionality and the ease in creating new events.
What do you dislike about the product?
All of its capabilities are not obvious. There is a little bit of a learning curve. But once you know how to dive it, the information you can gather is invaluable.
What problems is the product solving and how is that benefiting you?
We are tracking user events and are able to see what users are doing in our platform. We have realized that even when users are logging in, they may not be as active as we thought they were.
Heap is my daily go to for data
What do you like best about the product?
The multitude of ways that I can collect insights about our product - from analyzing conversion rates to discovering drop off, Heap has changed the way that I do my job. I feel so much more informed when I make decisions than I did before using Heap.
What do you dislike about the product?
I wish I could split data from A/B tests
What problems is the product solving and how is that benefiting you?
I'm improving my mobile experience by learning exactly where my users are dropping off on the site. Heap has exposed issues with accessibility, layout, and which products are the highest and lowest converters - as well as helped me to develop a stronger CTA strategy.
Recommendations to others considering the product:
If you're looking for an analytics tool to complement Google Analytics and provide easy to understand reports for all verticals of e-commerce business, you could do no better than Heap. It's the most robust and easiest product I've used yet.
Heap Review
What do you like best about the product?
User interface is very simple and easy to use.
What do you dislike about the product?
Custom events are quite expensive, think they can be priced better.
What problems is the product solving and how is that benefiting you?
Get to know the user behaviour using dashboards and funnels
Recommendations to others considering the product:
One of the best analytical tools if not the best.
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