Heap
HeapExternal reviews
1,088 reviews
from
and
External reviews are not included in the AWS star rating for the product.
An Analytics Solution for Everyone
What do you like best about the product?
As a member of the Analytics team, Heap allows our non-technical coworkers to build analyses on their own. From creating hypothesis to proving significance, Heap allows nearly all of our users to take data into their own hands without writing queries.
What do you dislike about the product?
Heap is not heavily utilized by our Data Analytics team since it does tend to have contradictory numbers with our queried data. However, the discrepancies are not significant such that an everyday user has to work about mass inflation or deflation.
What problems is the product solving and how is that benefiting you?
Cohort analyses, event and signup tracking, product deep-dives, etc.
Easy User Experience and Intuitive Design
What do you like best about the product?
I love the Event Visualizer and how easy it is to learn! I'm new to web analytics, so Heap has made this easy and user-friendly. The significant documentation, including database diagrams, is a tremendous help.
What do you dislike about the product?
As I'm new to web analytics, I'm still learning a lot about Heap and how to interpret data and make business-driven decisions. Nothing that I dislike yet. The documentation is fantastic.
What problems is the product solving and how is that benefiting you?
We are better understanding our user experiences on the website and making design decisions on how to improve that experience to maximize sales.
Easy to use and flexible Product Analytics
What do you like best about the product?
Building queries and reports is easy and straight forward but what I sets them apart is that you can create events on any UX element and get the historical data on that once the event is created. In addition, any user can define UX events which is really helpful and reduces implementation cost. Reporting is very robust. Overall Heap is a powerful tool and some of their more recent features like Retention analysis match what is available with Amplitude and other more expensive analytics tools. It's built for both Product Managers and growth marketers and both find it easy to use. The data management aspects and integrations are alsy very useful.
What do you dislike about the product?
Their pricing model is based on user sessions which can be a pain to manage and may not align with your business. They just recently switched to unlimited users which makes it easier to share data and reports across the company. The dashboards are a little clunky. They don't have ability to do single metrics or custom metrics other than simple ratios.
What problems is the product solving and how is that benefiting you?
Tracking usage of new features, viewing behavioral patterns of users, improving acquisition and retention of users and analyzing business impact of product changes.
Recommendations to others considering the product:
Consider your implementation time and switching costs with product analytics. Also consider integration with onboarding tools like Appcues vs. an all in one solution like Pendo. Finally, make sure the pricing scales with your growth goals.
Quick and in-depth retrospective analysis of front-end interactions
What do you like best about the product?
Easy to define custom events and filter data
What do you dislike about the product?
May be overwhelming when you're first starting out
What problems is the product solving and how is that benefiting you?
Analyzing user workflows to determine the areas we need to improve (e.g., how many users add stuff to cart from page 1 of search?)
Excellent tool to quickly visualize your user journey
What do you like best about the product?
I like how easy heap has made it to tag events in your product. You can quickly name all events and create funnels to visualize how users are using your product.
What do you dislike about the product?
I wish heap allowed you to watch user sessions live or recordings similar to other tools. It's excellent for quick analytics, but not if you're looking for more visual data, such as what users are looking at on the page or what they are doing before taking the action you have tagged.
What problems is the product solving and how is that benefiting you?
Heap allows us to visualize our customer journey, identify problem areas where users are falling off, and gather session information that we typically couldn't find with other tools.
Great analytics tool!
What do you like best about the product?
The auto-capture feature and the overall ease of use. Reporting and dashboard tools are very powerful. Most of the time, it is very easy to define an event to track.
What do you dislike about the product?
The breadth and depth of features can be overwhelming. Sometimes hard to define an event if the page uses nested javascript tagging.
What problems is the product solving and how is that benefiting you?
We solved events tracking and trends and realized room for improving user onboarding and retention. Also provide agility to the product and the leadership to generate analysis reporting without needing to consume precious development time.
Would recommend to a friend!
What do you like best about the product?
Heap has been crucial to our product team and the success of our growing customer base
What do you dislike about the product?
I can't think of any issues; it's seamless in what we use it for every day
What problems is the product solving and how is that benefiting you?
Being able to analyze our traffic and metrics in real time has been integral in deciding what parts of the product to push and where we need to improve. We have deliverables that are derived directly from our Heap metrics.
Recommendations to others considering the product:
If you need analytics this is the app for you.
Super helpful, takes time to learn
What do you like best about the product?
Heap shows you what your users are doing in a way that doesn't feel too invasive. Once you understand how to use it, it's powerful.
What do you dislike about the product?
It takes time to learn and there is some lingo/ jargon that you need to know (mostly web dev stuff) to use it effectively. They have great learning tools, but you have to be willing to put in the time to learn.
What problems is the product solving and how is that benefiting you?
We are investigating how our users interact with our product and especially how we can improve our new user conversion. We have been able to pinpoint moments when we lose people and make product improvements that are backed by evidence.
Heap has been a game changer for our marketing and product teams!
What do you like best about the product?
This has been one of the best out-of-the-box analytics tools I've ever used. Forget Google Analytics/Fullstory. This is a complete analytics tool that runs both simple and complex visualizations that are actionable. Their customer service is also incredible. They respond quickly and will continue to follow up until your issue is solved.
It's very simple to create dashboards as well, for both the product and marketing teams. They have built-in reports and dashboards as well that you can use with a click of a button.
They also have amazing APIs that connect your database to Heap, where I can pass things like which subscription a user has, what team they belong to, and more. The integrations are also wonderful. We're able to connect to Hubspot and integrate our CRM data, which allows us to measure the activity of users that end up signing contracts for enterprise accounts.
It's very simple to create dashboards as well, for both the product and marketing teams. They have built-in reports and dashboards as well that you can use with a click of a button.
They also have amazing APIs that connect your database to Heap, where I can pass things like which subscription a user has, what team they belong to, and more. The integrations are also wonderful. We're able to connect to Hubspot and integrate our CRM data, which allows us to measure the activity of users that end up signing contracts for enterprise accounts.
What do you dislike about the product?
There's not much I don't like! It doesn't give us session duration, which I think can be a very important metric. We are also unable to change the definition of a session. Our users typically don't log out between sessions, so we can't use "login" activity as a proxy. For a while, I was unsure whether or not the data collected was lumping in browsers of our marketing site with users of our app.
Another thing I'm unsure about is how to differentiate between buttons without having our development team add a unique identifier to each button. For example, our support and chat buttons are in the same div and tagged as buttons, so unless users click the icon, NOT the button, we're unable to track which ones they do click.
Another thing I'm unsure about is how to differentiate between buttons without having our development team add a unique identifier to each button. For example, our support and chat buttons are in the same div and tagged as buttons, so unless users click the icon, NOT the button, we're unable to track which ones they do click.
What problems is the product solving and how is that benefiting you?
We're tracking growth experiments with Heap. We're in the middle of switching our UI and website, so we haven't had enough time to see tangible results, but once we have data for the new versions, I'm sure we'll track the effectiveness of changes putting in place. One tangible thing we're seeing is how much time is saved not having to pull data from the database and code manual visualizations.
One thing that we HAVE solved with Heap is tracking the effectiveness of our team. For example, a colleague of mine was out of town and we were able to track the effectiveness of his social media posts compared to the time period where others on the team posted. It's far easier to use than looking at Google analytics for this data.
One thing that we HAVE solved with Heap is tracking the effectiveness of our team. For example, a colleague of mine was out of town and we were able to track the effectiveness of his social media posts compared to the time period where others on the team posted. It's far easier to use than looking at Google analytics for this data.
Recommendations to others considering the product:
If you're considering Heap, think about how much time you spend connecting data between disparate data sources. Heap can be your single source of truth when it comes to marketing and product data, replacing hand-coded visualizations, google analytics, fullstory, and more.
You can also connect your database to deposit retroactive Heap data into your database. If you use a data viz tool such as Tableau, this could be a game-changer for you!
You can also connect your database to deposit retroactive Heap data into your database. If you use a data viz tool such as Tableau, this could be a game-changer for you!
Great analytics tool!
What do you like best about the product?
Creating tunnel views for conversion rates
What do you dislike about the product?
big learning curve but definitely worth it!
What problems is the product solving and how is that benefiting you?
Conversion rate from platform main page
showing 131 - 140