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    G2 AI Custom Research

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    Sold by: G2 
    G2 AI Custom Research (AICR) delivers fast, fully tailored buyer and market insights by blending G2 proprietary market data with direct customer voice - all in approximately 10 business days. A faster, more affordable alternative to legacy analyst firms, AICR produces content-ready deliverables including branded research reports, case studies, and sales enablement assets.

    Overview

    G2 AI Custom Research (AICR) is a next-generation market research solution that combines agentic AI with G2 proprietary market data to deliver ultra-relevant, on-demand insights for B2B decision-makers. Unlike legacy analyst firms that overcharge, underdeliver, and operate on their own timelines, AICR is designed around your goals - producing high-fidelity, content-ready research in approximately 10 business days.

    The current market research landscape is dominated by generic panels, static PDFs, and surface-level trends. AICR is different. Every study is designed around your audience using persona-driven respondent selection, AI-enabled interviews, and smart synthesis that uncovers the why behind buyer decisions - not just the what. The result is research that is faster, more actionable, and more affordable than anything available from traditional firms.

    What Is Included

    Each AICR project delivers a branded, content-ready report that doubles as both a strategic insight tool and a marketable asset. Deliverables can be repurposed for campaigns, ABM, PR, board decks, sales enablement, and social content. Optional add-ons include video content, international recruitment, and presentation capabilities.

    For custom pricing, EULA, or a private contract, please contact aws-marketplace@g2.com , for a private offer.

    Highlights

    • Tailored insights at the speed of AI - custom buyer and market research delivered in 2-6 weeks, combining G2 proprietary data with direct customer voice from persona-driven respondent panels.
    • Content-ready deliverables - every report doubles as a strategic asset, repurposable for campaigns, PR, sales enablement, and ABM. Available as SMART, Standard, or Custom report formats.
    • A budget-friendly alternative to analyst firms - starting at $15K vs. $50K-$500K for legacy research, with subscription discounts of 10-25% for recurring report cadences.

    Details

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    Delivery method

    Deployed on AWS
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    Features and programs

    Financing for AWS Marketplace purchases

    AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
    Financing for AWS Marketplace purchases

    Pricing

    G2 AI Custom Research

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    Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
    Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator  to estimate your infrastructure costs.

    1-month contract (4)

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    Dimension
    Description
    Cost/month
    Case Study
    A professionally written case study built on G2 data, ideal for one-off tactical use cases.
    $5,000.00
    Synthetic Report
    An AI-generated market research report built exclusively on G2 data. No paneling required.
    $10,000.00
    Custom Report
    Fully customized research to your specifications, paneling included, with up to 2 iterations on look and feel.
    $35,000.00
    Growth Package
    Annual subscription including 4 custom research reports, monthly synthetic reports, and 24 case studies - built for continuous AI visibility and category leadership.
    $185,000.00

    Vendor refund policy

    There are no refunds available.

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    Legal

    Vendor terms and conditions

    Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .

    Content disclaimer

    Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.

    Usage information

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    Delivery details

    Software as a Service (SaaS)

    SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.

    Resources

    Vendor resources

    Support

    Vendor support

    Customers have access to a full range of product support resources provided by G2, along with a dedicated account team that specializes in the Custom Research offering.

    For assistance, customers can reach the G2 support team by email at support@g2.com .

    AWS infrastructure support

    AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.

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